List of Adobe Target Standard Customers
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United States
Since 2010, our global team of researchers has been studying Adobe Target Standard customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Adobe Target Standard for Marketing Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Adobe Target Standard for Marketing Analytics include: Amazon, a United States based Retail organisation with 1578000 employees and revenues of $637.96 billion, Australian Government, a Australia based Government organisation with 365400 employees and revenues of $444.01 billion, Apple, a United States based Manufacturing organisation with 166000 employees and revenues of $416.16 billion, UnitedHealth Group, a United States based Insurance organisation with 400000 employees and revenues of $400.28 billion, United Healthcare, a United States based Insurance organisation with 400000 employees and revenues of $400.28 billion and many others.
Contact us if you need a completed and verified list of companies using Adobe Target Standard, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Adobe Target Standard customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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1&1 Ionos | Professional Services | 70 | $75M | United Kingdom | Adobe Systems | Adobe Target Standard | Marketing Analytics | 2019 | n/a |
In 2019, 1&1 Ionos implemented Adobe Target Standard on its website. The implementation uses the Apps Category to deliver on-site personalization and experimentation across customer journeys.
Adobe Target Standard was configured to support core experimentation and personalization capabilities, including A/B testing, multivariate testing, audience segmentation, and visual experience composition. The deployment relied on client side delivery for web pages and standard Adobe Target configuration for creating and activating experiences, with emphasis on experience targeting and rule based audience evaluation.
Operational ownership centered on marketing and product teams for test design and execution, with user experience and content teams responsible for experience creation. Governance was organized around experiment planning, test review, and campaign scheduling workflows to coordinate test rollouts on the United Kingdom site, and operational processes emphasized reuse of audience segments and templated experience fragments to maintain consistency across campaigns.
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100 Forest Place | Construction and Real Estate | 10 | $1M | United States | Adobe Systems | Adobe Target Standard | Marketing Analytics | 2019 | n/a |
In 2019, 100 Forest Place implemented Adobe Target Standard on their website. Apps Category: Adobe Target Standard was deployed to provide on-site experience optimization, enabling structured A/B testing and personalization across key pages of the customer-facing site.
The Adobe Target Standard implementation used client-side delivery to run experiments and target audiences, with capabilities aligned to visual experience composition, activity management, audience segmentation, and automated content delivery. Configuration focused on tagging and activity orchestration within the website codebase, and the implementation was administered through the Adobe Target Standard interface by the web and marketing stakeholders. Governance centered on formal experiment creation, QA checkpoints, and publishing workflows to control live experience changes and ensure consistent on-site experiment management.
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3M | Retail | 10 | $1M | Indonesia | Adobe Systems | Adobe Target Standard | Marketing Analytics | 2023 | n/a |
In 2023, 3M implemented Adobe Target Standard as a Marketing Analytics solution to enable on-site experimentation and personalization on its public website. The Adobe Target Standard deployment is focused on experience testing and targeted content delivery across customer-facing pages, supporting web-based campaign execution tied to the company’s digital presence.
Adobe Target Standard is configured to support A/B and multivariate testing, audience segmentation, experience targeting, and visual experience composition, enabling the digital marketing function to create, schedule, and run iterative tests and personalization campaigns. The implementation is delivered within the website front-end to drive client-side experience delivery, and governance centers on test lifecycle management, audience definitions, and campaign approval workflows to operationalize continuous optimization by the marketing team.
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Manufacturing | 61500 | $24.6B | United States | Adobe Systems | Adobe Target Standard | Marketing Analytics | 2019 | n/a |
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Manufacturing | 1700 | $1.3B | South Korea | Adobe Systems | Adobe Target Standard | Marketing Analytics | 2020 | n/a |
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Manufacturing | 10 | $2M | Malaysia | Adobe Systems | Adobe Target Standard | Marketing Analytics | 2023 | n/a |
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Manufacturing | 1600 | $100M | Singapore | Adobe Systems | Adobe Target Standard | Marketing Analytics | 2019 | n/a |
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Manufacturing | 12000 | $3.5B | Switzerland | Adobe Systems | Adobe Target Standard | Marketing Analytics | 2019 | n/a |
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Manufacturing | 1000 | $250M | Thailand | Adobe Systems | Adobe Target Standard | Marketing Analytics | 2023 | n/a |
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Manufacturing | 110 | $15M | Vietnam | Adobe Systems | Adobe Target Standard | Marketing Analytics | 2023 | n/a |
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Buyer Intent: Companies Evaluating Adobe Target Standard
- Sapienza University of Rome, a Italy based Education organization with 2320 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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