List of Fanplayr Conversions Customers

Fanplayr

725 Alma Street,
Palo Alto, 94301, CA,
United States

https://www.fanplayr.com/

1 855-326-7529

Professional Services

$4M

Since 2010, our global team of researchers has been studying Fanplayr Conversions customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Each quarter our research team identifies companies that have purchased Fanplayr Conversions for Marketing Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.

Companies using Fanplayr Conversions for Marketing Analytics include: Costa Crociere, a Italy based Leisure and Hospitality organisation with 19000 employees and revenues of $5.52 billion, Vodafone Italy, a Italy based Communications organisation with 5765 employees and revenues of $5.01 billion, Carrefour Italia, a Italy based Retail organisation with 10000 employees and revenues of $4.20 billion, ITA Airways, a Italy based Transportation organisation with 4956 employees and revenues of $3.47 billion, GUESS, a United States based Retail organisation with 12500 employees and revenues of $2.69 billion and many others.

Contact us if you need a completed and verified list of companies using Fanplayr Conversions, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.

The Fanplayr Conversions customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!

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Customer	Industry	Empl.	Revenue	Country	Vendor	Application	Category	When	SI	Insight
AllAboutDance.com	Leisure and Hospitality	10	$1M	United States	Fanplayr	Fanplayr Conversions	Marketing Analytics	2021	n/a	In 2021, AllAboutDance.com implemented Fanplayr Conversions on their website using the Marketing Analytics application to instrument on-site visitor behavior and conversion events. The deployment covers the companys US-based online storefront and reflects a small business scale, with approximately 10 employees and direct operational ownership by the internal marketing function. Fanplayr Conversions is provisioned as the primary on-site conversion and behavior analytics tool for the site. Configuration centered on a client-side deployment pattern, installing Fanplayr Conversions as an on-site tagging snippet to capture session events, page views, and conversion triggers, aligned with Marketing Analytics practices. Functional capabilities implemented include conversion tracking, visitor segmentation, campaign rule configuration, and real-time trigger orchestration to enable on-site messaging and conversion flows. Campaigns and targeting rules are managed through the Fanplayr Conversions interface, using UI-driven configuration for segmentation and trigger thresholds. Operational governance places ownership with marketing and e-commerce teams, with change control focused on campaign lifecycle management, tagging hygiene, and periodic rule reviews. The implementation scope is limited to the corporate website in the United States, supporting marketing and commerce functions through event instrumentation and on-site campaign execution.
Arkansas State University Mexico	Education	120	$3M	Mexico	Fanplayr	Fanplayr Conversions	Marketing Analytics	2023	n/a	In 2023, Arkansas State University Mexico implemented Fanplayr Conversions on its public website to support Marketing Analytics and onsite conversion measurement. Fanplayr Conversions is deployed as a site‑level application, instrumenting conversion tracking, segmentation, and real time personalization workflows that align with common Marketing Analytics capabilities. The implementation is scoped to the university website and supports marketing and admissions business functions, with configuration and dashboarding handled by the web and digital engagement team. Governance focuses on campaign and content workflow coordination, tag management for event capture, and ongoing tuning of conversion funnels and segmentation to support enrollment and digital engagement efforts.
Aw Lab	Retail	1100	$441M	Italy	Fanplayr	Fanplayr Conversions	Marketing Analytics	2016	n/a	In 2016, Aw Lab implemented Fanplayr Conversions on its website, establishing the Fanplayr Conversions deployment as a web-focused Marketing Analytics capability for the retailer. The implementation centers on on-site conversion tracking and behavioral event capture to support Aw Lab ecommerce marketing and digital commerce functions. The Fanplayr Conversions configuration emphasizes real time visitor segmentation, conversion event instrumentation, and campaign decisioning to influence session level experiences. Implementation work included tagging and event taxonomy across product detail, cart, and checkout flows, and configuration of conversion rules and segmentation criteria to feed analytics and campaign controls. Operational ownership resides with digital marketing and ecommerce teams, who maintain event governance, conversion definitions, and campaign rulebooks for Fanplayr Conversions. The deployment is scoped to Aw Lab web properties, with dashboards and data feeds organized to support marketing campaign optimization and ongoing analytics operations, using Fanplayr Conversions as the primary Marketing Analytics tool.
	Retail	850	$544M	Switzerland	Fanplayr	Fanplayr Conversions	Marketing Analytics	2019	n/a
	Retail	850	$123M	Italy	Fanplayr	Fanplayr Conversions	Marketing Analytics	2015	n/a
	Retail	10000	$4.2B	Italy	Fanplayr	Fanplayr Conversions	Marketing Analytics	2021	n/a
	Retail	150	$20M	United Arab Emirates	Fanplayr	Fanplayr Conversions	Marketing Analytics	2019	n/a
	Professional Services	400	$50M	United Kingdom	Fanplayr	Fanplayr Conversions	Marketing Analytics	2022	n/a
	Leisure and Hospitality	19000	$5.5B	Italy	Fanplayr	Fanplayr Conversions	Marketing Analytics	2020	n/a
	Leisure and Hospitality	15	$20M	Austria	Fanplayr	Fanplayr Conversions	Marketing Analytics	2020	n/a

Showing 1 to 10 of 60 entries

Buyer Intent: Companies Evaluating Fanplayr Conversions

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FAQ - APPS RUN THE WORLD Fanplayr Conversions Coverage

Fanplayr Conversions is a Marketing Analytics solution from Fanplayr.

Companies worldwide use Fanplayr Conversions, from small firms to large enterprises across 21+ industries.

Organizations such as Costa Crociere, Vodafone Italy, Carrefour Italia, ITA Airways and GUESS are recorded users of Fanplayr Conversions for Marketing Analytics.

Companies using Fanplayr Conversions are most concentrated in Leisure and Hospitality, Communications and Retail, with adoption spanning over 21 industries.

Companies using Fanplayr Conversions are most concentrated in Italy and United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Fanplayr Conversions across Americas, EMEA, and APAC.

Companies using Fanplayr Conversions range from small businesses with 0-100 employees - 30%, to mid-sized firms with 101-1,000 employees - 35%, large organizations with 1,001-10,000 employees - 30%, and global enterprises with 10,000+ employees - 5%.

Customers of Fanplayr Conversions include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Fanplayr Conversions customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Analytics.

List of Fanplayr Conversions Customers

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Buyer Intent: Companies Evaluating Fanplayr Conversions

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Q1. What is Fanplayr Conversions used for?

Q2. Who uses Fanplayr Conversions for Marketing Analytics?

Q3. Which companies use Fanplayr Conversions?

Q4. What is the industry breakdown of companies using Fanplayr Conversions?

Q5. What is the country breakdown of companies using Fanplayr Conversions?

Q6. What is the breakdown by employee size of companies using Fanplayr Conversions?

Q7. What is the breakdown by revenue of companies using Fanplayr Conversions?

Q8. How can I get the full list of companies using Fanplayr Conversions?