Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Cred-System | Banking and Financial Services | 500 | $120M | Brazil | FICO | FICO Blaze Advisor | Analytics and BI | 2019 | n/a | In 2019 Cred-System implemented FICO Blaze Advisor as part of an Analytics and BI initiative to establish a flexible risk decisioning capability for its lending operations. The program targeted a slow, onerous and rigid decision environment that had constrained origination throughput and limited campaign personalization. The implementation leveraged FICO Blaze Advisor decision rules management features, deploying a central rule repository, business authoring and version control, and real-time rule execution to operationalize credit and risk policies across application workflows. The solution was paired with FICO Customer Dialogue Manager for executing personalized campaigns, with decision outputs feeding customer segmentation and campaign orchestration to align risk decisions with marketing actions. Operational coverage emphasized origination and customer engagement functions within Cred-System in Brazil, enabling credit, risk and marketing teams to update decision logic without IT intervention. Governance shifted toward business-owned rule lifecycle processes, including rule testing, approval and staged deployment, to accelerate policy changes and maintain compliance controls. Cred-System now has an agile origination workflow that can be easily modified and enhanced independent of IT, resulting in an efficient, automatic risk decision process. FICO Blaze Advisor and FICO Customer Dialogue Manager together support ongoing rule refinement and campaign execution within the lender's Analytics and BI environment. | |
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Willis Towers Watson US | Insurance | 18000 | $3.0B | United States | Microsoft | Microsoft Azure Synapse Analytics | Data Warehouse | 2019 | n/a | ||
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Insurance | 18000 | $3.0B | United States | Microsoft | Microsoft Azure Databricks (AI) | Analytics and BI,Data Warehouse | 2019 | n/a |
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Education | 2401 | $594M | Australia | Tableau Software | Tableau | Analytics and BI | 2019 | n/a |
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Banking and Financial Services | 34168 | $14.1B | Australia | Tableau Software | Tableau | Analytics and BI | 2019 | n/a |
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Transportation | 7000 | $5.2B | Italy | IBM | IBM Cloud Pak for Data | Data Warehouse | 2019 | n/a |
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Oil, Gas and Chemicals | 6925 | $38.5B | Canada | SAP | SAP BW/4HANA | Data Warehouse | 2019 | Ibm |
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Utilities | 784 | $813M | Australia | Microsoft | Microsoft Power BI | Analytics and BI | 2019 | n/a |
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Oil, Gas and Chemicals | 6500 | $4.3B | South Africa | SAP | SAP Analytics Cloud | Analytics and BI | 2019 | n/a |
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Life Sciences | 69310 | $42.2B | United Kingdom | Celonis GmbH | Celonis Execution Management Platform | Process Mining | 2019 | n/a |
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