List of Pentana CRM Contact Centre Customers
Melbourne, 3149, VIC,
Australia
Since 2010, our global team of researchers has been studying Pentana CRM Contact Centre customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Pentana CRM Contact Centre for Call Center from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Pentana CRM Contact Centre for Call Center include: Autotorino Italy, a Italy based Automotive organisation with 3000 employees and revenues of $2.92 billion, Frizelle Sunshine Automotive, a Australia based Automotive organisation with 1100 employees and revenues of $200.0 million, Autopact, a Australia based Automotive organisation with 100 employees and revenues of $10.0 million and many others.
Contact us if you need a completed and verified list of companies using Pentana CRM Contact Centre, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Pentana CRM Contact Centre customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Autopact | Automotive | 100 | $10M | Australia | Pentana Solutions | Pentana CRM Contact Centre | Call Center | 2017 | n/a |
In 2017, Autopact deployed Pentana CRM Contact Centre, a Call Center application, across its Australian dealer network including the Crick Auto Group businesses. The deployment leveraged an established relationship with Pentana Solutions, with senior Autopact IT leadership providing Pentana-related training and consulting to support dealership operations and aftersales CRM integrations.
Pentana CRM Contact Centre was configured to centralize customer contact records and manage aftersales case workflows, aligning with the groups Pentana DMS and CRM tool usage. Implementation work included agent desktop configuration, queuing and contact routing rules, interaction logging, and standardized case management workflows inferred from the Pentana CRM adoption.
Integrations emphasized synchronization with dealer systems and aftersales CRM modules to preserve consistent customer and vehicle service histories across sites. The Call Center deployment supported operational functions in sales and aftersales, enabling agents to access service history and appointment records for customer support and appointment management.
Governance and rollout were delivered with IT-led training and consulting from Autopact personnel experienced in Pentana solutions, establishing configuration control, escalation procedures, and standardized agent workflows across the Australian network.
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Autotorino Italy | Automotive | 3000 | $2.9B | Italy | Pentana Solutions | Pentana CRM Contact Centre | Call Center | 2024 | n/a |
In 2024, Autotorino Italy renewed and expanded a technology partnership with Pentana Solutions to upgrade dealer systems across its Italian network. The engagement included deployment of Pentana CRM Contact Centre as part of the broader Pentana DMS/CRM initiative focused on aftersales and parts processes.
Pentana CRM Contact Centre is inferred to be used for customer communications and service reminders, aligning with Call Center functionality such as contact routing, call logging, and agent-facing customer context. Configuration work likely emphasized campaign scheduling for service reminders and standardized communication templates tied to service events. Automation of outbound notifications and centralized interaction history are consistent with Call Center category capabilities and support dealer-level customer outreach.
The rollout covered Autotorino dealer operations across Italy and specifically targeted aftersales and parts departments and processes. Integrations are inferred to include the Pentana DMS/CRM modules for parts and service records to enable personalized messaging and appointment scheduling. Centralized contact records within Pentana CRM Contact Centre would provide a single interaction source for dealer agents and service coordinators.
Governance was organized through the expanded Pentana Solutions partnership with coordination between Autotorino central IT and dealer operations teams. Governance likely imposed standardized templates, consent and opt in controls, and dealer level configuration boundaries to maintain consistent customer communications. A phased deployment across dealer sites would align with the scale of aftersales and parts coverage while allowing local process alignment.
Pentana CRM Contact Centre is presented here in the Call Center role for Autotorino Italy, providing the application layer for customer communications and service reminder workflows tied to dealer aftersales and parts functions.
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Frizelle Sunshine Automotive | Automotive | 1100 | $200M | Australia | Pentana Solutions | Pentana CRM Contact Centre | Call Center | 2017 | n/a |
In 2017, Frizelle Sunshine Automotive implemented Pentana CRM Contact Centre as a Call Center application across its Australian dealerships. This adoption is inferred from multiple public job adverts noting familiarity with Pentana and from Pentana Solutions offering a dealer-focused CRM and contact-centre product, indicating use of Pentana CRM Contact Centre for dealer operations.
The Pentana CRM Contact Centre deployment emphasized CRM-driven contact centre capabilities, including centralized customer contact records, appointment scheduling, and customer communication workflows. Functional usage is likely concentrated on service reminders and booking workflows, with configuration aligned to showroom, service and parts CRM operations referenced in recruiting listings.
Operational scope covered showroom, service and parts business functions across Frizelle Sunshine Automotive dealership sites in Australia, aligning contact centre workflows to dealership service desks and parts counters. The implementation connected contact-centre processes to dealer CRM operations to support scheduling and recall workflows while maintaining consistent customer records across sites.
Governance appears organized around dealer group operational roles, with workflow ownership residing in service and parts departments and configurations standardized for reminders and booking processes. Pentana CRM Contact Centre provided the Call Center capability to centralize booking coordination and customer communications for the Peter Warren Automotive Holdings group member.
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