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Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

List of LimeTray CRM Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Amritsr Restaurant Professional Services 10 $2M Thailand LimeTray LimeTray CRM Marketing Automation 2019 n/a
In 2019 Amritsr Restaurant implemented LimeTray CRM as a Marketing Automation application to support customer engagement and marketing functions on its Thailand website. The deployment centers on the restaurant website, where LimeTray CRM is used to capture guest contacts and to centralize customer profile data for ongoing marketing activity. The LimeTray CRM configuration emphasizes contact capture, basic CRM contact management, segmentation and campaign orchestration consistent with Marketing Automation capabilities. Workflows were established for email and SMS campaign setup, list segmentation based on website interactions, and automated message scheduling to support promotions and guest reengagement. Operational coverage is limited to the single-site restaurant environment and the small internal staff, with administration and campaign creation handled by marketing and front-of-house staff. Governance focuses on user access and campaign workflow controls, with role-based administration and structured campaign approval steps to ensure consistent customer communications.
Bait Maryam Leisure and Hospitality 50 $5M United Arab Emirates LimeTray LimeTray CRM Marketing Automation 2019 n/a
In 2019, Bait Maryam implemented LimeTray CRM as a Marketing Automation solution and embedded the application on its customer-facing website. The deployment centralizes guest contact records and online lead capture for the Leisure and Hospitality operator based in the United Arab Emirates, and LimeTray CRM is used to support marketing and guest engagement workflows. Configuration emphasized web driven lead capture tied to contact management, campaign automation, email workflows, customer segmentation, and reporting modules consistent with Marketing Automation functionality. The LimeTray CRM instance is cloud hosted and integrated directly into the company website to capture booking inquiries and route guest contact data into unified CRM records. Operational scope spans marketing, guest relations, and front of house reservation activities, with marketing responsible for campaign setup and front desk staff accessing guest profiles for guest servicing. Rollout was proportionate to a 50 employee single site operation, focused on standardizing contact capture and campaign orchestration across online channels.
Burger Singh Leisure and Hospitality 150 $20M India LimeTray LimeTray CRM Marketing Automation 2016 n/a
In 2016, Burger Singh implemented LimeTray CRM as its centralized Marketing Automation platform. LimeTray CRM is deployed on the Burger Singh website and serves as the primary Marketing Automation capability for customer engagement and digital campaign execution. The implementation focused on standard Marketing Automation modules, including contact database management, customer segmentation, campaign orchestration and automated workflow triggers tied to on-site interactions. LimeTray CRM is configured to capture website-derived customer profiles and order signals, enabling marketing to manage email and promotional campaigns and to maintain centralized subscriber lists. Governance is handled through the company marketing function which controls segmentation rules, campaign schedules and consent workflows, while the system operates as an integrated web-facing marketing backend on the Burger Singh site.
Chin Chin United Arab Emirates Leisure and Hospitality 250 $12M United Arab Emirates LimeTray LimeTray CRM Marketing Automation 2018 n/a
In 2018, Chin Chin United Arab Emirates deployed LimeTray CRM as its Marketing Automation solution. The leisure and hospitality operator with approximately 250 employees uses LimeTray on their website to capture guest interactions and manage customer lifecycle activities. LimeTray CRM was configured to centralize guest profiles, orchestrate campaigns, and automate email and SMS workflows aligned with Marketing Automation best practices. Configuration focused on segmented guest lists, automated nurture sequences triggered by web engagement, and template-driven campaign management to support marketing and guest relations functions. The deployment is embedded on chinchin.ae, where web forms and on-site engagement feed directly into LimeTray CRM for real-time event capture and profile enrichment. Operational coverage centered on marketing and guest relations teams, with outlet managers using the system to monitor campaign activity and guest communication streams. Governance emphasized consent capture on the website, segmentation rules for targeted communications, and a phased rollout to marketing staff and outlet managers. Training prioritized campaign configuration, list hygiene, and maintaining accurate guest profiles within LimeTray CRM.
Fashion International Manufacturing 17 $1M India LimeTray LimeTray CRM Marketing Automation 2022 n/a
In 2022 Fashion International deployed LimeTray CRM as its Marketing Automation solution. The implementation uses LimeTray CRM on the company's website to instrument customer-facing engagement and capture web leads. The deployment is a cloud-hosted SaaS configuration tailored to a small business footprint, enabling centralized contact management and campaign orchestration without on premises infrastructure. LimeTray CRM was configured for standard Marketing Automation capabilities including web lead capture forms, email campaign management, basic customer segmentation, and behavioral analytics to support marketing and ecommerce functions. Operational scope focused on marketing and ecommerce workflows for the India based company, with governance set up to centralize campaign scheduling, consent and opt in management, and contact list hygiene. Integrations are limited to the website front end for data capture and tracking as indicated by the implementation notes.
Professional Services 13 $1M United Arab Emirates LimeTray LimeTray CRM Marketing Automation 2019 n/a
Leisure and Hospitality 52 $6M United Arab Emirates LimeTray LimeTray CRM Marketing Automation 2017 n/a
Leisure and Hospitality 600 $25M Singapore LimeTray LimeTray CRM Marketing Automation 2025 n/a
Retail 250 $20M India LimeTray LimeTray CRM Marketing Automation 2018 n/a
Professional Services 267 $58M India LimeTray LimeTray CRM Marketing Automation 2018 n/a
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Buyer Intent: Companies Evaluating LimeTray CRM

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FAQ - APPS RUN THE WORLD LimeTray CRM Coverage

LimeTray CRM is a Marketing Automation solution from LimeTray.

Companies worldwide use LimeTray CRM, from small firms to large enterprises across 21+ industries.

Organizations such as LimeTray, Jollibee Singapore, Krispy Kreme India, Burger Singh and Sagar Ratna are recorded users of LimeTray CRM for Marketing Automation.

Companies using LimeTray CRM are most concentrated in Professional Services, Leisure and Hospitality and Retail, with adoption spanning over 21 industries.

Companies using LimeTray CRM are most concentrated in India and Singapore, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of LimeTray CRM across Americas, EMEA, and APAC.

Companies using LimeTray CRM range from small businesses with 0-100 employees - 60%, to mid-sized firms with 101-1,000 employees - 40%, large organizations with 1,001-10,000 employees - 0%, and global enterprises with 10,000+ employees - 0%.

Customers of LimeTray CRM include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified LimeTray CRM customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Automation.