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Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

List of GrowthBook Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
3billion Life Sciences 120 $4M South Korea GrowthBook GrowthBook Test Automation Platform 2025 n/a
In 2025, 3billion implemented GrowthBook on their website. GrowthBook is being used as a Test Automation Platform to introduce controlled experimentation and feature flagging into 3billion's web properties. GrowthBook provides feature flags, A/B testing, experiment management, and SDK based instrumentation, enabling client side experiment allocation and server side flag evaluation where needed. The deployment emphasizes the web SDK on the public website and includes configuration of experiments, rollout rules, and targeting to manage exposure and variant assignments. The full application GrowthBook is configured to support experiment lifecycle activities such as versioning of feature flags, experiment metadata capture, and results tagging in product workflows. Operationally the implementation touches product and engineering teams, with marketing and research stakeholders consuming experiment outputs for user behavior validation. Governance has been introduced around flag lifecycle and experiment review, including naming conventions, rollback controls, and staged rollouts to reduce operational risk. The configuration is scoped to the website, aligning Test Automation Platform capabilities with product development and release orchestration.
Aloha Collection Retail 110 $39M United States GrowthBook GrowthBook Test Automation Platform 2024 n/a
In 2024, Aloha Collection implemented GrowthBook as a Test Automation Platform on its ecommerce website. The deployment concentrated on in-product experiment instrumentation and feature flagging to support controlled UI and merchandising tests across the storefront. Configuration work emphasized embedding GrowthBook SDKs into the site frontend and mapping experiment variants to existing content and checkout flows, with experiment definitions and targeting rules managed inside GrowthBook. Operational coverage centered on product and marketing teams who own test design and rollout, and governance was formalized through test planning, release gating, and a centralized experiment catalog to coordinate experiments and reduce overlap.
Alpha Lion Consumer Packaged Goods 35 $3M United States GrowthBook GrowthBook Test Automation Platform 2024 n/a
Alpha Lion implemented GrowthBook in 2024 as a Test Automation Platform on its public website. The deployment establishes a centralized experimentation and feature flagging layer to control web experiences and promotional content. GrowthBook was configured with client side SDK instrumentation to enable A/B testing, feature flag targeting, and progressive rollouts for site content. Configuration emphasized experiment definition, metric tagging, cohort segmentation, and use of the GrowthBook experiment dashboard to manage variants and observe experiment status. The implementation includes controls for traffic allocation and staged rollouts to minimize user impact during changes. Operational ownership is assigned to product and marketing functions, aligning test design, traffic splits, and decision gates with campaign schedules and merchandising priorities. Governance introduced experiment registration, hypothesis templates, and a review workflow to gate production flag changes and rollouts and to formalize experiment conclusions. For a 35 employee consumer packaged goods company, the architecture is web first and lightweight, sized for rapid iteration without enterprise orchestration. The deployment scope is confined to the public website and front end stacks, focusing on user experience and conversion related experiments. GrowthBook the Test Automation Platform centralizes feature exposure controls and the experimentation lifecycle for Alpha Lion’s web property.
American Tall Canada Retail 87 $25M Canada GrowthBook GrowthBook Test Automation Platform 2024 n/a
In 2024, American Tall Canada implemented GrowthBook as a Test Automation Platform on its public e-commerce website. The rollout focused on embedding GrowthBook's JavaScript SDK into the site to deliver experiments and feature flag evaluations directly in the browser, enabling on-page variant control and exposure logging within the application. The implementation emphasized GrowthBook's experimentation and feature flag capabilities, with configuration of experiment variants, targeting rules, and on-platform metric definitions. Experiment definitions and rollout rules were managed in the GrowthBook UI, with separate environments for staging and production to control promotion of experiments and flags. Operational coverage included the customer facing website and web product workflows, impacting product, marketing, and merchandising teams responsible for pricing, layout, and promotional tests. Access controls and permissions were configured in GrowthBook to limit experiment creation and flag edits, and a lightweight approval workflow was introduced for moving experiments into production. Governance centered on naming conventions, tagging of experiments, and a staged release policy using percentage based rollouts controlled in GrowthBook. GrowthBook was used to record experiment exposures and custom events for on platform analysis, supporting iterative testing of product and marketing hypotheses on the site.
Astrid & Miyu Retail 166 $55M United Kingdom GrowthBook GrowthBook Test Automation Platform 2025 n/a
In 2025 Astrid & Miyu implemented GrowthBook on their public ecommerce website as a Test Automation Platform. The deployment centers on web application instrumentation to enable controlled experiments and client side feature flagging, with GrowthBook serving as the primary experimentation and flag management surface for site-facing code. GrowthBook was configured to run A B tests, manage feature flags, define targeting and rollout controls, and capture experiment events from browser instrumentation. The implementation leverages standard Test Automation Platform capabilities including an experiment manager, feature flag lifecycle controls, and in-context result tracking to support iterative product and UI changes on the site. Operational coverage focuses on the ecommerce website and involves product, engineering, and marketing teams for experiment design, rollout gating, and validation workflows. Governance includes experiment review and documentation practices, feature flag lifecycle management, and phased rollouts across site sections to limit user impact while validating changes.
Media 25 $4M Germany GrowthBook GrowthBook Test Automation Platform 2024 n/a
Construction and Real Estate 1800 $290M United Kingdom GrowthBook GrowthBook Test Automation Platform 2024 n/a
Banking and Financial Services 228 $28M Spain GrowthBook GrowthBook Test Automation Platform 2024 n/a
Distribution 56 $33M United Kingdom GrowthBook GrowthBook Test Automation Platform 2025 n/a
Transportation 2000 $680M United States GrowthBook GrowthBook Test Automation Platform 2023 n/a
Showing 1 to 10 of 60 entries

Buyer Intent: Companies Evaluating GrowthBook

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating GrowthBook. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating GrowthBook for Test Automation Platform include:

  1. Crocs, a United States based Retail organization with 7910 Employees

Discover Software Buyers actively Evaluating Enterprise Applications

Logo Company Industry Employees Revenue Country Evaluated
Crocs Retail 7910 $4.1B United States 2026-01-17
FAQ - APPS RUN THE WORLD GrowthBook Coverage

GrowthBook is a Test Automation Platform solution from GrowthBook.

Companies worldwide use GrowthBook, from small firms to large enterprises across 21+ industries.

Organizations such as Mcdonald'S, Dropbox, Hims & Hers, Breeze Airways and Press Ganey are recorded users of GrowthBook for Test Automation Platform.

Companies using GrowthBook are most concentrated in Leisure and Hospitality, Professional Services and Healthcare, with adoption spanning over 21 industries.

Companies using GrowthBook are most concentrated in Brazil and United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of GrowthBook across Americas, EMEA, and APAC.

Companies using GrowthBook range from small businesses with 0-100 employees - 48.33%, to mid-sized firms with 101-1,000 employees - 33.33%, large organizations with 1,001-10,000 employees - 16.67%, and global enterprises with 10,000+ employees - 1.67%.

Customers of GrowthBook include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified GrowthBook customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Test Automation Platform.