Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Ugeavisen | Media | 1750 | $285M | Denmark | Chartbeat | Chartbeat | Analytics and BI | 2014 | n/a | ||
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Rich Brazil | Manufacturing | 700 | $285M | Brazil | NeoGrid | NeoGrid NeoMarket | Analytics and BI | 2021 | n/a | In 2021, Rich Brazil implemented NeoGrid NeoMarket to deliver sell-out and channel visibility, under the Analytics and BI application category. The deployment focused on creating a single view of distributor sell-out to monitor distributor performance and to support incentive alignment with real sell-out data. The implementation centered on NeoMarket indirect-channel sell-out analytics, with inferred module usage that includes sell-out reporting, distributor performance dashboards, and incentive calculation workflows. Configuration emphasized standardized dashboards and automated sell-out aggregation and reconciliation workflows to support trade, sales, and commercial reporting needs. Operational scope covered Rich Brazil’s commercial organization and distributor network across Brazil, aligning sales, trade marketing, and finance users to the same sell-out metrics. Governance introduced incentive rules tied to verified sell-out, and processes for data validation and periodic review to ensure incentive payouts reflected actual channel performance. Rich Brazil reported that NeoGrid sell-out and channel visibility helped drive a reported 37% growth in sell-out year-over-year, and NeoGrid NeoMarket provided the analytics and operational transparency used by sales and trade functions to monitor and reward distributor performance. | |
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Government | 2416 | $286M | United Kingdom | SAP | SAP BW (Business Warehouse) | Data Warehouse | 2016 | n/a |
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Distribution | 1000 | $286M | Saudi Arabia | Oracle | Oracle OBIEE | Analytics and BI | 2013 | n/a |
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Manufacturing | 420 | $287M | United Kingdom | SAP | SAP BW (Business Warehouse) | Data Warehouse | 2011 | n/a |
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Manufacturing | 420 | $287M | United Kingdom | Microsoft | Microsoft Power BI | Analytics and BI | 2017 | n/a |
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Manufacturing | 420 | $287M | United Kingdom | SAP | SAP BusinessObjects | Analytics and BI | 2009 | n/a |
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Professional Services | 880 | $288M | United States | MicroStrategy | MicroStrategy ONE Analytics | Analytics and BI | 2016 | n/a |
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Professional Services | 880 | $288M | United States | Microsoft | Microsoft BI (SSRS, SSAS, SSIS, SQL Server Reporting) | Analytics and BI | 2016 | n/a |
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Life Sciences | 680 | $288M | Ireland | IBM | IBM Cognos Analytics | Analytics and BI | 2010 | n/a |
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