Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Aflac | Insurance | 12785 | $18.8B | United States | SAP | SAP Analytics Cloud | Analytics and BI | 2019 | n/a | In 2019 Aflac deployed SAP Analytics Cloud to establish an enterprise Analytics and BI platform. Aflac implemented SAP Analytics Cloud to centralize reporting, planning, and advanced analytics capabilities under a single cloud-native application. Configuration work focused on interactive dashboards and story-based reporting, integrated planning and budgeting workflows, semantic modeling, and predictive analytics capabilities provided by SAP Analytics Cloud. The implementation emphasized governed self-service analytics, standardized metric definitions, and scheduled content publication to support repeatable reporting and planning processes. The deployment used a cloud-native SAP Analytics Cloud tenant architecture with secure connector patterns to on-premise and cloud data sources, role-based access control, and a governed semantic layer to enforce consistent business logic. Data refresh orchestration and live query options were configured to balance performance and data currency while enabling enterprise reuse of models and calculations. Governance was organized around a BI center of excellence model with an SAP Analytics Architect leading model lifecycle, data stewardship, and access provisioning workflows, the architect role listed at Aflac from Apr 2019 in the Greater Chicago Area. Change management processes and model release controls were defined to manage analytic artifacts and user onboarding across business units. Rollout followed a phased adoption approach, beginning with centralized reporting and planning use cases and expanding to line-of-business self-service supported by training and standardized templates. SAP Analytics Cloud was positioned to provide enterprise Analytics and BI support for reporting, planning, and predictive analytics across Aflac business functions. | |
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Applied Materials | Manufacturing | 34000 | $26.5B | United States | Tableau Software | Tableau | Analytics and BI | 2019 | n/a | ||
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Manufacturing | 37000 | $51.6B | United States | InCorta | InCorta | Analytics and BI | 2019 | n/a |
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Oil, Gas and Chemicals | 11800 | $54.7B | United States | TIBCO Software | TIBCO Spotfire | Analytics and BI | 2019 | n/a |
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Consumer Packaged Goods | 33000 | $19.5B | United States | SAP | SAP Analytics Cloud | Analytics and BI | 2019 | n/a |
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Leisure and Hospitality | 150000 | $25.9B | United States | Alteryx | Alteryx One Platform | Analytics and BI | 2019 | n/a |
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Manufacturing | 53000 | $37.4B | United States | Snowflake | Snowflake Data Warehouse | Data Warehouse | 2019 | n/a |
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Distribution | 35000 | $57.3B | United States | Alteryx | Alteryx One Platform | Analytics and BI | 2019 | n/a |
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Distribution | 35000 | $57.3B | United States | Tableau Software | Tableau | Analytics and BI | 2019 | n/a |
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Consumer Packaged Goods | 83100 | $37.9B | United States | Tableau Software | Tableau | Analytics and BI | 2019 | n/a |
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