Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
 |
Bayes Business School United Kingdom | Education | 600 | $75M | United Kingdom | HootSuite | HootSuite Analytics | Analytics and BI | 2020 | n/a | In 2020 Bayes Business School United Kingdom implemented HootSuite Analytics as part of a Hootsuite Enterprise deployment to support monitoring during its renaming and rebranding process. The deployment targeted Analytics and BI use cases, using social listening and sentiment analysis to support marketing communications and reputation-management across the United Kingdom, and it ran alongside Talkwalker to triangulate stakeholder sentiment. HootSuite Analytics was configured to deliver centralized dashboards, scheduled reporting and alerting for the communications team, enabling campaign monitoring, sentiment trend analysis and rapid response workflows to correct misinformation. Operational ownership was concentrated in marketing and communications, with workflows for escalation and reporting established during the nine month program. Outcome reporting recorded a net sentiment of 93.7% after nine months and the combined Hootsuite and Talkwalker monitoring enabled timely correction of misinformation during the rebrand. | |
|
|
Auckland Philharmonia New Zealand | Non Profit | 96 | $8M | New Zealand | HootSuite | HootSuite Analytics | Analytics and BI | 2020 | n/a | In 2020 Auckland Philharmonia New Zealand implemented HootSuite Analytics to streamline social scheduling and reporting for marketing and audience development. The deployment is categorized under Analytics and BI and began in June 2020 to centralize social performance data and scheduling workflows for the organization. The implementation emphasized HootSuite Analytics capabilities including centralized social scheduling, cross platform performance dashboards, automated reporting templates, and audience metrics visualization to support content planning and livestream promotion. Configuration focused on calendar driven scheduling and repeatable report configurations to shorten weekly reporting cycles and standardize metrics used by marketing and audience development. Operational coverage included the marketing and audience development teams at Auckland Philharmonia New Zealand, with HootSuite reporting incorporated into regular campaign review workflows and content planning cycles. HootSuite reporting was used explicitly to track livestream reach and validate audience engagement during promotional campaigns. Reported outcomes from the HootSuite Analytics deployment included saving over three hours per week on reporting, growing followers by 82 percent across platforms, and achieving livestream reach exceeding 500K plus viewers, with HootSuite reporting cited as the measurement source. The effort demonstrates HootSuite Analytics supporting marketing measurement and audience development processes for the nonprofit. | |
 |
|
Consumer Packaged Goods | 765 | $251M | Romania | Microsoft | Microsoft Power BI | Analytics and BI | 2020 | n/a |
|
|
|
|
|
Manufacturing | 500 | $100M | United States | Microsoft | Microsoft Power BI | Analytics and BI | 2020 | n/a |
|
|
|
|
|
Government | 50000 | $18.2B | United States | Jacobs | Jacobs StreetLight InSight | Analytics and BI | 2020 | n/a |
|
|
|
|
|
Government | 600 | $126M | United Kingdom | Inphase | InPhase Enterprise Performance Management | Analytics and BI | 2020 | n/a |
|
|
|
|
|
Manufacturing | 245 | $53M | Finland | Iptor | Iptor Analytics and BI | Analytics and BI | 2020 | n/a |
|
|
|
|
|
Construction and Real Estate | 1070 | $400M | France | Jenzabar | Jenzabar Intelligence | Analytics and BI | 2020 | n/a |
|
|
|
|
|
Healthcare | 4000 | $1.2B | Australia | JobAdder | JobAdder Analytics | Analytics and BI | 2020 | n/a |
|
|
|
|
|
Education | 750 | $124M | United States | Journyx | Journyx Time and Expense Reporting | Analytics and BI | 2020 | n/a |
|
|