List of Expandi Group AccountInsight ABA Customers
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Since 2010, our global team of researchers has been studying Expandi Group AccountInsight ABA customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Expandi Group AccountInsight ABA for Account Based Marketing from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Expandi Group AccountInsight ABA for Account Based Marketing include: Toyota, a Japan based Automotive organisation with 383853 employees and revenues of $305.30 billion, Siemens, a Germany based Manufacturing organisation with 312000 employees and revenues of $84.55 billion, Mindshare, a United Kingdom based Communications organisation with 10000 employees and revenues of $32.00 billion, GroupM Nordic, a United States based Professional Services organisation with 36000 employees and revenues of $7.20 billion, MediaCom, a United Kingdom based Professional Services organisation with 8500 employees and revenues of $2.03 billion and many others.
Contact us if you need a completed and verified list of companies using Expandi Group AccountInsight ABA, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Expandi Group AccountInsight ABA customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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GroupM Nordic | Professional Services | 36000 | $7.2B | United States | Expandi Group | Expandi Group AccountInsight ABA | Account Based Marketing | 2019 | n/a |
In 2019, GroupM Nordic implemented Expandi Group AccountInsight ABA in an Account Based Marketing deployment to enable programmatic B2B advertising and account-level engagement. Expandi Group AccountInsight ABA was configured to target decision-makers at named accounts using banner advertising and programmatic audience activation.
The implementation focused on account targeting and audience segmentation capabilities, programmatic banner ad serving, campaign orchestration, and measurement and reporting modules consistent with Account Based Marketing workflows. Configuration emphasized deterministic account lists, creative rotation across account cohorts, frequency management and campaign-level analytics inside Expandi Group AccountInsight ABA.
Operational coverage centered on B2B agency and digital teams within GroupM Nordic, aligning demand generation, media planning and client services to account-based media buys. The solution was integrated into agency campaign workflows and designed to interface with programmatic ad exchanges and demand side platforms to execute account-level impressions and tracking.
Governance introduced centralized campaign coordination and ABM approval processes to align media, client services and brand teams, with standardized reporting on account reach and engagement. The deployment was intended to accelerate brand awareness and sales velocity at scale, reflecting programmatic B2B strategies Expandi Group AccountInsight ABA has delivered for agencies including Mediacom, Mindshare and GroupM and for enterprise customers such as Siemens, Toyota, ATOS, Abbott and Lenovo.
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MediaCom | Professional Services | 8500 | $2.0B | United Kingdom | Expandi Group | Expandi Group AccountInsight ABA | Account Based Marketing | 2019 | n/a |
In 2019, MediaCom implemented Expandi Group AccountInsight ABA to underpin Account Based Marketing and programmatic B2B advertising aimed at engaging decision makers at named target accounts. The deployment positioned Expandi Group AccountInsight ABA as a core capability for agency digital teams to run banner advertising campaigns that accelerate brand awareness and sales velocity at scale, consistent with the vendor use cases across Mediacom, Mindshare, GroupM and enterprise clients such as Siemens, Toyota, ATOS, Abbott and Lenovo.
The implementation emphasized account targeting and audience segmentation modules, campaign orchestration for programmatic banner inventory, and measurement and reporting capabilities aligned with Account Based Marketing workflows. Configuration work focused on account list management, creative rotation rules for display formats, frequency capping, and attribution-ready conversion events to support sales and marketing alignment.
Operational integration centered on programmatic ad serving and demand side connectivity, with data onboarding processes to map target account lists to advertising identifiers and pixel based measurement for campaign performance. The platform was operated by B2B agency media planners and digital teams, and applied at an agency delivery level across global client engagements rather than limited to a single market.
Governance and process changes instituted campaign approval workflows, centralized account hygiene controls, and joint planning routines between media planning and sales enablement teams to sustain account level campaigns. Outcomes cited by the vendor and agency use cases include accelerated brand awareness and sales velocity for target accounts, reflecting the stated objectives of the Account Based Marketing implementation.
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Mindshare | Communications | 10000 | $32.0B | United Kingdom | Expandi Group | Expandi Group AccountInsight ABA | Account Based Marketing | 2019 | n/a |
In 2019, Mindshare implemented Expandi Group AccountInsight ABA to extend its programmatic B2B capabilities for targeted account engagement. The deployment focused on agency digital teams and B2B planning functions, and it sits squarely in the Account Based Marketing category as a media activation and account engagement tool.
Expandi Group AccountInsight ABA provided programmatic banner advertising, account-level audience segmentation, campaign orchestration, and reporting to engage decision makers at prioritized accounts. The application centralized campaign configuration and audience targeting workflows common to Account Based Marketing, enabling media planners to map account lists to programmatic inventory and run multi-touch banner campaigns. Mindshare used these capabilities to coordinate digital teams and media buys across client campaigns and agency portfolios.
Governance emphasized aligning campaign workflows and account prioritization between Mindshare digital teams and client stakeholders, with centralized campaign orchestration and measurement practices to support consistent execution. Operational coverage targeted agency B2B functions and client-facing campaign teams, consistent with Expandi Group implementations across agencies and enterprise customers globally. The implementation supported accelerating brand awareness and sales velocity at scale for targeted B2B accounts, reflecting the stated business function of the solution.
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Manufacturing | 312000 | $84.5B | Germany | Expandi Group | Expandi Group AccountInsight ABA | Account Based Marketing | 2019 | n/a |
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Automotive | 383853 | $305.3B | Japan | Expandi Group | Expandi Group AccountInsight ABA | Account Based Marketing | 2019 | n/a |
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