AI Buyer Insights:

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

List of Pega Infinity Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Blue Cross and Blue Shield of North Carolina Insurance 5000 $12.0B United States Pegasystems Pega Infinity Customer Engagement 2018 n/a
In 2018, Blue Cross and Blue Shield of North Carolina implemented Pega Infinity for Customer Engagement. The program was driven through the Business Process Solutions and Project Management Office and focused on centralizing customer interaction workflows and business process automation across the insurer's operational footprint. The Pega Infinity deployment emphasized Customer Engagement capabilities typical of the platform, including case management, business rules and decisioning, robotic process automation, and real time dashboards and automation toolkits. Configuration work concentrated on centralized case orchestration, decisioning engines to standardize routing and service outcomes, and RPA controller functionality to coordinate attended and unattended automation assets. Operational stewardship was managed within the Business Process Solutions and Project Management Office, establishing governance for automation development, testing and production release cycles. The implementation narrative highlights management and monitoring of robots and dashboards as a continuing focus, with tooling to support bot lifecycle and operational telemetry. Samantha Bureau-Johnson Vice President, Business Process Solutions & Project Management Office characterized the effort by noting increasing maturity in automation toolkits and expressed anticipation that next generation Pega Infinity capabilities around robot management and dashboards will continue to improve.
Etisalat Services Communications 40000 $16.1B United Arab Emirates Pegasystems Pega Infinity Customer Engagement 2019 n/a
In 2019, Etisalat Services deployed Pega Infinity in the United Arab Emirates to centralize customer decisioning for telecom CRM. The Pega Infinity deployment targeted Customer Engagement using Pega Customer Decision Hub and Bundle Negotiator to unify channels and deliver real time, empathetic next best actions and dynamic bundles across agent assisted and digital channels. Pega Customer Decision Hub provided centralized real time decisioning and offer orchestration, enabling contextual next best action selection and dynamic bundle composition at the point of interaction. Bundle Negotiator handled bundle definition and trade off logic to generate personalized offers that could be surfaced across service and sales touchpoints. Configuration emphasized decision strategies, contact reasoning, and offer lifecycle controls consistent with Customer Engagement platforms. Operational coverage focused on telecom CRM use cases across customer care and commercial functions in the UAE, unifying agent assisted interactions and digital channels under a single decisioning layer. The implementation integrated decisioning into channel workflows to ensure consistent messaging and offers across touchpoints, while campaign controls and data governance were centralized to support real time personalization. This positioned Pega Infinity as the primary decisioning engine for offer orchestration and customer interaction consistency. Governance included centralized decision policy management and campaign controls to standardize offer logic and rollout across channels. The Pega Infinity deployment produced measured outcomes reported in the vendor case study, including approximately 3x conversion, approximately 20% incremental revenue, and reductions in churn.
T-Mobile USA Communications 70000 $81.4B United States Pegasystems Pega Infinity Customer Engagement 2018 n/a
In 2018, T-Mobile implemented Pega Infinity in the United States to operationalize Next Best Action within contact centers using Pega Customer Decision Hub. The deployment centralized behavioral and transactional signals and steered agents with personalized, prioritized recommendations during customer interactions. Pega Infinity was configured to run Pega Customer Decision Hub capabilities for Next Best Action decisioning, recommendation orchestration, and signal aggregation. Functional modules implemented included decisioning for agent-assisted personalization and recommendation presentation embedded into contact center workflows. Operational scope focused on US contact centers and agent workstreams, with the program engagement starting in 2018 and design work continuing into 2019 as described in vendor materials. Governance emphasized centralized signal management and decision rules to ensure consistent, scalable recommendations across agents. This Pega Infinity Customer Engagement implementation impacted customer care and retention business functions and enabled personalization at scale. The program reported approximately an 8 point NPS uplift and improved retention according to Pega customer materials.
Vodafone Portugal – Comunicações Pessoais, S.A. Manufacturing 2500 $613M Portugal Pegasystems Pega Infinity Customer Engagement 2021 Tcs
In 2021 Vodafone Portugal – Comunicações Pessoais, S.A. implemented Pega Infinity to deploy a Pega-based Customer Decision Hub that enables real-time personalized offers and faster campaign time-to-market in the Portuguese market. The engagement is classified under Customer Engagement and targeted marketing and CRM operations across Vodafone Portugal’s commercial and customer care teams. The Pega Infinity implementation included core Customer Decision Hub capabilities such as real-time decisioning, offer orchestration, customer profile and segment management, and journey orchestration to support next best action workflows. Configuration focused on decision rules, adaptive analytics and event driven processing to deliver personalized offers at the point of interaction. Tcs served as the implementation partner on the engagement, aligning Pega Infinity with Vodafone Portugal’s marketing and CRM operational processes. Operational coverage emphasized integration with marketing and CRM operations rather than specific third party system names, enabling centralized decisioning and campaign execution for the Portuguese market. Governance changes incorporated decision lifecycle controls and testing workflows to manage offer policies and campaign approval across marketing and CRM teams. The project delivered large performance and signup improvements for marketing and CRM operations as reported in the engagement case study, with implementation and operational ownership coordinated between Vodafone Portugal and Tcs.
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Buyer Intent: Companies Evaluating Pega Infinity

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Pega Infinity. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Pega Infinity for Customer Engagement include:

  1. Citigroup, a United States based Banking and Financial Services organization with 230000 Employees

Discover Software Buyers actively Evaluating Enterprise Applications

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FAQ - APPS RUN THE WORLD Pega Infinity Coverage

Pega Infinity is a Customer Engagement solution from Pegasystems.

Companies worldwide use Pega Infinity, from small firms to large enterprises across 21+ industries.

Organizations such as T-Mobile USA, Etisalat Services, Blue Cross and Blue Shield of North Carolina and Vodafone Portugal – Comunicações Pessoais, S.A. are recorded users of Pega Infinity for Customer Engagement.

Companies using Pega Infinity are most concentrated in Communications, Insurance and Manufacturing, with adoption spanning over 21 industries.

Companies using Pega Infinity are most concentrated in United States, United Arab Emirates and Portugal, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Pega Infinity across Americas, EMEA, and APAC.

Companies using Pega Infinity range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 0%, large organizations with 1,001-10,000 employees - 50%, and global enterprises with 10,000+ employees - 50%.

Customers of Pega Infinity include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Pega Infinity customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Customer Engagement.