List of ServiceNow IT Asset Management Customers
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United States
Since 2010, our global team of researchers has been studying ServiceNow IT Asset Management customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased ServiceNow IT Asset Management for Hardware Asset Management (HAM), Software Asset Management (SAM), IT Asset Management (ITAM), SaaS Spend Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using ServiceNow IT Asset Management for Hardware Asset Management (HAM), Software Asset Management (SAM), IT Asset Management (ITAM), SaaS Spend Management include: AXA, a France based Banking and Financial Services organisation with 100041 employees and revenues of $105.46 billion, Air France-KLM, a France based Transportation organisation with 78399 employees and revenues of $36.48 billion, Community Health Systems, a United States based Healthcare organisation with 45000 employees and revenues of $12.63 billion, Allianz France, a France based Insurance organisation with 13106 employees and revenues of $11.90 billion, Motorola Solutions, a United States based Professional Services organisation with 21000 employees and revenues of $10.82 billion and many others.
Contact us if you need a completed and verified list of companies using ServiceNow IT Asset Management, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The ServiceNow IT Asset Management customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Air France-KLM | Transportation | 78399 | $36.5B | France | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2020 | n/a |
In 2020, Air France-KLM implemented ServiceNow IT Asset Management. The deployment was executed as part of a broader program to consolidate IT Request Management, IT Configuration Management and IT Asset Management capabilities onto the ServiceNow platform, aligning IT operations and asset controls under a single service management environment.
ServiceNow IT Asset Management was configured to provide core ITAM capabilities and was explicitly instrumented for Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management. Configuration workstreams included inventory reconciliation, software entitlement and license lifecycle workflows, and SaaS subscription tracking, with automation applied to discovery reconciliation and asset record normalization to maintain the CMDB linkage.
The implementation integrated ServiceNow IT Asset Management with ServiceNow IT Request Management and the CMDB to ensure asset records and configuration items were synchronized, and it included explicit operational ties to Microsoft Modern Workplace and Mainframe Application Access Management components identified in program scope. Operational coverage centered on IT operations and service delivery teams responsible for procurement, asset lifecycle, configuration management and application access, with record level synchronization between asset, configuration and request workflows.
Governance and rollout followed SaFe methodology, led by an IT program manager tasked with coordinating phased module rollouts, acceptance criteria and cross-team cadence. Process changes emphasized formalized asset governance, configuration reconciliation routines and workflow handoffs between request, configuration and asset teams to embed ServiceNow IT Asset Management into existing ITSM practices.
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Allianz France | Insurance | 13106 | $11.9B | France | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2022 | Capgemini |
In 2022, Allianz France deployed ServiceNow IT Asset Management to centralize asset processes and unify asset data. The initiative ran from March 2022 to August 2022 with Capgemini providing implementation services and business analyst support to define requirements and drive rollout activities.
The implementation configured core capabilities aligned to Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management, focusing on asset lifecycle orchestration, discovery and reconciliation workflows, license and entitlement tracking, and SaaS contract and spend visibility. ServiceNow IT Asset Management was configured to enforce standardized data models and automated lifecycle states for IT and software assets.
Architecturally the deployment was embedded on the ServiceNow platform, leveraging native CMDB and IT service workflow constructs to ensure asset records link to incidents, changes, and service requests. Integrations emphasized platform-native linkage rather than introducing external named systems, enabling handoffs between IT asset management, procurement request workflows, and finance reconciliation processes.
Governance and process change workstreams were driven by the Capgemini business analyst role, which documented asset ownership, standardized workflows, and introduced a centralized data governance layer to reduce fragmentation of asset information. The project narrative centers on centralizing the process and the data, reorganizing asset lifecycle controls, and instituting common inventory and entitlement governance across IT, procurement, and finance functions at Allianz France.
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Anywhere | Construction and Real Estate | 7890 | $5.7B | United States | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2021 | n/a |
In 2021, Anywhere deployed ServiceNow IT Asset Management to centralize desktop and endpoint lifecycle activities. The ServiceNow IT Asset Management deployment aligned with Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management use cases and supported desktop support operations in Madison, NJ from December 2021 to March 2023.
ServiceNow IT Asset Management was configured to maintain hardware asset records and track assignment and custody through onboarding and offboarding workflows. The implementation emphasized Hardware Asset Management capabilities, with operational activities including reimaging, diagnostics, repairs, hardware upgrades, and software updates coordinated through the IT asset workflow. Patch management and software deployment activities were managed in tandem with Ivanti, and security posture verification was conducted via McAfee ePO as part of the asset lifecycle.
Integrations were operationally significant, with ServiceNow asset records linked to Ivanti Asset Management for inventory and patch orchestration, TeamViewer and Ivanti for remote support sessions, McAfee ePO for security compliance checks, and Active Directory Users and Computers for membership and access validation. The deployment covered onsite client support, remote office users, and logistics functions such as equipment preparation and shipping receiving, establishing a single reference for hardware custody and repair status. Business functions impacted included desktop support, IT operations, security and compliance, and facilities logistics for device distribution.
Governance centered on using ServiceNow to manage, update, and resolve assigned workload with asset record accuracy enforced through integration touchpoints and AD verification. Process changes included standardized onboarding and offboarding asset workflows, formalized equipment staging for shipping and receiving, and operational coordination between desktop support technicians and centralized IT asset records.
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Manufacturing | 3700 | $152M | Belgium | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2021 | n/a |
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Consumer Packaged Goods | 8404 | $8.5B | France | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2017 | n/a |
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Banking and Financial Services | 100041 | $105.5B | France | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2020 | n/a |
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Insurance | 50 | $5M | Spain | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2021 | n/a |
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Media | 9800 | $6.1B | France | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2014 | n/a |
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Healthcare | 45000 | $12.6B | United States | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2020 | n/a |
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Insurance | 1060 | $808M | United Kingdom | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2020 | n/a |
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