List of Lemnisk Platform Customers
Bangalore, 560029,
India
Since 2010, our global team of researchers has been studying Lemnisk Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Lemnisk Platform for Marketing Automation, Customer Data Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Lemnisk Platform for Marketing Automation, Customer Data Platform include: HDFC ERGO General Insurance, a India based Insurance organisation with 11181 employees and revenues of $18.50 billion, Axis Bank, a India based Banking and Financial Services organisation with 104453 employees and revenues of $9.88 billion, Bajaj Finserv, a India based Banking and Financial Services organisation with 26969 employees and revenues of $9.01 billion, Aegon Life Insurance Company, a India based Insurance organisation with 29000 employees and revenues of $8.33 billion, Emirates Nbd United Arab Emirates, a United Arab Emirates based Banking and Financial Services organisation with 25400 employees and revenues of $8.28 billion and many others.
Contact us if you need a completed and verified list of companies using Lemnisk Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Lemnisk Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Aegon Life Insurance Company | Insurance | 29000 | $8.3B | India | Lemnisk | Lemnisk Platform | Marketing Automation,Customer Data Platform | 2019 | n/a |
In 2019, Aegon Life Insurance Company deployed the Lemnisk Platform on its website to operationalize Marketing Automation,Customer Data Platform capabilities for digital customer engagement. The Lemnisk Platform implementation was scoped to capture web interaction data and create a unified customer profile used by marketing and digital experience teams.
The deployment configured Lemnisk Platform modules for real-time profile stitching, audience segmentation, journey orchestration, and campaign automation. Personalization and decisioning engines within Lemnisk Platform were used to drive targeted web experiences and to manage segment definitions and messaging logic for web-based campaigns.
Architecturally the implementation emphasized web instrumentation, with event capture feeding a centralized profile store in Lemnisk Platform and real-time profile resolution used to evaluate journeys and personalize content. The platform run on the website layer, processing session and identity signals to populate the CDP and trigger marketing automation workflows without naming downstream system integrations.
Governance was centered on centralized profile management and campaign orchestration processes, shifting ownership of audience definitions and journey rules to digital marketing and customer engagement functions. Operational rollout focused on standardizing event taxonomy, consent-aware data capture, and workflow handoffs between analytics, marketing operations, and content teams while maintaining the Lemnisk Platform as the single web-facing orchestration and profile repository.
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Axis Bank | Banking and Financial Services | 104453 | $9.9B | India | Lemnisk | Lemnisk Platform | Marketing Automation,Customer Data Platform | 2019 | n/a |
In 2019, Axis Bank deployed Lemnisk Platform on its public website. The Lemnisk Platform was implemented as a Marketing Automation,Customer Data Platform to instrument web behavior, capture event streams, and build unified customer profiles for online engagement.
Implementation emphasized core CDP and marketing automation capabilities, with profile unification, real-time segmentation, personalization, and campaign orchestration modules configured to act on web-derived events. Lemnisk Platform served as the central execution layer for real-time personalization of web sessions and for audience generation used by the bank’s digital campaigns.
Operational coverage focused on the bank’s digital marketing and customer experience teams, with the website as the primary integration touchpoint via client-side event collection feeding the Lemnisk Platform. Governance work included formalizing data capture, campaign approval workflows, and customer consent handling so that Lemnisk Platform outputs aligned with internal marketing governance and compliance processes.
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Bajaj Allianz Life Insurance | Insurance | 11000 | $3.0B | India | Lemnisk | Lemnisk Platform | Marketing Automation,Customer Data Platform | 2020 | n/a |
In 2020, Bajaj Allianz Life Insurance deployed the Lemnisk Platform to support Marketing Automation,Customer Data Platform capabilities on its website. The deployment concentrated on capturing first party web events and establishing unified customer profiles to support personalized digital interactions.
The Lemnisk Platform implementation included identity resolution and persistent profile construction, real time segmentation, journey orchestration, and campaign automation modules configured for web-based activation. Lemnisk Platform was configured to ingest browser event streams and profile attributes, apply segmentation logic, and surface audience definitions for marketer led campaigns.
Integration was implemented on the corporate website so that web event collection feeds into the Lemnisk Platform, maintaining an event to profile pipeline for marketing workflows. Operational ownership resided with digital marketing and customer engagement teams within Bajaj Allianz Life Insurance in India, with governance organized through centralized marketing operations for segmentation, audience governance, and campaign rule management.
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Bajaj Finance | Banking and Financial Services | 53782 | $4.0B | India | Lemnisk | Lemnisk Platform | Marketing Automation,Customer Data Platform | 2019 | n/a |
In 2019, Bajaj Finance deployed Lemnisk Platform on its website to establish Marketing Automation,Customer Data Platform capabilities. The Lemnisk Platform was instrumented on the public site to capture visitor events and to support profile unification and personalized engagement across digital touchpoints.
Implementation centered on core CDP and marketing automation capabilities, including real time event ingestion, identity resolution to consolidate customer profiles, audience segmentation, and journey orchestration for web personalization and campaign execution. Configuration activities focused on mapping website events to the Lemnisk Platform data model, defining segmentation attributes, and configuring triggers for automated campaigns and personalization rules.
Deployment leveraged web tagging and client side event capture to stream behavioral and session data into Lemnisk Platform, enabling persistent profiles for audience activation. Operational scope was concentrated on digital marketing and customer engagement functions at Bajaj Finance, with marketing operations and digital analytics teams using the platform for campaign orchestration and audience management.
Governance and rollout emphasized consent capture, segmentation governance, data retention controls, and campaign approval workflows to meet banking and financial services compliance expectations in India. Ongoing operational processes included iterative tuning of personalization logic and scheduled updates to site tagging and campaign configurations, driven by marketing and analytics ownership.
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Bajaj Finserv | Banking and Financial Services | 26969 | $9.0B | India | Lemnisk | Lemnisk Platform | Marketing Automation,Customer Data Platform | 2019 | n/a |
In 2019, Bajaj Finserv deployed the Lemnisk Platform on their website. The deployment positions the Lemnisk Platform as a customer data and engagement layer, aligned to the Marketing Automation,Customer Data Platform category, and instrumented to capture web behavioral signals and assemble unified customer profiles.
The implementation focused on configuring the Lemnisk Platform's core CDP and marketing automation capabilities to ingest first party web events, resolve cross-channel identifiers, and persist profile attributes for segmentation. Functional modules applied include event ingestion and normalization, identity stitching and profile store, audience segmentation, rule-based orchestration, and on-site personalization and campaign execution.
Integration was implemented directly on the corporate website through client-side instrumentation feeding the Lemnisk Platform for near real time decisioning and personalization. Operational scope emphasized digital channels and marketing workflows, with governance organized around segmentation rules, campaign workflow ownership, and data quality controls to operationalize audience targeting and orchestration.
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Insurance | 6500 | $1.5B | India | Lemnisk | Lemnisk Platform | Marketing Automation,Customer Data Platform | 2019 | n/a |
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Banking and Financial Services | 350 | $86M | India | Lemnisk | Lemnisk Platform | Marketing Automation,Customer Data Platform | 2021 | n/a |
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Banking and Financial Services | 25400 | $8.3B | United Arab Emirates | Lemnisk | Lemnisk Platform | Marketing Automation,Customer Data Platform | 2020 | n/a |
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Insurance | 11181 | $18.5B | India | Lemnisk | Lemnisk Platform | Marketing Automation,Customer Data Platform | 2020 | n/a |
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Banking and Financial Services | 4500 | $1.1B | India | Lemnisk | Lemnisk Platform | Marketing Automation,Customer Data Platform | 2020 | n/a |
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Buyer Intent: Companies Evaluating Lemnisk Platform
- Coursedog, a United States based Education organization with 142 Employees
- University Of California, Irvine, a United States based Education company with 34076 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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