List of OpenX OpenAudience Customers
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Since 2010, our global team of researchers has been studying OpenX OpenAudience customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased OpenX OpenAudience for Digital Advertising Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using OpenX OpenAudience for Digital Advertising Platform include: Deutsche Telekom, a Germany based Communications organisation with 201336 employees and revenues of $134.08 billion, T-Mobile _x000D_, a United States based Communications organisation with 70000 employees and revenues of $81.40 billion, T-Mobile USA, a United States based Communications organisation with 70000 employees and revenues of $81.40 billion, T-Mobile US, a United States based Communications organisation with 75000 employees and revenues of $79.57 billion, Aeon Japan, a Japan based Retail organisation with 600000 employees and revenues of $61.60 billion and many others.
Contact us if you need a completed and verified list of companies using OpenX OpenAudience, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The OpenX OpenAudience customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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01net | Media | 100 | $10M | France | OpenX Software | OpenX OpenAudience | Digital Advertising Platform | 2017 | n/a |
In 2017, 01net implemented OpenX OpenAudience to manage programmatic inventory and ad serving on its public website. The deployment used OpenX Direct on their website to instrument ad calls and serve programmatic demand, aligning the engagement with the Digital Advertising Platform category.
Configuration emphasized site level ad tag and page level call setup to enable real time bidding and ad serving across display and native placements, with the OpenX OpenAudience console used for campaign and inventory controls. Functional capabilities implemented included inventory management, yield management, header bidding orchestration, audience targeting and reporting, with operational ownership placed in ad operations and monetization teams, and governance centered on standardized ad tag, pricing and trafficking workflows during the rollout across site sections.
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1 Car Service | Professional Services | 10 | $1M | Singapore | OpenX Software | OpenX OpenAudience | Digital Advertising Platform | 2021 | n/a |
In 2021, 1 Car Service deployed OpenX OpenAudience on its customer-facing website. OpenX OpenAudience is implemented as a Digital Advertising Platform to capture and manage on-site audience signals for advertising and audience management workflows.
The deployment uses a site-level tag model to collect visitor signals and populate audience segments, configured for segmentation, retargeting, and audience list export to programmatic channels. Functional capabilities implemented include audience segmentation, persistent identifier capture for retargeting, and segment activation for downstream advertising channels, with configuration performed through the OpenX OpenAudience administrative console.
Operational scope is limited to the company website and the marketing function of the 1 Car Service organization, reflecting a lightweight, single-site implementation appropriate for a 10-employee firm. Governance focused on site tagging and audience list lifecycle, with in-house configuration and ongoing management by the marketing owner rather than an external integrator.
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1 Moby | Professional Services | 10 | $1M | Thailand | OpenX Software | OpenX OpenAudience | Digital Advertising Platform | 2020 | n/a |
In 2020, 1 Moby implemented OpenX OpenAudience on their website as the primary Digital Advertising Platform to manage programmatic monetization and audience targeting. The deployment is web centric, configured at site level to serve display inventory across pages on mobygames.com, and aligns with the company profile of a small Professional Services firm operating in Thailand with approximately 10 employees.
OpenX OpenAudience was configured to provide standard Digital Advertising Platform capabilities including audience segmentation and targeting, inventory management and yield optimization, real time bidding connectivity, and reporting dashboards for ad operations. Configuration work focused on instrumenting site ad tags and integrating OpenX OpenAudience campaign and reporting modules with the site content flow, enabling campaign configuration, impression tracking, and attribution workflows within the platform.
Operational coverage centers on digital advertising operations and revenue management for the website, with ad operations and marketing as the primary business functions impacted. Governance and rollout followed a site level approach, using iterative tag deployments and campaign staging to validate targeting and delivery, with ad ops responsible for ongoing campaign configuration and reporting.
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1&1 Internet | Communications | 3155 | $4.3B | Germany | OpenX Software | OpenX OpenAudience | Digital Advertising Platform | 2019 | n/a |
In 2019, 1&1 Internet implemented OpenX OpenAudience. OpenX OpenAudience is deployed as a Digital Advertising Platform on 1&1 Internet's consumer website to support audience targeting and programmatic ad decisioning for the companys digital properties.
The implementation centers on audience management and programmatic activation capabilities native to OpenX OpenAudience, including segment creation, site tag based audience collection, and real time ad decisioning for display inventory. Configuration work emphasized segment configuration, audience enrichment workflows, and server side rule sets to control activation and frequency, aligning with typical Digital Advertising Platform functional patterns.
Operational integration is limited to the website level, with ad operations and digital marketing teams using OpenX OpenAudience for campaign activation and audience orchestration across site ad calls. The deployment required tag deployment on front end pages and configuration of site level data capture points to feed audience segments and inform programmatic bidding decisions.
Governance and workflow changes focused on centralizing audience stewardship within ad operations and establishing segment approval and activation processes to manage targeting consistency and campaign alignment. The narrative is limited to the implementation on the 1&1 Internet website using OpenX OpenAudience as the Digital Advertising Platform supporting marketing and monetization functions.
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10 Minute Mail | Communications | 10 | $1M | United States | OpenX Software | OpenX OpenAudience | Digital Advertising Platform | 2020 | n/a |
In 2020, 10 Minute Mail implemented OpenX OpenAudience as its Digital Advertising Platform on the company website. The deployment used a lightweight client side integration to deliver OpenX OpenAudience audience targeting, audience segmentation, and programmatic monetization capabilities directly into page delivery, with OpenX OpenAudience serving as the principal adtech layer for web advertising. This configuration aligns the OpenX OpenAudience Digital Advertising Platform with advertising and monetization business functions for 10 Minute Mail.
Configuration work focused on segment definitions, identifier handling, consent signal capture, and bid request instrumentation to enable audience targeting and programmatic demand activation typical of Digital Advertising Platform solutions. Operational ownership rested with ad operations and site engineering teams, rollout occurred on the public website, and governance emphasized tag deployment controls, consent compliance, and creative delivery workflows. The implementation centers on OpenX OpenAudience integration at the web application edge to centralize audience data and ad serving for 10 Minute Mail.
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Professional Services | 20 | $2M | South Korea | OpenX Software | OpenX OpenAudience | Digital Advertising Platform | 2023 | n/a |
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Media | 10 | $1M | Brazil | OpenX Software | OpenX OpenAudience | Digital Advertising Platform | 2021 | n/a |
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Professional Services | 10 | $1M | Vietnam | OpenX Software | OpenX OpenAudience | Digital Advertising Platform | 2018 | n/a |
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Media | 40 | $4M | United States | OpenX Software | OpenX OpenAudience | Digital Advertising Platform | 2020 | n/a |
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Media | 10 | $1M | United States | OpenX Software | OpenX OpenAudience | Digital Advertising Platform | 2017 | n/a |
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Buyer Intent: Companies Evaluating OpenX OpenAudience
- Astir It Solutions, a United States based Professional Services organization with 352 Employees
- Equativ, a France based Professional Services company with 500 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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