List of True Fit Customers
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Since 2010, our global team of researchers has been studying True Fit customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased True Fit for Personalization and Product Recommendations from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using True Fit for Personalization and Product Recommendations include: Kmart Australia, a Australia based Retail organisation with 46000 employees and revenues of $8.08 billion, Academy Sports & Outdoors, a United States based Retail organisation with 11006 employees and revenues of $6.77 billion, Urban Outfitters, a United States based Retail organisation with 23000 employees and revenues of $4.55 billion, Forever 21, a United States based Retail organisation with 32800 employees and revenues of $3.40 billion, Fruit of the Loom, a United States based Retail organisation with 32400 employees and revenues of $3.00 billion and many others.
Contact us if you need a completed and verified list of companies using True Fit, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The True Fit customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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100 Black Men Of Savannah | Construction and Real Estate | 10 | $1M | United States | True Fit | True Fit | Personalization and Product Recommendations | 2020 | n/a |
In 2020, 100 Black Men Of Savannah implemented True Fit on its website. True Fit is deployed as the customer facing personalization layer to provide product discovery, fit guidance, and tailored product suggestions, aligning with the Personalization and Product Recommendations category. This implementation positions True Fit as the site level engine for personalized merchandising and shopper experience.
The deployment manifests as an on site widget embedded in the public web pages, surfacing recommendations and fit guidance during product browsing and purchase flows. Operational scope is focused on the online storefront and customer engagement workflows, with management handled by the site administrators and digital content owners. The implementation leverages standard Personalization and Product Recommendations capabilities such as behavioral and product attribute driven suggestions and fit profiling to inform on page recommendations and product sorting.
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Academy Sports & Outdoors | Retail | 11006 | $6.8B | United States | True Fit | True Fit | Personalization and Product Recommendations | 2018 | n/a |
In 2018, Academy Sports & Outdoors implemented True Fit on its website to deliver personalized product recommendations and fit guidance. True Fit is part of the retailer's Personalization and Product Recommendations stack on academy.com, integrated into the customer-facing e-commerce storefront to influence product discovery and selection.
The implementation emphasizes category-aligned modules such as profile-driven recommendations and fit matching configured to Academy's assortment and product attributes. Architecturally the deployment leverages client-side personalization delivery embedded in the storefront, operating alongside online merchandising workflows and supporting e-commerce functions including product discovery and merchandising governance.
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Allen-Edmonds Dealer | Retail | 10 | $1M | United States | True Fit | True Fit | Personalization and Product Recommendations | 2022 | n/a |
In 2022, Allen-Edmonds Dealer deployed True Fit on its public website. True Fit is implemented to deliver personalized fit guidance and algorithmic product suggestions in line with the Personalization and Product Recommendations category.
The implementation is realized as an on-site personalization layer, using True Fit's client-side widget and vendor console to configure fit profiles, size recommendations, and recommendation logic. Operational scope is concentrated on the ecommerce storefront and customer experience workflows, with merchandising and online sales functions responsible for rules configuration and content updates through the True Fit dashboard during rollout.
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Anthropologie | Retail | 5012 | $1.9B | United States | True Fit | True Fit | Personalization and Product Recommendations | 2022 | n/a |
In 2022, Anthropologie deployed True Fit on its e-commerce website. The True Fit implementation is framed within the Personalization and Product Recommendations category and focuses on size and fit guidance alongside inline product suggestion modules integrated into product detail pages. The deployment implements personalization logic to surface recommended sizes, alternative SKUs, and confidence signals to shoppers as they browse apparel and accessories.
The solution is connected to Anthropologie's product catalog feeds and onsite behavioral signals to inform recommendation models and real time personalization, and it is embedded in the storefront customer experience. Operational ownership sits with e-commerce merchandising and customer experience teams, who consume True Fit outputs to refine assortment presentations and size guidance, and the implementation feeds into site analytics and personalization workflows for ongoing tuning and governance.
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ASICS Europe Netherlands | Retail | 1300 | $1.2B | Netherlands | True Fit | True Fit | Personalization and Product Recommendations | 2020 | n/a |
In 2020, ASICS Europe Netherlands implemented True Fit to deliver Personalization and Product Recommendations on its consumer-facing e-commerce website. The deployment is centered on the storefront experience, embedding True Fit recommendation and fit guidance components into product detail pages to influence merchandising and online purchase decisions. This installation targets ASICS Europe Netherlands digital commerce operations and the consumer shopping journey on the company website.
The True Fit implementation leverages category-aligned capabilities for fit and size guidance, product recommendation surfaces, and storefront personalization modules common to Personalization and Product Recommendations solutions. Configuration emphasized catalog-driven recommendation rules and consumer profile signals, with front-end integration points in product pages and checkout-adjacent shopping flows to surface fit suggestions and complementary product recommendations. Governance and operational ownership were established with e-commerce merchandising and digital product teams to control rules, content, and ongoing tuning, and the rollout scope remained on the ASICS website as the primary operational site.
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Retail | 80 | $220M | France | True Fit | True Fit | Personalization and Product Recommendations | 2020 | n/a |
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Manufacturing | 979 | $262M | Japan | True Fit | True Fit | Personalization and Product Recommendations | 2020 | n/a |
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Retail | 10 | $1M | United States | True Fit | True Fit | Personalization and Product Recommendations | 2013 | n/a |
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Professional Services | 10 | $1M | United States | True Fit | True Fit | Personalization and Product Recommendations | 2020 | n/a |
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Retail | 50 | $8M | United States | True Fit | True Fit | Personalization and Product Recommendations | 2024 | n/a |
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Buyer Intent: Companies Evaluating True Fit
- Laura Boles Faw, a United States based Professional Services organization with 10 Employees
- RMIT University, a Australia based Education company with 12000 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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