AI Buyer Insights:

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

Apply Filters For 10+ Million Software Purchases

  • Utilities
Logo Customer Industry Empl. Revenue Country Vendor Application Category When VAR/SI Insight Insight Source
ENTEGA Plus Utilities 2200 $1.9B Germany IBM IBM PureData System for Analytics Data Warehouse Appliance 2018 n/a In 2018, ENTEGA Plus deployed IBM PureData System for Analytics as its central Data Warehouse Appliance to accelerate customer analytics and targeted marketing. The deployment was aimed at bringing advanced analytics in-house to improve customer acquisition and retention in a competitive German energy market, using the IBM PureData System for Analytics as the high-performance analytical store. ENTЕGA Plus configured the environment to run IBM SPSS Modeler Gold for predictive modeling and IBM Predictive Customer Intelligence for individualized recommendations, with IBM Cognos Business Intelligence used for reporting and visualization. Data integration and transformation were implemented using IBM InfoSphere DataStage together with IBM InfoSphere Change Data Capture to feed the IBM PureData System for Analytics in near real time, enabling analytics to execute directly in the data warehouse and reducing data movement between systems. The implementation integrated operational sources containing energy consumption, tariff, pricing and campaign response data into a unified analytics platform, supporting marketing, sales and business intelligence workflows. COUNT+CARE and ISR participated in the deployment and enablement, with SPSS Modeler selected to make predictive analytics accessible to nonstatistical users so sales and marketing consultants could run segmentations and campaign models without heavy IT mediation. Governance and process changes focused on centralizing analytic output as a single version of truth in the Data Warehouse Appliance and transitioning analytic capability from external consultancies to internal teams. Outcomes documented from the implementation include five times higher response rates for targeted communications, four times as many sales while contacting 50 percent fewer customers, and lower cost per campaign, and the organization signaled plans to extend analytics to equipment monitoring using IBM Predictive Maintenance and Quality.
ENTEGA Plus Utilities 2200 $1.9B Germany TYPO3 TYPO3 CMS Web Content Management 2017 n/a
Utilities 9500 $9.5B Germany OpenText OpenText StreamServe Customer Experience 2015 n/a
Utilities 9500 $9.5B Germany SAP SAP HCM (HR) Core HR 2015 n/a
Utilities 9500 $9.5B Germany InVision Group InVision injixo Workforce Management 2012 n/a
Utilities 9500 $9.5B Germany SAP SAP S/4 HANA ERP Financial 2019 n/a
Utilities 9500 $9.5B Germany Google Google Analytics 360 Marketing Analytics 2015 n/a
Utilities 9500 $9.5B Germany SAP SAP BusinessObjects Lumira Analytics and BI 2017 n/a
Utilities 9500 $9.5B Germany SAP SAP HANA Database Management 2017 n/a
Utilities 9500 $9.5B Germany Tableau Software Tableau Analytics and BI 2017 n/a
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