Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • Non Profit
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Save the Children US Non Profit 2500 $949M United States Salesforce Salesforce Audience Studio Data Management Platform 2016 n/a
Save the Children US Non Profit 2500 $949M United States Microsoft Microsoft Entra ID (formerly Azure Active Directory) Identity and Access Management (IAM) 2023 n/a
Non Profit 2500 $949M United States Google Google Tag Manager Tag Management 2014 n/a
Non Profit 2500 $949M United States Adobe Systems Adobe Dynamic Tag Management Tag Management 2017 n/a
Non Profit 2500 $949M United States Magnite Magnite (ex Rubicon Project) Digital Advertising Platform 2014 n/a
Non Profit 19 $941M Portugal Microsoft Xandr Invest (ex AppNexus DSP) Digital Advertising Platform 2023 n/a
Non Profit 19 $941M Portugal Revive Adserver Revive Adserver (ex OpenX/Openads) Digital Advertising Platform 2023 n/a
Non Profit 19 $941M Portugal Oracle JavaScript Apps Development 2023 n/a
Non Profit 8000 $913M United Kingdom SAP SAP SuccessFactors Employee Central Core HR 2017 n/a
Non Profit 8000 $913M United Kingdom SAP SAP SuccessFactors Performance and Goals Performance and Goal Management 2017 n/a
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