List of Oracle Responsys Customers
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Since 2010, our global team of researchers has been studying Oracle Responsys customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Oracle Responsys for Campaign Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Oracle Responsys for Campaign Management include: United Airlines, a United States based Transportation organisation with 107300 employees and revenues of $57.06 billion, Grupo Nós, a Brazil based Retail organisation with 35000 employees and revenues of $45.95 billion, Dollar General, a United States based Retail organisation with 194200 employees and revenues of $40.60 billion, Qatar Airways, a Qatar based Transportation organisation with 55000 employees and revenues of $23.74 billion, Grainger, a United States based Distribution organisation with 23200 employees and revenues of $16.48 billion and many others.
Contact us if you need a completed and verified list of companies using Oracle Responsys, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the CRM software purchases.
The Oracle Responsys customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of CRM software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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A. Angeloni & Cia Ltda | Retail | 1400 | $500M | Brazil | Oracle | Oracle Responsys | Campaign Management | 2019 | n/a |
In 2019, A. Angeloni & Cia Ltda deployed Oracle Responsys for Campaign Management to support marketing and e-commerce engagement on its website. Oracle Responsys is implemented as the customer engagement and campaign orchestration layer, instrumented on angeloni.com.br to manage site triggered campaigns and email communications.
The implementation emphasizes core Campaign Management capabilities, including audience segmentation, lifecycle orchestration, email template management, personalization tokens, and campaign automation, using Oracle Responsys for multichannel orchestration. Configuration maps to retail workflows for promotions, loyalty communications, and basket recovery to align marketing operations with merchandising calendars.
The deployment integrates directly with the corporate website for on site messaging and behavioral tracking, routing web triggers into Oracle Responsys to drive coordinated sends. Governance is structured around the marketing and e-commerce teams in Brazil, with centralized campaign calendars, permissioning and segmentation controls, positioning Oracle Responsys as the central Campaign Management application for customer engagement.
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Airparks United Kingdom | Transportation | 10 | $1M | United Kingdom | Oracle | Oracle Responsys | Campaign Management | 2016 | n/a |
In 2016, Airparks United Kingdom deployed Oracle Responsys for Campaign Management to centralize website-driven customer engagement and marketing automation. The implementation used Oracle Responsys as a cloud delivered campaign management platform to orchestrate email and web outreach tied directly to site interactions.
Configuration emphasized standard Campaign Management capabilities, including audience segmentation, template driven email campaigns, lifecycle orchestration, personalization rules, and web behavior triggered messages. Oracle Responsys was configured for subscription and preference management, campaign scheduling, and basic campaign analytics to support marketing operational workflows.
Operational coverage focused on the company marketing and digital operations teams and on event capture from the Airparks website. Integration work concentrated on embedding Oracle Responsys tracking and data capture on site pages to feed behavioral triggers and lists, while governance centered on consent management and scheduled campaign approval workflows within the Oracle Responsys platform.
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Allposters.Com | Retail | 10 | $1M | United States | Oracle | Oracle Responsys | Campaign Management | 2012 | n/a |
In 2012 Allposters.Com implemented Oracle Responsys for Campaign Management on its public website, establishing a cloud hosted campaign orchestration layer for email and on site triggered messaging. The deployment centered on Oracle Responsys as the primary Campaign Management application, using client side web tagging to capture visitor behavior, drive segmentation logic, and execute lifecycle and promotional campaigns with template driven personalization.
Operational ownership sat with the marketing and e commerce function, which configured contact lists, segmentation rules, campaign schedules, and creative templates inside Oracle Responsys. Technical work focused on embedding Responsys tracking on site and wiring campaign triggers to website events, enabling responsive email flows and on site engagement rules while maintaining a centralized campaign governance model for content approval and audience targeting.
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Retail | 10 | $1M | United States | Oracle | Oracle Responsys | Campaign Management | 2023 | n/a |
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Transportation | 61845 | $6.2B | United Kingdom | Oracle | Oracle Responsys | Campaign Management | 2021 | n/a |
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Manufacturing | 500 | $80M | United Kingdom | Oracle | Oracle Responsys | Campaign Management | 2009 | n/a |
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Insurance | 110 | $15M | Singapore | Oracle | Oracle Responsys | Campaign Management | 2012 | n/a |
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Consumer Packaged Goods | 15000 | $668M | Brazil | Oracle | Oracle Responsys | Campaign Management | 2020 | n/a |
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Transportation | 13543 | $3.3B | Brazil | Oracle | Oracle Responsys | Campaign Management | 2022 | n/a |
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Banking and Financial Services | 400 | $130M | United States | Oracle | Oracle Responsys | Campaign Management | 2012 | n/a |
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Buyer Intent: Companies Evaluating Oracle Responsys
- Prince Lobel Tye, a United States based Professional Services organization with 200 Employees
- Shenzhen Taiwushi Investment Holding Co, a China based Construction and Real Estate company with 18 Employees
- Penn Alumni, a United States based Education organization with 4300 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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