List of Hootsuite Platform Customers
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Since 2010, our global team of researchers has been studying Hootsuite Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Hootsuite Platform for Social Media Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Hootsuite Platform for Social Media Management include: Weis Markets, a United States based Retail organisation with 23000 employees and revenues of $4.70 billion, Five Guys, a United States based Retail organisation with 5000 employees and revenues of $1.90 billion, Nandos, a United Kingdom based Retail organisation with 22460 employees and revenues of $1.33 billion, ButcherBox, a United States based Consumer Packaged Goods organisation with 250 employees and revenues of $560.0 million, BDS Connected Solutions, a United States based Professional Services organisation with 7000 employees and revenues of $500.0 million and many others.
Contact us if you need a completed and verified list of companies using Hootsuite Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Hootsuite Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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BDS Connected Solutions | Professional Services | 7000 | $500M | United States | HootSuite | Hootsuite Platform | Social Media Management | 2021 | n/a |
In 2021 BDS Connected Solutions implemented the Hootsuite Platform for Social Media Management to centralize corporate social activity and support its Corporate Marketing function. The deployment focused on standardizing content creation, scheduling, publishing, and engagement workflows for BDSmktg branded social pages and groups, aligning social publishing with the company content calendar and marketing project timelines.
The Hootsuite Platform was configured to deliver core Social Media Management capabilities, including multi-channel scheduling and publishing, social listening and engagement management, centralized content calendars, role based permissions and editorial approval workflows. Configuration emphasized content lifecycle controls, asset tagging for brand compliance, and dashboarding for campaign and content visibility across marketing stakeholders.
Operational scope covered the Corporate Marketing team, marketing specialists and senior marketing managers responsible for content creation, post scheduling, comment response and channel monitoring. The implementation supported content operations such as blog promotion, campaign cadence alignment, creative brief handoffs and coordination with internal project management processes, enabling a single orchestration layer for social content and team collaboration.
Governance for the Hootsuite Platform included defined editorial approval steps, permissioned user roles, and quarterly content performance review processes managed by the marketing leadership team. Rollout activities emphasized process changes for content ownership and publishing responsibilities, with the platform serving as the primary Social Media Management system for BDS Connected Solutions marketing operations.
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ButcherBox | Consumer Packaged Goods | 250 | $560M | United States | HootSuite | Hootsuite Platform | Social Media Management | 2018 | n/a |
In 2018, ButcherBox implemented Hootsuite Platform for Social Media Management to centralize and operationalize customer engagement across owned channels. The deployment targeted social customer service workflows and member retention operations, aligning social moderation with email and chat support functions in the Member Care organization.
The Hootsuite Platform was configured to support social inbox management, message moderation, and listening workflows, and was used alongside direct page interaction to handle Facebook, Twitter, and Instagram engagement. The implementation included formalized moderation capabilities for review sites and social comments, and instrumented social response processes consistent with Social Media Management practices.
Hootsuite Platform was integrated into ButcherBox operational tooling, explicitly linking social queues with Zendesk for email and chat ticket handling, and operating in tandem with BirdEye Listening to trace mentions across social channels. Operational coverage extended to foodborne illness escalation investigations, merchandise order support, affiliate member support, and white glove retention segments, creating a single cross-channel handling pattern for public and private social interactions.
Governance and process changes accompanied the rollout, including creation and management of a dedicated Social Team focused on empathetic, accurate service, co-development of Member Care QA procedures, and moderation standards to guide Philippines-based support staff. The program included a White Glove Retention project serving a three thousand member test group and established a single point of contact model, currently responsible for more than 6,000 members.
Outcomes stated in operational notes include maintaining an average CSAT rating approximately two percent higher than baseline and a nine percent increase in retention for the White Glove test cohort. The Hootsuite Platform deployment is documented as an embedded component of ButcherBox Social Media Management and member support operations.
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Delta Dental of Idaho | Insurance | 100 | $170M | United States | HootSuite | Hootsuite Platform | Social Media Management | 2022 | n/a |
In 2022, Delta Dental of Idaho implemented Hootsuite Platform for Social Media Management to centralize scheduling and publishing across member-facing channels. The deployment positioned Hootsuite Platform as the primary tool for coordinating social content and campaign orchestration across the organization’s marketing and community outreach activities.
The implementation emphasized core Social Media Management capabilities, including a unified content calendar, scheduled publishing workflows, approval and review queues, and analytics dashboards for platform-level metrics. Content production workflows supported short-form video publishing and asset management, with creative work produced in Canva and Adobe Suite and staged for publication through Hootsuite Platform.
Operational integration focused on direct publishing to Facebook, Instagram, LinkedIn, YouTube, and Google Business as listed in the social channel roster. The social program was aligned with other customer feedback and digital systems identified in the role profile, including Survey Monkey for member surveys, MailChimp and Sendgrid for email campaigns, and WordPress for web content, with reporting coordinated through collaboration with the Digital and Web Experience Manager.
Governance and workflow changes were formalized around the Customer Experience Marketing Specialist role, the VP of Customer Experience and the Digital team, with daily, weekly and monthly posting cadences and monthly metric reporting. The rollout included documented calendar ownership, stakeholder coordination with Community Outreach and Events, and development of a training curriculum to institutionalize best practices and handoffs for ongoing social content management.
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Automotive | 200 | $22M | United States | HootSuite | Hootsuite Platform | Social Media Management | 2021 | n/a |
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Retail | 5000 | $1.9B | United States | HootSuite | Hootsuite Platform | Social Media Management | 2017 | n/a |
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Distribution | 700 | $150M | United States | HootSuite | Hootsuite Platform | Social Media Management | 2020 | n/a |
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Transportation | 700 | $100M | Mexico | HootSuite | Hootsuite Platform | Social Media Management | 2019 | n/a |
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Education | 1000 | $115M | United States | HootSuite | Hootsuite Platform | Social Media Management | 2020 | n/a |
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Education | 400 | $100M | United States | HootSuite | Hootsuite Platform | Social Media Management | 2025 | n/a |
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Retail | 22460 | $1.3B | United Kingdom | HootSuite | Hootsuite Platform | Social Media Management | 2019 | n/a |
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Buyer Intent: Companies Evaluating Hootsuite Platform
- New York University, a United States based Education organization with 19000 Employees
- University of North Carolina Greensboro, a United States based Education company with 3000 Employees
- Dare Foods, a United States based Consumer Packaged Goods organization with 10 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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