List of Oracle OPERA Cloud Central Customers
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Since 2010, our global team of researchers has been studying Oracle OPERA Cloud Central customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Oracle OPERA Cloud Central for Hotel Property Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Oracle OPERA Cloud Central for Hotel Property Management include: Vail Resorts, a United States based Leisure and Hospitality organisation with 6800 employees and revenues of $2.96 billion, Scandic Hotels, a Sweden based Leisure and Hospitality organisation with 10195 employees and revenues of $2.49 billion, Choice Hotels, a United States based Leisure and Hospitality organisation with 1789 employees and revenues of $1.40 billion, Scandic Hotels Group, a Sweden based Leisure and Hospitality organisation with 7832 employees and revenues of $1.31 billion, Hotel Bristol, a Norway based Leisure and Hospitality organisation with 253 employees and revenues of $40.0 million and many others.
Contact us if you need a completed and verified list of companies using Oracle OPERA Cloud Central, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Oracle OPERA Cloud Central customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Choice Hotels | Leisure and Hospitality | 1789 | $1.4B | United States | Oracle | Oracle OPERA Cloud Central | Hotel Property Management | 2024 | n/a |
In 2024, Choice Hotels implemented Oracle OPERA Cloud Central as its Hotel Property Management application across its portfolio. Oracle's vendor announcement lists Choice Hotels among brands that selected or extended their use of OPERA Cloud and explicitly references Choice's integration of Oracle Nor1 upselling and merchandising.
Deployment centered on core property management capabilities typical of the Hotel Property Management category, including reservations, front desk operations, housekeeping, and rate and inventory management, reflecting Oracle OPERA Cloud Central functionality. Configuration focused on centralized property profiles and standardized operational controls to support multi‑brand hotel operations and consistent guest handling.
The implementation explicitly integrates Oracle Nor1 upselling and merchandising to orchestrate ancillary offers during booking and at point of service, enabling ancillary revenue initiatives across Choice Hotels' portfolio. Integration work is described as linking Nor1 merchandising to OPERA Cloud Central booking and revenue modules to surface personalized offers in reservations and at check in.
Operational scope encompassed revenue management, operations, and guest experience functions with Oracle OPERA Cloud Central serving as the centralized property management backbone. The vendor announcement frames the effort as unifying operations and guest experiences, and identifies driving ancillary revenue through Oracle Nor1 merchandising as a targeted outcome.
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Hotel Bristol | Leisure and Hospitality | 253 | $40M | Norway | Oracle | Oracle OPERA Cloud Central | Hotel Property Management | 2024 | n/a |
In 2024 Thon Hotels migrated its 96-property portfolio to Oracle OPERA Cloud Central, deploying Oracle OPERA Cloud in the Hotel Property Management category to centralize guest and operations data across its Norway property estate. The deployment covered Oracle OPERA Cloud components including PMS, Sales and Events and OPERA Cloud Central, with a stated objective to unify guest profiles and operational workflows across properties.
The implementation configured Oracle OPERA Cloud Central to act as the central guest profile repository and operations hub, enabling mobile-enabled staff workflows and real-time operational visibility. Functional capabilities implemented included property management system workflows for check-in and check-out, sales and events management features, and centralized profile orchestration to support staff mobility and on-property service delivery.
Operational scope extended across front-desk operations, sales and events teams, housekeeping and broader property operations within the Thon Hotels portfolio, consolidating guest profile management and day-to-day operational processes. The deployment emphasized mobile access for staff to execute operational tasks and access unified guest information at point of service.
Rollout was executed with a single-day cutover for the properties, moving the portfolio to Oracle OPERA Cloud Central in a coordinated transition. According to Oracle, the migration delivered faster check-in and check-out times and improved real-time operational visibility, aligning the Oracle OPERA Cloud Central implementation with Thon Hotels business functions in front office and events operations.
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Scandic Hotels | Leisure and Hospitality | 10195 | $2.5B | Sweden | Oracle | Oracle OPERA Cloud Central | Hotel Property Management | 2024 | n/a |
In 2024, Scandic Hotels implemented Oracle OPERA Cloud Central as its cloud-based Hotel Property Management platform, and the program is being executed to connect all hotels and central functions during the first half of 2024. The deployment of Oracle OPERA Cloud Central is positioned to centralize core property operations across Scandic’s portfolio, aligning cloud tenancy and central configuration for property and corporate teams.
The implementation focused on standard Hotel Property Management capabilities, with configurations for reservations and central booking workflows, front office check-in and check-out, housekeeping status and task orchestration, and rate and availability controls. Scandic configured central master data and property profiles to enable standardized room and rate setups, and implemented guest profile management to support personalized service delivery.
Operational coverage intentionally spans both individual hotels and central corporate functions, and the program explicitly targets integration with the Scandic Friends loyalty program to support improvements to the guest journey. Connectivity plans emphasize centralized reservation routing and unified guest profile access across properties, enabling consistent guest experience and centralized commercial controls.
Governance and rollout followed a phased, hotel-by-hotel onboarding approach coordinated with central teams, including standardized process mapping, role-based access and data governance to support operational consistency. Training and change management were aligned with the central rollout schedule to ensure hotels and corporate functions adopt common workflows. Scandic has stated the implementation is proceeding according to plan, and the company expects to capitalize on higher efficiency and make significant improvements to the guest journey once Oracle OPERA Cloud Central is fully in place.
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Leisure and Hospitality | 7832 | $1.3B | Sweden | Oracle | Oracle OPERA Cloud Central | Hotel Property Management | 2023 | n/a |
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Leisure and Hospitality | 6800 | $3.0B | United States | Oracle | Oracle OPERA Cloud Central | Hotel Property Management | 2025 | n/a |
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