Lycamobile selects Salesforce Marketing Cloud Intelligence (formerly Datorama) for Artificial Intelligence Marketing

In 2021, Lycamobile, a United Kingdom based Communications organization with 4000 employees and revenues of $2.5B selected Salesforce Marketing Cloud Intelligence (formerly Datorama) for Artificial Intelligence Marketing while displacing Legacy, and integrating with the existing systems being used.

Customer Vendor Old Product New Product Category Market Users VAR/SI When Live
Lycamobile Salesforce Legacy Salesforce Marketing Cloud Intelligence (formerly Datorama) Artificial Intelligence Marketing AI-Powered Application n/a n/a 2021 2021
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FAQ - Lycamobile selects Salesforce Marketing Cloud Intelligence (formerly Datorama) for (Artificial Intelligence Marketing)

In 2021, Lycamobile selected Salesforce Marketing Cloud Intelligence (formerly Datorama) for Artificial Intelligence Marketing to modernize their AI-Powered Application operations and improve scalability, visibility, and control.

The Salesforce Marketing Cloud Intelligence (formerly Datorama) deployment replaces Legacy and integrates with existing systems to streamline processes, reporting, and compliance across AI-Powered Application.

Lycamobile is a Communications organization in United Kingdom, with approximately 4000 employees and $2.5B in annual revenue.

Lycamobile has initiated the Salesforce Marketing Cloud Intelligence (formerly Datorama) implementation with an expected go-live in 2021, supporting its modernization of Artificial Intelligence Marketing processes.

Lycamobile has not disclosed the SI for the Salesforce Marketing Cloud Intelligence (formerly Datorama) implementation.

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