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List of PTV Map&Market Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Berner Italia Manufacturing 800 $108M Italy PTV Group PTV Map&Market Field Service Management 2015 n/a
In 2015 Berner Italia implemented PTV Map&Market as a Field Service Management application to improve territory planning and field operations across its Italian sales organization. The initiative was coordinated with international managers and formed part of a broader set of IT projects that included SharePoint, Office 365, QlikSense, Power BI and Zucchetti, aligning the PTV Map&Market deployment with the companys analytics and collaboration stack. PTV Map&Market was configured to support standard Field Service Management workflows, including territory management, route optimization, market mapping and service scheduling, with configuration focused on supporting sales force coverage on the Italian territory. Outputs from PTV Map&Market were consumed by declarative and predictive analytics workflows built in QlikSense and Power BI, which integrated R scripts to generate multi level KPI dashboards for each salesperson. Operational integration emphasized cross functional use, with the deployment supporting Marketing and Sales business functions, omnichannel Ecommerce and Inside Sales activities, and collaboration through SharePoint and Office 365. The program was managed alongside Zucchetti and other IT projects, and data flows were governed to feed the performance management tools used by the commercial organization. Governance and rollout included centralized ownership of customer data under the Head of Italian Data Governance, who reported to the European project manager, and hands on training and sharing led by the Marketing Analytics Manager and Customer Data Manager roles from 2015 onward. Process and cultural change measures such as 5s, Kanban, PDCA, KPI monitoring, Gemba and Root Causes were used to embed standardized workflows and sustain adoption of PTV Map&Market across the Marketing and Sales teams.
Boehringer Ingelheim Life Sciences 54500 $28.9B Germany PTV Group PTV Map&Market Field Service Management 2011 n/a
In 2011, Boehringer Ingelheim implemented PTV Map&Market to support Field Service Management for its pharmaceutical sales force. The deployment targeted two primary planning constraints, coordination of sales representative appointments with pharmacists and the integration of newly assigned customers following a sales territory restructuring, with an explicit requirement for geographically optimal visit sequencing. PTV AG implemented the premium edition of PTV Map&Market configured for sales force planning and sales region optimization. The implementation used the application’s route optimization and territory design capabilities to plan strategic sales force routes at regular intervals, enforcing operational constraints such as opening hours, required call frequencies, and fixed appointments. Functional configuration emphasized schedule constraint management and recurrent route recalculation to maintain alignment with business rules. Operational scope focused on field sales representatives and the broader field team responsible for customer visits, with planning executed regularly to accommodate workforce changes including retirements and expansion of the sales force. The system was used to onboard newly assigned customers whose specifications were previously unavailable, and to centralize appointment sequencing so that representatives could coordinate visits with pharmacists more efficiently. Governance included collaborative route planning between Boehringer Ingelheim’s field team and PTV AG as an ongoing operational practice. Reported outcomes were a reduction in time spent on the road and an increase in time spent visiting customers, with sales representatives shifting from intuition based route planning to system driven schedules. Boehringer Ingelheim stated that initial skepticism among field staff was overcome by the planning results, and the organization committed to continued use of PTV Map&Market for future route adjustments and planning cycles.
Dr. Grandel Consumer Packaged Goods 230 $30M Germany PTV Group PTV Map&Market Field Service Management 2016 n/a
In 2016, Dr. Grandel implemented PTV Map&Market as its Field Service Management solution. The initial pilot project was expanded to cover the entire field team after the pilot demonstrated consistent improvements in routing and appointment planning. The PTV Map&Market deployment centralized route optimization and appointment scheduling, with the system planning 70 to 80 percent of daily routes and consultants performing the remaining fine tuning. Quarterly appointment windows are preloaded and reflected by the program, enabling automated generation of recurring itineraries while preserving manual flexibility for customer-specific exceptions. Operational scope includes area sales managers and field consultants across the companys sales organization, with routes produced in advance so sales staff can review and adjust plans to accommodate customer requirements. Governance intentionally retains consultant control for final route adjustments, embedding a human in the loop for exceptions while shifting routine planning to the application. Reported outcomes from the implementation include higher quality customer care, improved call rate efficiency, reduced driving distances and time spent in cars, and greater cost transparency for individual customer calls. The system supported the companys commission model that ties compensation to turnover growth, and is credited with increasing employee and customer satisfaction while centralizing strategic trip planning.
Novartis Germany Life Sciences 4000 $1.0B Germany PTV Group PTV Map&Market Field Service Management 2009 n/a
In 2009 Novartis Germany implemented PTV Map&Market as a Field Service Management application. PTV AG implemented the PTV Map&Market software to plan weekly call districts and to provide map-based visibility into address and territory data for the field organization. The deployment emphasized capabilities typical of the Field Service Management category, including the visual display of data on high quality maps, automatic geocoding of addresses, portfolio and market analysis, optimization of sales structure, and planning of locations and strategic trips for the sales force. PTV Map&Market was configured to visualize all customers in target areas, the home addresses of sales force employees, and the allocation of consultants to chemists, enabling territory and visit sequencing workflows. An interface integrated the data into the Novartis CRM in next to no time, allowing electronically displayed address data down to the exact road section to be consumed within CRM workflows. Operational coverage included field sales and pharma contact planning, with the system used to orchestrate customer coverage models and weekly district plans for personal pharma contacts. Governance was codified through Novartis specifications that required visits to A customers every four weeks and to B customers every six weeks, and those visit frequency rules were embedded in the planning logic of PTV Map&Market. The implementation concentrated on territory planning and scheduling process changes, aligning sales force routing and consultant allocations with the company�s defined customer call cadence.
Queisser Pharma Life Sciences 500 $180M Germany PTV Group PTV Map&Market Field Service Management 2019 n/a
In 2019, Queisser Pharma implemented PTV Map&Market to standardize its field operations in Germany. PTV Map&Market was adopted as a Field Service Management application to support route planning and day-to-day field scheduling for the life sciences company. The implementation focused on core Field Service Management capabilities, including route optimization, territory mapping, appointment scheduling, and mobile workforce dispatch. PTV Map&Market was configured to generate optimized visit sequences and digital task lists for field teams, and the deployment emphasized planner-driven scheduling combined with mobile execution on handheld devices. Operational coverage centered on Queisser Pharma's field sales and service teams in Germany, aligning visit planning with commercial and operational calendars. Architecture and deployment details were organized to support centralized planning and regional execution, with configuration parameters tuned for pharmaceutical field operations and regulatory considerations relevant to the industry. Governance changes included formalized dispatch workflows and centralized roster management to improve consistency across teams, and process ownership was assigned to the commercial operations function to manage scheduling rules and territory definitions. The implementation of PTV Map&Market established a platform for repeatable field planning and operational control within Queisser Pharma's Field Service Management environment.
Professional Services 100 $7M Germany PTV Group PTV Map&Market Field Service Management 2015 n/a
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Buyer Intent: Companies Evaluating PTV Map&Market

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating PTV Map&Market. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating PTV Map&Market for Field Service Management include:

  1. University of Washington, a United States based Education organization with 35331 Employees
  2. Freies Evangelisches Limbacher Schulzentrum (FELS Schule), a Germany based Education company with 50 Employees

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FAQ - APPS RUN THE WORLD PTV Map&Market Coverage

PTV Map&Market is a Field Service Management solution from PTV Group.

Companies worldwide use PTV Map&Market, from small firms to large enterprises across 21+ industries.

Organizations such as Boehringer Ingelheim, Novartis Germany, Queisser Pharma, Berner Italia and Dr. Grandel are recorded users of PTV Map&Market for Field Service Management.

Companies using PTV Map&Market are most concentrated in Life Sciences, Manufacturing and Consumer Packaged Goods, with adoption spanning over 21 industries.

Companies using PTV Map&Market are most concentrated in Germany and Italy, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of PTV Map&Market across Americas, EMEA, and APAC.

Companies using PTV Map&Market range from small businesses with 0-100 employees - 16.67%, to mid-sized firms with 101-1,000 employees - 50%, large organizations with 1,001-10,000 employees - 16.67%, and global enterprises with 10,000+ employees - 16.67%.

Customers of PTV Map&Market include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified PTV Map&Market customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Field Service Management.