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Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

List of Betrend CRM Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Animate Japan Retail 485 $439M Japan Betrend Betrend CRM CRM 2023 n/a
In 2023, Animate Japan deployed Betrend CRM on its public website to centralize customer engagement data. The deployment uses Betrend CRM in the CRM category to capture web-based interactions and consolidate contact profiles for a retail audience. Betrend CRM implementation focuses on standard CRM functional areas, including contact and profile management, lead capture from website forms, behavioral tracking tied to storefront activity, and segmentation for marketing workflows. The configuration is oriented toward customer engagement and campaign orchestration, with automation for routing inquiries to customer service and for maintaining unified customer records across web sessions. The system is integrated directly into Animate Japan's website front end to ingest interaction events and form submissions, enabling operational coverage across e-commerce, customer service, marketing, and merchandising teams. Governance emphasizes centralized customer data stewardship and workflow alignment between marketing automation and support queues, with Betrend CRM serving as the primary CRM application for on-site customer interaction handling.
AOKI Retail 1749 $400M Japan Betrend Betrend CRM CRM 2022 n/a
In 2022, AOKI deployed Betrend CRM on its public website to centralize online customer interactions and web lead capture. Betrend CRM is operating in the CRM category and is positioned as the primary customer data and engagement platform for AOKI’s ecommerce and digital storefront touchpoints. The implementation focuses on core CRM capabilities, including consolidated customer profiles, web lead capture and form instrumentation, segmentation for targeted communications, and campaign management workflows. Configuration emphasis was on aligning customer records with online purchase activity and contact channels to support marketing automation and customer lifecycle tracking. Operational coverage extends to AOKI’s ecommerce and marketing teams, with the Betrend CRM instance connected directly to the company website for real time capture of shopper behavior and contact capture. Governance and process ownership are centralized under digital marketing and ecommerce functions, enabling standardized data models and forward-looking use of the Betrend CRM platform for customer engagement across the retailer’s online presence.
B.League Leisure and Hospitality 60 $6M Japan Betrend Betrend CRM CRM 2023 n/a
In 2023, B.League implemented Betrend CRM on their website. The implementation positions Betrend CRM as the central CRM for the leisure and hospitality operator, consolidating web-sourced fan and ticket purchaser contact records into a single contact repository. The scope covers customer engagement and ticketing related business functions across marketing, ticketing operations, and customer service for the organization of about 60 employees. Betrend CRM was configured to capture leads and customer interactions from site forms and web activity, enabling contact management, customer profiles, segmentation, and campaign orchestration consistent with CRM deployments. The deployment emphasizes web integration, workflow automation for customer communications, and reporting dashboards to support marketing and service workflows. Governance work centered on standardizing web-to-CRM data capture and establishing role based access controls for marketing and operations teams.
Consumer Packaged Goods 2700 $914M Japan Betrend Betrend CRM CRM 2023 n/a
Distribution 27 $2M Hong Kong Betrend Betrend CRM CRM 2023 n/a
Professional Services 30 $3M Japan Betrend Betrend CRM CRM 2023 n/a
Professional Services 3317 $466M Japan Betrend Betrend CRM CRM 2022 n/a
Manufacturing 200 $25M South Korea Betrend Betrend CRM CRM 2022 n/a
Leisure and Hospitality 1581 $650M Japan Betrend Betrend CRM CRM 2023 n/a
Leisure and Hospitality 10 $1M Japan Betrend Betrend CRM CRM 2023 n/a
Showing 1 to 10 of 27 entries

Buyer Intent: Companies Evaluating Betrend CRM

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FAQ - APPS RUN THE WORLD Betrend CRM Coverage

Betrend CRM is a CRM solution from Betrend.

Companies worldwide use Betrend CRM, from small firms to large enterprises across 21+ industries.

Organizations such as Puma Germany, Chateraise, Huis Ten Bosch Company, Kamegaya and En-Japan are recorded users of Betrend CRM for CRM.

Companies using Betrend CRM are most concentrated in Retail, Consumer Packaged Goods and Leisure and Hospitality, with adoption spanning over 21 industries.

Companies using Betrend CRM are most concentrated in Germany and Japan, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Betrend CRM across Americas, EMEA, and APAC.

Companies using Betrend CRM range from small businesses with 0-100 employees - 33.33%, to mid-sized firms with 101-1,000 employees - 37.04%, large organizations with 1,001-10,000 employees - 29.63%, and global enterprises with 10,000+ employees - 0%.

Customers of Betrend CRM include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Betrend CRM customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of CRM.