CRM Strategy
2/1 Hardner Road,
Mount Waverley, 3149, VIC,
Australia
Mount Waverley, 3149, VIC,
Australia
61 13 0027-6669
Professional Services
CRM Strategy
List of Software Implementations where CRM Strategy is Reseller or System Integrator
CRM Strategy, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. CRM Strategy collaboration with software players such as SugarCRM empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
CRM Strategy is a Reseller or SI for the following software solutions:
| Reseller and SI | Vendor | Application | Category | Market |
|---|---|---|---|---|
| CRM Strategy | SugarCRM | SugarCloud | Customer Experience,CRM | CRM |
| CRM Strategy | SugarCRM | SugarCRM Customer Service | Customer Support | CRM |
List of Software Implementations where CRM Strategy is a Reseller or SI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight | Insight Source |
|---|---|---|---|---|---|---|---|---|---|---|---|
 |
Jayco Adelaide Australia | Retail | 25 | $7M | Australia | SugarCRM | SugarCRM Customer Service | Customer Support | 2024 | In 2024, Jayco Adelaide Australia implemented SugarCRM Customer Service as part of a broader deployment using Sugar Sell, Sugar Market and Sugar Serve. The implementation aimed to digitise paper based processes and to unify marketing, sales and customer service across the dealer network, with the SugarCRM Customer Service instance supporting Customer Support workflows for dealer service teams and customer service agents. Configuration focused on standard Customer Support capabilities aligned to the category, including case management, ticketing and workload orchestration, knowledge base access and service dashboards. The deployment leveraged Sugar Sell and Sugar Market to create end to end lead to service workflows, connecting marketing automation and sales pipeline states into customer service case handling. The rollout was executed within an Australia wide initiative covering Jayco dealerships, with Jayco Adelaide representing the South Australia dealer site in the program. CRM Strategy acted as the implementation partner, coordinating configuration, data onboarding and alignment of service processes across marketing, sales and service functions. Governance changes included formalised service workflows and workload management rules to support centralized case assignment and escalation, driven by the SugarCRM Customer Service configuration. Outcomes reported as part of the Australia wide initiative included much higher targeted campaign engagement with click through rates up to ~50 percent, faster case resolution and improved workload management for service teams. | |
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Jayco Australia | Retail | 1000 | $270M | Australia | SugarCRM | SugarCloud | Customer Experience,CRM | 2024 | In 2024 Jayco Australia implemented SugarCloud, deploying Sugar Sell, Sugar Market and Sugar Serve to centralize sales, marketing and after-sales across its head office and 29-dealer network. The deployment is cataloged under Customer Experience,CRM and consolidates customer profiles, engagement workflows and case management into a single CRM instance. The implementation configured Sugar Sell for opportunity and pipeline management, Sugar Market for targeted campaign orchestration and lifecycle marketing, and Sugar Serve for service case intake and resolution workflows. Configuration emphasized unified customer records, contact-to-case linking and campaign audience segmentation as core functional capabilities to support sales, marketing and after-sales operations. CRM Strategy led the implementation and delivered integrations between SugarCloud and dealer management systems to provide unified customer histories across Jayco s dealer network. Integrations were scoped for real time customer lookup and historical transaction synchronization, supporting operational coverage across Australia and the network of 29 dealers. Governance and rollout followed a centralized model with head office stewardship over data model and process standards, and delegated dealer-level access and workflows to enable local sales and service execution. The deployment covered CRM, marketing and service processes in Australia and resulted in a 7% improvement in win rates and improved targeted campaign engagement as reported by the customer. |
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IT Decision Makers and Key Stakeholders at CRM Strategy
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Buyer Intent: Companies Evaluating CRM Strategy Services
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating CRM Strategy software implementations. Gain ongoing access to real-time prospects and uncover hidden opportunities.
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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CRM Strategy System Integrator / VAR Profile
CRM Strategy is a system integrator and technology consulting firm headquartered in Mount Waverley, Australia, with approximately 35 employees and annual revenues of $5M.
CRM Strategy implements and supports enterprise applications across markets such as CRM.
APPS RUN THE WORLD tracks 2 verified CRM Strategy software implementations across industries and regions, including: Jayco Adelaide Australia where CRM Strategy implemented SugarCRM Customer Service, and Jayco Australia where CRM Strategy implemented SugarCloud.
CRM Strategy has a strategic VAR/SI partnership with SugarCRM, backed by verified deployments.
Independent Software Vendors (ISVs) can boost their ecosystem by identifying existing CRM Strategy partnerships, building strong channel relationships, and forging strategic implementation alliances to expand customer reach and accelerate adoption.
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