Eindhoven, 5656 AE,
Netherlands
Nextview Consulting
Nextview Consulting, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Nextview Consulting collaboration with software players such as Salesforce empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
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| Nextview Consulting | Salesforce | Salesforce Agentforce Revenue Management (formerly Salesforce Revenue Cloud) | Revenue Cycle Management | ERP Services and Operations |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
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Genius Sports | Professional Services | 650 | $125M | United Kingdom | Salesforce | Salesforce Agentforce Revenue Management (formerly Salesforce Revenue Cloud) | Revenue Cycle Management | 2024 |
In 2024, Genius Sports implemented Salesforce Agentforce Revenue Management (formerly Salesforce Revenue Cloud) in a Revenue Cycle Management initiative delivered with Nextview Consulting. The project was scoped to modernize quote-to-cash and to deploy an Agentforce quoting agent, automating invoicing and order-to-cash processes for commercial teams across the US and global markets.
The implementation configured core CPQ, Contracts and Billing capabilities within Salesforce Agentforce Revenue Management, aligning quote lifecycle, contract generation, and billing automation. Configuration work focused on quote orchestration, contract lifecycle controls, and automated invoice provisioning to reduce manual handoffs between commercial and finance functions.
Deployment leveraged Salesforce cloud architecture to centralize revenue data and orchestrate order-to-cash across distributed commercial teams, with Nextview Consulting delivering implementation services. Integrations were framed around embedding Revenue Cloud workflows into revenue operations and finance processes, enabling the Agentforce quoting agent to trigger downstream contract and billing events.
Governance and process changes emphasized revenue operations and finance ownership of pricing, approvals, and billing reconciliation, with rollout targeted at commercial teams across US and global markets. The deployment of Salesforce Agentforce Revenue Management formalized CPQ, Contracts and Billing workflows and instituted automated invoicing and order-to-cash orchestration as core operational capabilities.
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Swiss Sense | Retail | 1050 | $200M | Netherlands | Salesforce | Salesforce Service Cloud | Customer Support | 2019 |
In 2019, Swiss Sense implemented Salesforce Service Cloud to empower Customer Support. The retailer engaged Nextview Consulting to centralize Customer Care workflows and shift interactions to a customer 360 starting point, addressing fragmented agent tooling and long new hire ramp times.
Nextview Consulting configured Salesforce Service Cloud as the central system and single point of truth for Customer Care, implementing Salesforce Digital Engagement to enable chat, WhatsApp and Facebook Messenger channels and deploying Salesforce Knowledge as a central repository for knowledge articles. The solution emphasized a user friendly interface for non technical agents to increase adoption and reduce cognitive load. Configuration covered end to end case management, knowledge consumption, and channel orchestration to support the majority of front line service tasks.
The implementation focused operationally on the Customer Care organization, shortening onboarding from six months to two months and covering approximately 95% of Swiss Sense customer service processes. Agents gained immediate access to consolidated customer context and relevant knowledge, supporting faster support and improved first contact resolution. Swiss Sense also advanced lead processing and customer understanding as part of its customer centric operational redesign.
Nextview Consulting worked closely with Swiss Sense through requirements discovery and iterative configuration to align workflows, governance, training, and content authoring for Salesforce Knowledge. Richard Voorburg, Customer Engagement & Experience, Swiss Sense, reported being very impressed with the lead process and its role in measuring and understanding customers. The project positioned Salesforce Service Cloud to serve as the operational backbone for Customer Support and ongoing customer experience initiatives.
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Swiss Sense | Retail | 1050 | $200M | Netherlands | Salesforce | Salesforce Marketing Cloud | Marketing Automation | 2019 |
In 2019, Swiss Sense implemented Salesforce Marketing Cloud as a Marketing Automation initiative with Nextview Consulting to personalize customer experience and increase Customer Lifecycle Value without increasing sales engagements. The project targeted fragmented customer data, low conversion from generic marketing, and limited visibility of consent and cross departmental data sharing that hindered marketing to sales/service coordination.
Nextview Consulting implemented a lean minimum viable product for Salesforce Marketing Cloud across a few sprints, establishing a foundation for iterative enhancements. The deployment leveraged Marketing Cloud capabilities including Journey Builder to orchestrate always on campaigns, dynamic content for personalized email experiences, and automation workflows to reduce manual campaign maintenance, enabling marketers to focus on campaign innovation.
The implementation unified customer records by connecting Salesforce Marketing Cloud with Salesforce Sales Cloud and Salesforce Service Cloud, using Mulesoft to integrate operational data sources. Explicit integrations included SAP for order and fulfillment information, the Swiss Sense website and MySwiss portal for lead and opportunity generation, and Google Cloud for trigger generation based on query data, consolidating customer signals into a single unified platform for marketing and CRM functions.
Governance changes emphasized cross functional data sharing between marketing, sales, and service, and introduced consent visibility controls within the Marketing Automation environment. Nextview Consulting and Swiss Sense operationalized the solution with iterative sprints and shared data workflows, delivering personalized campaign capabilities and reduced content production time while aligning marketing automation with commercial and service operations.
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