Bristol, BS4 3AP,
United Kingdom
Wattle
Wattle, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Wattle collaboration with software players such as Microsoft empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
|---|---|---|---|---|
| Wattle | Microsoft | Microsoft Dynamics 365 Customer Engagement | Customer Engagement | CRM |
| Wattle | Microsoft | Microsoft Dynamics 365 Sales | Sales Automation,Sales Engagement | CRM |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
|---|---|---|---|---|---|---|---|---|---|---|
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Royal Academy of Engineering | Education | 154 | $40M | United Kingdom | Microsoft | Microsoft Dynamics 365 Sales | Sales Automation,Sales Engagement | 2018 |
In 2018, Royal Academy of Engineering implemented Microsoft Dynamics 365 Sales. The deployment targeted the Sales Automation,Sales Engagement category and was positioned as the organisation's core data warehouse for constituent and stakeholder records.
The Microsoft Dynamics 365 Sales implementation consolidated contact and account management, opportunity and pipeline management, activity logging, and sales engagement capabilities into a single platform. Microsoft Dynamics 365 Sales was configured to centralise constituent profiles and to provide structured activity histories and engagement workflows accessible to business users.
The solution was integrated with the Microsoft 365 collaboration stack including Exchange email, Microsoft Teams with MS PBX integration, SharePoint document management, Planner and Yammer, and was deployed alongside a tenant migration to Microsoft Azure. Hosting and service consolidation into a Microsoft Azure tenancy provided the underlying architecture for Dynamics 365 Sales and related Microsoft services, supporting unified identity and document linkage across systems.
The implementation was executed with SI partner Wattle and led from IT and operations leadership, with rollout governance that embedded IT policies and GDPR compliance controls. The programme also encompassed broader content consolidation efforts such as transitioning 24 microsites into a main site, aligning content management, branding, and operational processes with the new CRM platform.
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Royal Academy of Engineering | Education | 154 | $40M | United Kingdom | Microsoft | Microsoft Dynamics 365 Customer Engagement | Customer Engagement | 2018 |
In 2018 Royal Academy of Engineering implemented Microsoft Dynamics 365 Customer Engagement as its primary CRM platform, positioning Microsoft Dynamics 365 Customer Engagement within the Customer Engagement category to centralize constituent data. The implementation was driven during a broader IT programme led by the Head of IT and Operations between September 2018 and June 2019, with Wattle engaged as the system integrator for deployment and configuration tasks.
The Dynamics 365 Customer Engagement deployment was configured to act as the organisation core data warehouse for CRM records, consolidating contact and engagement data and providing a single authoritative source for service and outreach workflows. The scope included configuration of standard Customer Engagement capabilities such as contact management and engagement tracking, and integration points were established to surface CRM data into collaboration and content workflows.
Architecture and integrations centered on a Microsoft stack, with services and servers migrated into a Microsoft Azure tenancy and Office365 services deployed to the business. Microsoft Teams was integrated with the organisation phone system via Microsoft PBX for unified collaboration, SharePoint was used for document management linked to CRM records, and Planner and Yammer were adopted to support task coordination and internal communities. The academy also consolidated 24 microsites into the main website to streamline content management and branding, and conducted a virtualisation exercise to reduce footprint across older IT systems.
Governance and operational rollout encompassed embedding IT policies and GDPR compliance measures, formalising data stewardship with Dynamics 365 Customer Engagement as the central record. The programme focused on provisioning critical service tools back to business units to maximise return on service and to centralize constituent engagement processes rather than on point solutions.
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