List of Alida CXM & Insights Platform Customers
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Since 2010, our global team of researchers has been studying Alida CXM & Insights Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Alida CXM & Insights Platform for Customer Experience from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Alida CXM & Insights Platform for Customer Experience include: Advocate Aurora Health, a United States based Healthcare organisation with 155000 employees and revenues of $15.75 billion, The Scotts Miracle-Gro Company, a United States based Consumer Packaged Goods organisation with 7300 employees and revenues of $4.90 billion, UnityPoint Health, a United States based Healthcare organisation with 32000 employees and revenues of $4.61 billion, Arla UK, a United Kingdom based Manufacturing organisation with 3460 employees and revenues of $3.35 billion, Toyota (GB), a United Kingdom based Automotive organisation with 5000 employees and revenues of $2.40 billion and many others.
Contact us if you need a completed and verified list of companies using Alida CXM & Insights Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Advocate Aurora Health | Healthcare | 155000 | $15.8B | United States | Alida | Alida CXM & Insights Platform | Customer Experience | 2018 | n/a |
In 2018 Advocate Aurora Health deployed Alida CXM & Insights Platform for Customer Experience Management to operationalize patient voice across marketing and patient experience initiatives. The deployment built on Aurora Health Share, a program launched in 2014, and focused on capturing ongoing, opted in patient feedback to inform communications, product and brand decisions.
The implementation of Alida CXM & Insights Platform centered on continuous feedback collection, panel profiling and segmentation, iterative pulse surveys, and insight reporting. Configuration emphasized HIPAA compliant handling of participant data and management of a deeply profiled panel, reflecting standard Customer Experience Management capabilities for survey orchestration and thematic analysis.
Operational ownership rested with the consumer insights function led by Director of Consumer Insights Darrell Beneker, who ran the program against a panel of close to 5,000 primary care patients. The scope explicitly covered marketing communications, messaging validation, and product and service promotion workflows, enabling rapid cycles of ideation and strategic feedback without specifying system to system integrations.
Continual patient feedback over four years enabled the team to understand patient challenges, validate messaging, and shorten the feedback loop, driving incremental product innovation and cultural alignment with a patient centric vision. Governance emphasized opt in consent, profile driven sampling and HIPAA compliance, with iterative feedback loops embedded into marketing and patient experience decision processes.
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Arla UK | Manufacturing | 3460 | $3.4B | United Kingdom | Alida | Alida CXM & Insights Platform | Customer Experience | 2018 | n/a |
In 2018, Arla UK implemented Alida CXM & Insights Platform on their website. The Alida CXM & Insights Platform was deployed to capture online consumer feedback, generate structured insights, and measure experience across digital touchpoints, aligned with the Apps Category . The deployment focused on feeding insight workflows for marketing and e-commerce teams and supplying dashboards and reports to product and customer experience stakeholders.
Configuration emphasized core CXM capabilities common to the application class, including survey orchestration, passive feedback capture, segmentation and dashboarding, and automation for insight triage and distribution. The implementation was scoped to website-based interactions without named integrations, and operational coverage concentrated on marketing, e-commerce and customer experience functions. Governance centered on role-based access to insight outputs and configuration controls to maintain data quality and insight lineage.
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Experian Health | Healthcare | 780 | $134M | United States | Alida | Alida CXM & Insights Platform | Customer Experience | 2020 | n/a |
In 2020, Experian Health deployed the Alida CXM & Insights Platform to capture voice of customer and voice of employee signals in response to the COVID-19 pandemic. The Alida CXM & Insights Platform was used as a Customer Experience Management solution to survey healthcare customers and employees and surface pandemic related pain points across revenue cycle and patient access functions.
Implementation centered on an Alida Sparq insight community and structured survey programs to gather VoC and VoE input, with configuration focused on recurring pulse surveys, topical questionnaires, and community discussions. Collected data was analyzed within the platform to generate prioritized themes which informed actionable planning by Experian Health product and customer engagement teams.
Operational coverage included Experian Health employees across the United States and healthcare customers working in revenue cycle and patient access, enabling cross functional visibility into customer and employee needs. Business functions impacted included product development, customer success, employee communications, and client support workflows as insights were translated into tool development and communication programs.
Governance and rollout followed a pain point exploration approach, leveraging community feedback to drive iterative plans and frequent communications from leadership, which respondents cited as a key theme. The exercise empowered Experian Health to lead with empathy, to communicate effectively, and to develop new tools and resources aligned to needs surfaced in the Alida Sparq community and survey results.
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ING Life Insurance | Insurance | 500 | $80M | Hong Kong | Alida | Alida CXM & Insights Platform | Customer Experience | 2018 | n/a |
In 2018, ING Life Insurance deployed Alida CXM & Insights Platform to its public website to capture digital customer signals and manage on-site feedback. The implementation targeted Customer Experience use cases, aligning the Alida CXM & Insights Platform with web-based feedback collection and insights workflows for the company’s Hong Kong digital channel.
The deployment emphasized client-side instrumentation, using an on-site feedback widget and survey delivery tied to behavioral triggers common to Customer Experience platforms. Functional capabilities implemented include continuous feedback capture, experience analytics dashboards, audience segmentation for targeted surveys, and consolidated insights reporting to support marketing and customer experience teams.
Operational coverage focused on the company’s website and front-office digital channels, with governance oriented around survey orchestration, sampling rules, and insight review workflows to inform CX decision making. Configuration and rollout details centered on embedded web scripts and dashboard provisioning for CX stakeholders, keeping scope proportionate to the company’s regional digital operations in Hong Kong.
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London and Quadrant | Construction and Real Estate | 3747 | $1.5B | United Kingdom | Alida | Alida CXM & Insights Platform | Customer Experience | 2019 | n/a |
In 2019, L&Q Group implemented Alida CXM & Insights Platform to centralize resident feedback and community insight work inside its Customer Experience function. The deployment targeted L&Q Group as a leading UK social housing association serving a diverse resident base across London and the South East, and it was positioned to capture continuous resident input through Agile Community Insights approaches.
The implementation used the Alida Insight Community platform Sparq to operate an insight community, orchestrate recurring surveys and panels, and surface segmented resident feedback for planning and communications teams. Configuration emphasized community-based research workflows, moderated feedback cycles, and distribution of insight reports to business planning and resident engagement stakeholders.
Operational coverage extended across resident engagement, communications, and business planning teams within L&Q Group, supporting inclusive initiatives and iterative changes to customer-facing programs. The project was publicly showcased in a joint webinar with Alida that highlighted how L&Q used community insights to reshape resident communications and program priorities.
Governance was adapted to embed closed-loop insight processes into planning cycles, enabling teams to convert Sparq community feedback into revised business plans and an updated communication strategy. Reported outcomes from the implementation include a transformed resident experience, more inclusive initiatives, and improved communication alignment driven by Alida CXM & Insights Platform supplied insights.
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Media | 1200 | $156M | United Kingdom | Alida | Alida CXM & Insights Platform | Customer Experience | 2020 | n/a |
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Consumer Packaged Goods | 7300 | $4.9B | United States | Alida | Alida CXM & Insights Platform | Customer Experience | 2020 | n/a |
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Automotive | 5000 | $2.4B | United Kingdom | Alida | Alida CXM & Insights Platform | Customer Experience | 2013 | n/a |
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Healthcare | 32000 | $4.6B | United States | Alida | Alida CXM & Insights Platform | Customer Experience | 2018 | n/a |
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Consumer Packaged Goods | 700 | $80M | Canada | Alida | Alida CXM & Insights Platform | Customer Experience | 2014 | n/a |
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Buyer Intent: Companies Evaluating Alida CXM & Insights Platform
- Leroy Merlin South Africa, a South Africa based Retail organization with 800 Employees
- Karunya Institute of Technology and Sciences, a India based Education company with 1275 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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