AI Buyer Insights:

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

List of BloomReach Engagement Customers

Apply Filters For Customers

Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Arriva Group Transportation 61845 $6.2B United Kingdom BloomReach Inc. BloomReach Engagement Marketing Automation 2018 n/a
In 2018, Arriva Group implemented Bloomreach Engagement as its Marketing Automation platform for Arriva UK Bus to strengthen CRM and personalized customer communications. The implementation targeted the company’s digital marketing and CRM functions within Arriva UK Bus, with the goal of improving segmentation, engagement and conversion across ticketing and e-commerce touchpoints. Bloomreach Engagement was configured to deliver advanced segmentation and personalization capabilities, enabling targeted campaigns for loyalists, regular travelers and lapsing customers. The deployment included scenario-based automation to orchestrate customer journeys, with email, push notification and webhook channels used to execute time- and behavior-triggered communications, and a central dashboard for campaign analytics and audience insight. Operational coverage focused on marketing and CRM workflows for Arriva UK Bus, where Bloomreach Engagement’s segmentation and analytics were used to identify consumer behavior and refine audience lists. Integration patterns relied on Engagement’s webhook capabilities to connect real-time events and triggers into campaign automation, while analytics and dashboarding were used to inform ongoing campaign optimization and retargeting efforts. Governance and rollout emphasized marketing agility and campaign ownership by the CRM and digital marketing teams, supported by Bloomreach personnel during onboarding and tuning. Reported outcomes tied directly to the Bloomreach Engagement implementation include a 380% year-over-year increase in CRM revenue on the L4L campaign, a 14% year-over-year increase in email open rate on the L4L campaign, an 11.5% conversion rate on a retargeting campaign, and an email campaign result of 59% open rate with a 21% click-through rate, demonstrating materially improved engagement and conversion metrics after deployment.
LOVALL Retail 35 $2M United Kingdom BloomReach Inc. BloomReach Engagement Marketing Automation 2025 n/a
In 2025, LOVALL implemented BloomReach Engagement as its Marketing Automation application within its Shopify commerce environment. The deployment established a unified customer profile and real-time audience insight layer for the UK womenswear brand, enabling automated, behaviorally driven campaigns tied directly to ecommerce events. BloomReach Engagement was configured to run plug-and-play personalized campaigns and automation flows, combined with Loomi AI powered personalization to surface product recommendations and audience segmentation. The implementation leveraged Bloomreach Discovery GenAI search capabilities to improve product discovery and to inform campaign content, with configuration focused on abandoned cart journeys, preference-based product promotions such as petite sizing, and rule-based orchestration of email and onsite messaging. Integrations included a native connection between BloomReach Engagement and the brand's Shopify storefront, unifying product catalog and transactional data with customer behavior signals to create a single data source of truth. Operational coverage centered on marketing, commerce, and CRM functions at Lovall, with real-time updates to customer profiles and automated campaign triggers tied to purchase history and browsing intent. Governance emphasized automated audience creation, template-driven campaign deployment, and iterative refinement using engagement telemetry, enabling marketing teams to manage segmentation and campaign cadence from the BloomReach Engagement interface. Reported outcomes from Lovall's deployment include a 310% increase in automation flow revenue, a 30% increase in conversion rates from abandoned carts, a 15% lift in average order values, and a 51% increase in CRM revenue. Separately, Bloomreach cites that brands integrating Bloomreach Discovery with Shopify have seen industry-level improvements such as a 50% average increase in revenue per visitor and a 21% average increase in conversion rate.
ThirdLove Retail 350 $150M United States BloomReach Inc. BloomReach Engagement Marketing Automation 2025 n/a
In 2025, ThirdLove integrated BloomReach Engagement, a Marketing Automation application, into its Shopify commerce stack to centralize customer and product data and enable AI-driven personalization. The deployment is positioned to create a single data source for customer profiles and to orchestrate personalized experiences across online storefront touchpoints. BloomReach Engagement was configured to leverage Loomi AI and Bloomreach Discovery GenAI search, implementing core Marketing Automation capabilities such as real-time customer profile unification, campaign automation and orchestration, and GenAI-powered product discovery. Configuration emphasized plug-and-play campaign templates, automation flows for cart recovery and product recommendations, and the use of natural language search to surface relevant product results. The implementation integrates directly with Shopify to unify catalog and order history data, and to feed real-time audience behaviors and preferences into BloomReach Engagement. Operational coverage centers on eCommerce, marketing, and CRM teams, enabling synchronized on-site experiences, personalized email and automation workflows, and search-driven merchandising tied to customers single profiles. Bloomreach and Shopify integrations have documented outcomes for other enterprise brands including an average 50% increase in revenue per visitor, a 21% increase in conversion rate, and a reported 310% increase in automation flow revenue for select customers, and ThirdLove is positioned to leverage the same BloomReach Engagement capabilities within its Shopify environment. Governance emphasis for the rollout includes maintaining a single source of truth for customer data, real-time audience accuracy, and iterative campaign tuning driven by Loomi AI insights.
WHSmith Retail 14935 $2.4B United Kingdom BloomReach Inc. BloomReach Engagement Marketing Automation 2023 n/a
In 2023, WHSmith implemented BloomReach Engagement to advance its Marketing Automation capabilities for marketing and customer personalization functions. WHSmith is a global travel retailer with over 1700 stores across 32 countries and chose BloomReach Engagement to establish fully automated email marketing and web personalization as core components of its customer engagement architecture. The deployment centers on BloomReach Engagements automated email marketing capabilities and web personalization to create channel consistent customer journeys, with configuration focused on segmentation, automated campaign workflows, and personalized content delivery. BloomReach Engagement will be used to orchestrate unified customer profiles and event driven messaging to support omnichannel personalization and marketing operations. Governance and rollout are led by WHSmiths marketing organization, with Head of Marketing Milly Mitchell stating, "The personalization capabilities offered by Bloomreach Engagement made the choice an easy one." The stated operational scope is to personalize across all customer channels to ensure a connected journey with the brand, and the explicit business objectives include future proofing marketing strategies and delivering a fully personalized experience across every channel.
Woolworths Supermarkets Retail 197773 $39.7B Australia BloomReach Inc. BloomReach Engagement Marketing Automation 2021 n/a
In 2021 Woolworths Supermarkets deployed BloomReach Engagement as the Marketing Automation backbone for the Metro60 app to enable sub-60 minute grocery deliveries. BloomReach Engagement was implemented alongside Bloomreach Content to create a connected storefront and real time customer activation layer for Woolworths Supermarkets' mobile and web channels. The implementation configured BloomReach Engagement to perform customer segmentation, event ingestion, and real time orchestration of personalised messages, while Bloomreach Content managed storefront content and product placement. Native app preview and drag and drop authoring were enabled for iOS and Android SDKs to streamline content updates and maintain a consistent user experience across mobile platforms. VML Commerce provisioned, built, configured, and integrated BloomReach Engagement with the Metro60 app and Woolworths back end systems, using BloomReach Engagement to ingest large volumes of high frequency customer and inventory data. Integrations explicitly addressed multi store inventory and order fulfilment logic to ensure orders are fulfilled from a local Woolworths store and to reduce personalization interruptions from out of stock events. Operational governance centered on marketing and commerce workflows that map BloomReach Engagement segments to Bloomreach Content renders, minimizing day to day management overhead for merchandisers and marketers. The project architecture emphasized event driven segmentation, content delivery pipelines, and mobile SDK based previewing to support ongoing content governance and rapid iteration. Woolworths Supermarkets BloomReach Engagement Marketing Automation implementation reached production in seven weeks and went live across 270 plus suburbs in Sydney and Melbourne. In the first three months BloomReach Engagement processed over 25 million customer events and drove more than 200,000 personalised SMS push or email communications, supporting the Metro60 promise of groceries delivered in under an hour.
Showing 1 to 5 of 5 entries

Buyer Intent: Companies Evaluating BloomReach Engagement

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating BloomReach Engagement. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating BloomReach Engagement for Marketing Automation include:

  1. Asteroad, a Slovakia based Professional Services organization with 10 Employees

Discover Software Buyers actively Evaluating Enterprise Applications

Logo Company Industry Employees Revenue Country Evaluated
Asteroad Professional Services 10 $1M Slovakia 2025-02-21
FAQ - APPS RUN THE WORLD BloomReach Engagement Coverage

BloomReach Engagement is a Marketing Automation solution from BloomReach Inc..

Companies worldwide use BloomReach Engagement, from small firms to large enterprises across 21+ industries.

Organizations such as Woolworths Supermarkets, Arriva Group, WHSmith, ThirdLove and LOVALL are recorded users of BloomReach Engagement for Marketing Automation.

Companies using BloomReach Engagement are most concentrated in Retail and Transportation, with adoption spanning over 21 industries.

Companies using BloomReach Engagement are most concentrated in Australia, United Kingdom and United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of BloomReach Engagement across Americas, EMEA, and APAC.

Companies using BloomReach Engagement range from small businesses with 0-100 employees - 20%, to mid-sized firms with 101-1,000 employees - 20%, large organizations with 1,001-10,000 employees - 0%, and global enterprises with 10,000+ employees - 60%.

Customers of BloomReach Engagement include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified BloomReach Engagement customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Automation.