Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • Government
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
kriminalvarden Government 18125 $4.5B Sweden ReadSpeaker Holding ReadSpeaker Text to Speech Natural Language Processing 2016 n/a
kriminalvarden Government 18125 $4.5B Sweden Microsoft Microsoft Entra ID (formerly Azure Active Directory) Identity and Access Management (IAM) 2024 n/a
Government 18125 $4.5B Sweden Optimizely Optimizely Search & Navigation (ex Episerver Find) Application, Web and Enterprise Search 2021 n/a
Government 18107 $3.8B Canada Adobe Systems Adobe Dynamic Tag Management Tag Management 2019 n/a
Government 18107 $3.8B Canada Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2022 n/a
Government 18107 $3.8B Canada Adobe Systems Adobe Audience Manager Data Management Platform 2022 n/a
Government 18107 $3.8B Canada Adobe Systems Adobe Experience Cloud Customer Experience 2021 n/a
Government 18107 $3.8B Canada Adobe Systems Adobe Analytics Cloud Marketing Analytics 2021 n/a
Government 18107 $3.8B Canada Adobe Systems Adobe Launch Tag Management 2022 n/a
Government 18107 $3.8B Canada Drupal Drupal CMS Web Content Management 2024 n/a
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