List of IBM DemandTec Customers
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Since 2010, our global team of researchers has been studying IBM DemandTec customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased IBM DemandTec for Customer Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using IBM DemandTec for Customer Analytics include: Walmart, a United States based Retail organisation with 2100000 employees and revenues of $681.00 billion, Target, a United States based Retail organisation with 440000 employees and revenues of $106.57 billion, Best Buy, a United States based Retail organisation with 85000 employees and revenues of $41.53 billion and many others.
Contact us if you need a completed and verified list of companies using IBM DemandTec, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The IBM DemandTec customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Best Buy | Retail | 85000 | $41.5B | United States | IBM | IBM DemandTec | Customer Analytics | 2008 | n/a | In 2008, Best Buy implemented IBM DemandTec in the Customer Analytics category. Best Buy selected IBM DemandTec's markdown and markdown optimization capabilities in 2008 to support pricing and clearance decisions within its merchandising organization in the United States, with a use case centered on retail pricing and markdown processes reported by industry sources and DemandTec event references. The implementation focused on application-level markdown optimization, pricing rules configuration, and scenario planning workflows typical of Customer Analytics deployments, with the IBM DemandTec platform providing algorithmic guidance for markdown timing and clearance pricing. Operational coverage targeted merchandising and pricing teams in the United States, and the project reoriented pricing workflows to incorporate system-driven markdown recommendations and cadence planning. Governance emphasized embedding IBM DemandTec outputs into merchandising decision gates and clearance playbooks, aligning system recommendations with existing merchandising approval processes and operational execution. | |
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Target | Retail | 440000 | $106.6B | United States | IBM | IBM DemandTec | Customer Analytics | 2007 | n/a | In 2007, Target implemented IBM DemandTec to support Customer Analytics for localized merchandising and shopper insights in the United States. Target extended its subscription across DemandTec Lifecycle Price Optimization, Assortment & Space, and End-to-End Promotion Management, with documented module usage for assortment, pricing, and promotion. The IBM DemandTec deployment centered on Price Optimization, Assortment & Space, and End-to-End Promotion Management modules. IBM DemandTec provided Customer Analytics capabilities typical for the category, including price elasticity modeling, promotion scenario simulation, assortment and space planning, and demand signal aggregation to inform merchandising and pricing workflows. Configuration emphasized localized inputs and rule sets to support store level differentiation and targeted promotion planning. Operational scope covered merchandising, pricing, and category management functions within Target's United States merchandising organization and store footprint, enabling localized decisioning for assortments and promotional planning. IBM DemandTec delivered analytics and decision support to merchandising teams, category managers, and pricing analysts. Target implemented IBM DemandTec for Customer Analytics to support merchandising, pricing, and promotion management business functions. The extended subscription across DemandTec solutions indicates a phased adoption across merchandising workflows and a consolidation of price, assortment, and promotion planning into a common analytics platform. Governance and process changes were aligned with merchandising and pricing leadership to operationalize localized assortment, pricing, and promotion decisions. | |
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Walmart | Retail | 2100000 | $681.0B | United States | IBM | IBM DemandTec | Customer Analytics | 2007 | n/a | In 2007, Walmart implemented IBM DemandTec. The IBM DemandTec deployment in the United States provided Customer Analytics to support pricing, promotion and merchandising analytics across Walmart retail operations. Implementation scope centered on pricing optimization, promotion analytics and merchandising analytics capabilities, described in industry and vendor customer lists that identify Walmart as a DemandTec client. Specific module adoption such as pricing, promotion and assortment analytics is noted as inferred from DemandTec and industry customer lists rather than from a single Walmart press announcement. Operational coverage targeted merchandising, pricing and promotions functions within Walmart United States operations, with governance and rollout details not publicly specified in the source material. The implementation is described as a centralized Customer Analytics capability under the IBM DemandTec application, aimed at informing category management and assortment decision workflows. |
Buyer Intent: Companies Evaluating IBM DemandTec
- Rakuten, a Japan based Professional Services organization with 29334 Employees
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