Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight |
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National Hockey League | Leisure and Hospitality | 800 | $200M | United States | SAP | SAP Analytics Cloud | Analytics and BI | 2010 | n/a |
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Anaqua | Professional Services | 800 | $80M | United States | Zendesk | Zendesk Explore | Analytics and BI | 2021 | n/a |
In 2021, Anaqua implemented Zendesk Explore as its Analytics and BI solution to centralize reporting for client support and service operations. The deployment targeted 10 plus Anaqua business units, including Support, Services, and Hosting/IT, and aligned analytics delivery to quarterly business reviews for client directors and leadership.
Zendesk Explore was configured to produce automated dashboards and scheduled reports supporting ticket analytics, SLA monitoring, and client satisfaction tracking. The implementation complemented existing ticket workflow and automation controls and integrated documentation and knowledge base usage into metric definitions and report context.
Integrations included a migration of 2.5k tickets from Salesforce to Zendesk via API orchestrated with PowerShell scripting, and reporting flows that coexisted with PowerBI and SisenseBI exports for executive and director level review. Operational coverage spanned global support operations and scaled with headcount growth from roughly 150 to over 600 employees, while license governance was managed within a six figure budget.
Governance and process ownership rested with Client Success Operations, which oversaw SLA enforcement, ticketing operations, automation rules, and automated reporting ownership. Explicit outcomes recorded by Anaqua include an increase in client satisfaction to 97 percent overall and 97 percent for Global Support in the last three years, a documented $20k reduction in cost from data migrations and system consolidations, and $50k in revenue generated through client reporting deliverables and upsell opportunities.
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Professional Services | 800 | $80M | United States | Sisense | Sisense Fusion | Analytics and BI | 2021 | n/a |
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Education | 800 | $180M | United States | Microsoft | Microsoft Power BI | Analytics and BI | 2022 | n/a |
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Non Profit | 800 | $84M | Germany | Microsoft | Microsoft Power BI | Analytics and BI | 2021 | n/a |
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Education | 800 | $100M | Indonesia | Microsoft | Microsoft Power BI | Analytics and BI | 2022 | n/a |
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Professional Services | 800 | $148M | United States | Google Looker | Analytics and BI | 2022 | n/a |
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Banking and Financial Services | 800 | $150M | United States | TIBCO Software | TIBCO Spotfire | Analytics and BI | 2019 | n/a |
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Banking and Financial Services | 800 | $150M | United States | Microsoft | Microsoft BI (SSRS, SSAS, SSIS, SQL Server Reporting) | Analytics and BI | 2016 | n/a |
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Banking and Financial Services | 800 | $150M | United States | IBM | IBM Cognos Analytics | Analytics and BI | 2016 | n/a |
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