List of Metabase Customers
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Since 2010, our global team of researchers has been studying Metabase customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Metabase for Analytics and BI from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Metabase for Analytics and BI include: Shopify, a Canada based Retail organisation with 8100 employees and revenues of $8.88 billion, Americanas, a Brazil based Retail organisation with 44481 employees and revenues of $4.80 billion, Bird, a United States based Professional Services organisation with 427 employees and revenues of $245.0 million, Better Home & Finance Holding Company, a United States based Banking and Financial Services organisation with 1250 employees and revenues of $120.0 million and many others.
Contact us if you need a completed and verified list of companies using Metabase, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Metabase customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Americanas | Retail | 44481 | $4.8B | Brazil | Metabase | Metabase | Analytics and BI | 2013 | n/a |
In 2013 Americanas deployed Metabase as part of its enterprise Analytics and BI stack to centralize reporting for operations, supply chain, logistics, transportation, orders and marketing analytics. The Metabase deployment was positioned alongside other BI tools such as QlikView, Tableau and Superset within a broader data platform that supported data science and supply chain optimization initiatives.
Metabase was configured to deliver interactive dashboarding, ad hoc SQL querying, visual exploration and scheduled reporting capabilities, with configuration focused on KPI tracking and operational scorecards. The implementation emphasized instrumentation of main operational metrics for freight and logistics, embedding dashboards into day to day operational workflows and enabling business analysts to self serve insights.
Architecturally Metabase integrated with the companys data pipelines and big data infrastructure, consuming curated datasets from relational databases, a Cloudera Hadoop environment, NoSQL stores including Cassandra and Solr and graph stores such as Titan and Neo4j. Data was exposed through ETL pipelines and RESTful Java and Python services so Metabase could query materialized views and operational data marts maintained by data engineering teams.
Operational governance was led by a head of BI squad and an innovation and technology team who defined KPI ownership, data access controls, training programs and selection processes to scale analytics literacy across teams. Metabase functioned as the front end for analysts, data scientists and product teams, supporting model validation, KPI monitoring and the operationalization of supply chain and marketing analytics workflows.
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Better Home & Finance Holding Company | Banking and Financial Services | 1250 | $120M | United States | Metabase | Metabase | Analytics and BI | 2020 | n/a |
In 2020 Better Home & Finance Holding Company implemented Metabase as a core Analytics and BI capability. The deployment aligned with the companys cloud native infrastructure, integrating into an environment where services run in Docker containers orchestrated by Kubernetes on AWS.
Metabase was configured to provide centralized dashboarding, ad hoc SQL querying, scheduled reporting, and semantic metrics to support self service analytics. The implementation emphasized standard Analytics and BI functionality including visualizations, saved queries, and a SQL editor to enable analytics, product, operations, finance, and risk teams to explore data.
Metabase was connected to Better's analytical data sources including Amazon Redshift, and it coexisted with Tableau for enterprise reporting. The implementation leveraged the existing analytics pipeline components referenced by the organization, notably Segment for event collection and Amazon Redshift as the data warehouse, with plans to incorporate Apache Airflow for orchestration.
Governance and rollout were integrated with platform engineering practices, using Kubernetes orchestration, Infrastructure as Code and GitOps patterns, and the companys documentation disciplines such as Lightweight Architecture Decision Records and post incident reports to manage BI changes. Metabase serves as the self service layer in the Analytics and BI stack and is managed through platform engineering and operational on call processes to ensure controlled access and iterative enhancement.
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Bird | Professional Services | 427 | $245M | United States | Metabase | Metabase | Analytics and BI | 2021 | n/a |
In 2021 Bird implemented Metabase as its Analytics and BI platform. The Metabase implementation centralized self service analytics for operations teams supporting 45 local operators across Iowa, Kansas, Missouri, Nebraska, and North Dakota, aligning analytics with field operations and revenue per operator monitoring.
Metabase dashboards, native SQL querying, and map visualizations were configured to surface vehicle allocation, utilization, and operator performance metrics. GeoJSON assets were used to enable geospatial visualizations that represent market level density and utilization patterns, and saved questions and dashboard collections provided operational views for regular coaching and daily decision making.
Metabase was used alongside existing Tableau artifacts and GeoJSON mapping resources to provide complementary visualization and reporting workflows. An internal advocate and business coach within operations led adoption and training, embedding Metabase into operator coaching, client onboarding, and ongoing performance reviews to sustain usage across dozens of markets.
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Retail | 8100 | $8.9B | Canada | Metabase | Metabase | Analytics and BI | 2019 | n/a |
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Buyer Intent: Companies Evaluating Metabase
- Tellfaq Nigeria, a Nigeria based Media organization with 10 Employees
- Gothic Landscape, a United States based Construction and Real Estate company with 1700 Employees
- San Jose Public Library, a United States based Media organization with 556 Employees
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