List of Helix Customers
New York, 10018, NY,
United States
Since 2010, our global team of researchers has been studying Helix customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Helix for Analytics and BI from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Helix for Analytics and BI include: True Value Company, a United States based Retail organisation with 2800 employees and revenues of $1.50 billion, Navigators, a brand of The Hartford, a United States based Insurance organisation with 820 employees and revenues of $1.00 billion, Great Wolf Resorts, a United States based Leisure and Hospitality organisation with 6000 employees and revenues of $325.0 million, West Coast University, a United States based Education organisation with 1500 employees and revenues of $300.0 million, American Career College, a United States based Education organisation with 800 employees and revenues of $150.0 million and many others.
Contact us if you need a completed and verified list of companies using Helix, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Helix customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Adler Tank Rentals | Professional Services | 10 | $1M | United States | Converge Direct | Helix | Analytics and BI | 2015 | n/a |
In 2015, Adler Tank Rentals implemented Helix to provide Analytics and BI capabilities embedded on its public website. Helix is configured as an embedded web instrumentation and analytics layer that captures visitor events and feeds real time dashboards and page level analytics, delivering ad hoc reporting aligned with standard Analytics and BI functionality.
Configuration emphasizes lightweight administration appropriate for a 10 person professional services firm, with centralized dashboard access and a small number of administrator accounts for reporting and data collection governance. Functional modules implemented include web event tracking, dashboard visualization, basic visitor segmentation, and exportable reports, all delivered through the Helix application to support marketing, customer engagement, sales lead visibility, and operations monitoring of website activity.
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American Career College | Education | 800 | $150M | United States | Converge Direct | Helix | Analytics and BI | 2019 | n/a |
In 2019, American Career College deployed Helix, supplied by Converge Direct, on its website to implement Analytics and BI. The deployment focused on web-based instrumentation and centralized reporting tied to the institution's public site. Helix was configured to capture event-level telemetry, session metrics, and campaign attribution for digital channels.
Implementation work included Analytics and BI modules such as interactive dashboards, data visualization, scheduled reporting, and data export capabilities to support operational reporting. Operational scope centered on marketing, enrollment management, and digital engagement teams, providing role-based dashboard access and scheduled report distribution. Governance work emphasized instrumentation standards and dashboard configuration to align analytics delivery with existing business workflows.
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FreshDIrect Singapore | Retail | 100 | $9M | Singapore | Converge Direct | Helix | Analytics and BI | 2019 | n/a |
In 2019, FreshDIrect Singapore deployed Helix on its public website to establish a centralized Analytics and BI capability for web instrumentation and behavioral telemetry. The deployment emphasized real-time collection of page views and event-level interactions, positioning Helix as the primary application for storefront analytics.
Helix was configured to deliver standard Analytics and BI functions including session tracking, funnel visualization, event segmentation, and role-based dashboards for web performance and customer behavior analysis. Implementation work focused on client-side tagging and server-side event collection, and Helix dashboards were provisioned to support operational monitoring and campaign reporting.
Operational ownership centered on marketing, merchandising, and web operations teams in Singapore, who used Helix dashboards and reports for decision support. Governance practices were established around data collection policies, dashboard access controls, and a regular reporting cadence, with Helix serving as the analytics layer embedded on the company website.
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Leisure and Hospitality | 6000 | $325M | United States | Converge Direct | Helix | Analytics and BI | 2019 | n/a |
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Insurance | 820 | $1.0B | United States | Converge Direct | Helix | Analytics and BI | 2013 | n/a |
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Consumer Packaged Goods | 150 | $15M | United States | Converge Direct | Helix | Analytics and BI | 2019 | n/a |
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Insurance | 175 | $20M | United States | Converge Direct | Helix | Analytics and BI | 2022 | n/a |
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Retail | 2800 | $1.5B | United States | Converge Direct | Helix | Analytics and BI | 2019 | n/a |
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Education | 1500 | $300M | United States | Converge Direct | Helix | Analytics and BI | 2019 | n/a |
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Buyer Intent: Companies Evaluating Helix
- Zsarch, a United States based Construction and Real Estate organization with 25 Employees
- Navy Federal Credit Union, a United States based Banking and Financial Services company with 24000 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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