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Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

List of Funnelytics Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
22Group Professional Services 10 $1M United Kingdom Funnelytics Funnelytics Customer Analytics 2020 n/a
In 2020, 22Group implemented Funnelytics on its website to establish a Customer Analytics capability. The deployment of Funnelytics focused on site-level instrumentation and funnel mapping, using Funnelytics funnel visualization and journey analytics to trace visitor paths and conversion steps. This configuration positioned Funnelytics as the primary Customer Analytics tool for marketing and demand generation workflows. Implementation architecture was predominantly client-side, embedding Funnelytics tracking on web pages to capture session flow and user interactions, with dashboards configured to surface conversion funnels and channel performance. Functional modules implemented included funnel mapping, conversion path analysis, and visual dashboards for segmentation and behavioral path inspection. Operational scope remained website centric, supporting marketing and business development functions within 22Group, with iterative configuration and dashboard tuning to reflect campaign structures. Governance practices emphasized centralized analytics ownership within the marketing function and scheduled reviews of funnel configurations, aligning the Funnelytics implementation with ongoing content and campaign planning.
3c Plus Tecnologia Professional Services 120 $12M Brazil Funnelytics Funnelytics Customer Analytics 2022 n/a
In 2022, 3c Plus Tecnologia implemented Funnelytics as its Customer Analytics solution on its website. The deployment established Funnelytics for funnel visualization and customer journey mapping to support marketing and digital campaign measurement. The Funnelytics implementation centered on a workspace configuration with mapped funnels, conversion step definitions, event tagging schemes, and visualization dashboards for campaign and funnel analysis. Instrumentation was executed via client side tracking snippets and page level event mapping embedded in the public website. Data capture emphasized session flows, conversion points and attribution ready touch point mapping consistent with Customer Analytics functional workflows. Operational ownership resides with the marketing and digital analytics function, with defined tagging governance, QA processes and a reporting cadence for campaign managers and analysts. Rollout was scoped to the company website in Brazil and designed for iterative funnel expansion by marketing teams. Training for analysts and campaign owners was included to maintain tagging standards and visualization accuracy. The implementation positioned Funnelytics as the primary Customer Analytics tool for web traffic funnel analysis, informing campaign planning and execution workflows. Ongoing work focuses on continued instrumentation, maintenance of event taxonomy and embedding funnel insights into marketing operations.
411 Locals Professional Services 1000 $120M United States Funnelytics Funnelytics Customer Analytics 2022 n/a
In 2022, 411 Locals deployed Funnelytics as a Customer Analytics application on its public website to instrument online customer journeys and funnel behavior. 411 Locals Funnelytics Customer Analytics supports marketing and digital analytics functions focused on mapping conversion pathways and visualizing visitor flow across site touch points. The implementation centered on core Customer Analytics capabilities, including funnel visualization, page and event-level conversion tracking, and centralized dashboards for campaign and path analysis. Funnelytics was configured to capture campaign entry points and downstream conversion events, enabling analysts to construct visual funnel maps and segment flows by marketing source. Deployment was scoped to the corporate website, with operational coverage assigned to the digital marketing and analytics teams in the United States. Data collection was executed through site-level instrumentation and tagging aligned to campaign landing pages and conversion pages, ensuring consistent event taxonomy across tracked funnels. Governance activities focused on establishing tagging standards, access controls for dashboard consumption, and a cadence for funnel reviews between marketing operations and analytics stakeholders. Rollout emphasized iterative funnel builds and ongoing configuration of event schemas, positioning Funnelytics as the central Customer Analytics tool for web conversion analysis at 411 Locals.
A Bar Above Professional Services 10 $1M United States Funnelytics Funnelytics Customer Analytics 2019 n/a
In 2019, A Bar Above began using Funnelytics for Customer Analytics on their website. The deployment is web-based and sized to a 10 employee professional services firm in the United States, concentrating on website funnel mapping and visitor journey analysis. Funnelytics is provisioned as the primary analytics layer for marketing funnel visualization and conversion tracking. Configuration and usage align with typical Customer Analytics capabilities, including visual funnel builders, page-level tracking, goal event instrumentation and session path visualization, implemented directly on the company website. Operational scope is focused on marketing and client acquisition workflows, with governance and tagging updates handled in-house. The implementation is managed by internal staff through iterative updates to funnel maps and tracking tags rather than through external integrators.
A J Wells Roofing Contractors Construction and Real Estate 10 $1M United States Funnelytics Funnelytics Customer Analytics 2019 n/a
In 2019, A J Wells Roofing Contractors deployed Funnelytics on its public website. Funnelytics is a Customer Analytics application used to visualize visitor funnels and trace conversion paths tied to contact forms and lead capture flows for the roofing contractor. The deployment is implemented through an embedded Funnelytics tracking snippet on https://www.roofreplacementservices.com to instrument page level events and define funnel steps. Functional modules and capabilities implemented include funnel visualization, goal and conversion tracking, campaign flow diagrams, and tagging of conversion endpoints, aligned with standard Customer Analytics workflows. Operational scope centers on marketing and sales lead generation for the United States based business, with configuration focused on service pages, entry pages, and contact form conversion funnels. The relationship is A J Wells Roofing Contractors Funnelytics Customer Analytics supporting marketing driven lead capture on the company website. Governance is site centric and lightweight, with funnel maps and tracking maintained in the Funnelytics console and updated alongside digital campaign changes. For a 10 employee roofing contractor this implementation supports rapid iteration of funnel definitions without complex cross system integration.
Leisure and Hospitality 30 $3M United States Funnelytics Funnelytics Customer Analytics 2019 n/a
Leisure and Hospitality 12 $5M Australia Funnelytics Funnelytics Customer Analytics 2022 n/a
Oil, Gas and Chemicals 10 $2M United States Funnelytics Funnelytics Customer Analytics 2022 n/a
Professional Services 10 $1M United States Funnelytics Funnelytics Customer Analytics 2019 n/a
Professional Services 10 $1M United States Funnelytics Funnelytics Customer Analytics 2019 n/a
Showing 1 to 10 of 342 entries

Buyer Intent: Companies Evaluating Funnelytics

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FAQ - APPS RUN THE WORLD Funnelytics Coverage

Funnelytics is a Customer Analytics solution from Funnelytics.

Companies worldwide use Funnelytics, from small firms to large enterprises across 21+ industries.

Organizations such as UK Fuels, a Radius Company, Real Madrid, Maricopa Community Colleges, Sterling and GuideOne Insurance are recorded users of Funnelytics for Customer Analytics.

Companies using Funnelytics are most concentrated in Oil, Gas and Chemicals, Leisure and Hospitality and Education, with adoption spanning over 21 industries.

Companies using Funnelytics are most concentrated in United Kingdom, Spain and United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Funnelytics across Americas, EMEA, and APAC.

Companies using Funnelytics range from small businesses with 0-100 employees - 83.04%, to mid-sized firms with 101-1,000 employees - 15.2%, large organizations with 1,001-10,000 employees - 1.75%, and global enterprises with 10,000+ employees - 0%.

Customers of Funnelytics include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Funnelytics customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Customer Analytics.