SoftExpress selects Google Tag Manager for Tag Management

In 2015, SoftExpress, a Germany based Retail organization with 50 employees and revenues of $5M selected Google Tag Manager for Tag Management while displacing Legacy, and integrating with the existing systems being used.

Customer	Vendor	Old Product	New Product	Category	Market	Users	VAR/SI	When	Live
SoftExpress	Google	Legacy	Google Tag Manager	Tag Management	CRM	n/a	n/a	2015	2015

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