List of ON24 Target Customers
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United States
Since 2010, our global team of researchers has been studying ON24 Target customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased ON24 Target for Content Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using ON24 Target for Content Management include: ServiceNow, a United States based Professional Services organisation with 26293 employees and revenues of $10.98 billion, Plante Moran, a United States based Professional Services organisation with 3800 employees and revenues of $1.00 billion, Aurea, a United States based Professional Services organisation with 2000 employees and revenues of $705.0 million, WellMed, a United States based Healthcare organisation with 16000 employees and revenues of $400.0 million and many others.
Contact us if you need a completed and verified list of companies using ON24 Target, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The ON24 Target customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Aurea | Professional Services | 2000 | $705M | United States | ON24 | ON24 Target | Content Management | 2019 | n/a |
In 2019, Aurea deployed ON24 Target as a Content Management solution to scale personalized content experiences for account-based marketing. The initiative targeted demand generation within the United States marketing organization and aimed to reduce the time required to build targeted pages.
The implementation emphasized targeted page creation and content personalization workflows, enabling marketing teams to assemble audience centric experiences and accelerate page delivery. Functional capability focus included use of content templates, personalization of messaging for named accounts, and orchestration of ABM program assets to support demand generation campaigns.
The implementation of ON24 Target centralized creation of targeted pages and reduced manual assembly steps, delivering faster time-to-market and easier personalization for ABM programs as cited in the ON24 announcement quoting Aurea leadership. Governance and process changes shifted page assembly and personalization ownership toward marketing demand generation teams, streamlining campaign rollout and reducing handoffs.
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Plante Moran | Professional Services | 3800 | $1.0B | United States | ON24 | ON24 Target | Content Management | 2020 | n/a |
In 2020, Plante Moran deployed ON24 Target to create a national digital experience and personalized content tracks for different wealth-management personas as part of a virtual summit strategy. The deployment used ON24 Target to support Content Management for professional services and financial services marketing across the United States.
Implementation included configuring persona-based content tracks and invite-only access controls to scale an in-person event into a virtual summit. The ON24 Target configuration centralized live event orchestration and an on-demand content library, enabling segmentation, content sequencing, and targeted invitations for wealth-management audiences. These functional capabilities aligned with Content Management workflows for campaign orchestration, editorial review, and demand generation activation.
Operational scope centered on the firm's marketing teams within professional services and financial services lines, with rollout focused on a national virtual summit and follow-on on-demand program. Governance added persona mapping, editorial workflows, and invite-list controls to maintain an invite-only experience while broadening reach. The initiative produced nearly seven times the attendee reach and approximately 25% increased on-demand engagement versus prior in-person events, demonstrating expanded reach and sustained content consumption using ON24 Target.
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ServiceNow | Professional Services | 26293 | $11.0B | United States | ON24 | ON24 Target | Content Management | 2019 | n/a |
In 2019, ServiceNow deployed ON24 Target to build highly personalized account-based content experiences and targeted landing pages, leveraging the platform within a Content Management context to support ABM, partner enablement, and demo showcases. The implementation was positioned as a marketing technology and CRM-related solution across global programs, with explicit experimentation activity in EMEA.
ON24 Target was configured to deliver targeted landing pages, account-level personalization, webinar and on-demand engagement flows, and ABM content orchestration for named accounts. Configuration work focused on content segmentation, dynamic page templates for tailored experiences, and orchestration of live webinar and on-demand content to serve sales demo and partner enablement use cases.
Operational scope included global marketing and demand generation teams, with a programmatic focus on targeted accounts and EMEA experimentation. The implementation integrated with ServiceNow marketing technology and CRM processes for audience targeting, lead routing, and campaign measurement, and it introduced content approval and campaign orchestration workflows to align marketing and sales activities.
ServiceNow reported that the ON24 Target deployment materially increased pipeline influence, with a reported year-over-year increase of 538 percent, and it scaled webinars and on-demand engagement for targeted accounts. The deployment therefore linked Content Management, ABM orchestration, and webinar engagement to measurable pipeline influence for marketing and sales functions.
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Healthcare | 16000 | $400M | United States | ON24 | ON24 Target | Content Management | 2023 | n/a |
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