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Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

List of WebEngage Customer Data Platform Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Adishwar Electro World India Retail 800 $60M India WebEngage WebEngage Customer Data Platform Customer Data Platform 2019 n/a
In 2019 Adishwar Electro World India implemented WebEngage Customer Data Platform on its public website. The deployment of WebEngage Customer Data Platform, classified as Customer Data Platform, centered on web event capture and the consolidation of visitor interactions into persistent customer profiles to support the retailer's e-commerce presence. The implementation used client side web instrumentation to capture page views, product interactions, and behavioral events, feeding that event stream into the WebEngage Customer Data Platform for profile stitching, segmentation, and personalization workflows. Configuration emphasized identity resolution across sessions and attribute enrichment consistent with Customer Data Platform functional patterns, enabling real time segment evaluation and targeted on site engagement rules. Operationally the initiative scoped to the website and the retailer's marketing operations, with the platform serving marketing and e-commerce functions for campaign orchestration and onsite personalization. Governance practices aligned tracking with consent requirements and standardized event schemas to ensure clean data ingestion and reliable profile resolution within the WebEngage Customer Data Platform.
Airblack India Education 200 $5M India WebEngage WebEngage Customer Data Platform Customer Data Platform 2023 n/a
In 2023, Airblack India implemented WebEngage Customer Data Platform on its website. The deployment uses WebEngage Customer Data Platform as a Customer Data Platform to capture event-level web behavior and unify visitor identities into persistent customer profiles. Implementation scope centered on marketing and growth use cases, instrumenting page events, form interactions, and enrollment flows to enable segmentation and behavioral analytics. Configuration emphasized event taxonomy, real-time segmentation, and profile stitching, with WebEngage Customer Data Platform configured for consent-aware data capture and persistent identifiers to support cross-session profiling. Operational coverage spans marketing, growth, product, and customer success teams, who access unified profiles and segmentation for campaign targeting and product analytics workflows. Governance workstreams established include data quality rules, event naming standards, and access controls to manage profile data and campaign orchestration.
Akasa Air India Transportation 3000 $370M India WebEngage WebEngage Customer Data Platform Customer Data Platform 2022 n/a
In 2022, Akasa Air India implemented WebEngage Customer Data Platform on their website. WebEngage Customer Data Platform, a Customer Data Platform, was deployed to centralize event capture and to support marketing and customer engagement functions for the airline. The deployment is focused on web channel instrumentation, ingesting client side behavioral events and server side events into persistent customer profiles. Functional capabilities implemented align with Customer Data Platform workflows, including identity resolution and profile unification, behavioral analytics, rule based segmentation, and campaign orchestration for on site messaging and engagement automation. Operational scope centers on Akasa Air India's online channels in India and supports digital marketing and CRM teams across the organization of approximately 3,000 employees. Governance emphasis was placed on standardizing data capture and segmentation rules and centralizing campaign configuration and orchestration within the WebEngage Customer Data Platform to create consistent customer engagement workflows.
AloPeyk Iran Transportation 300 $50M Iran WebEngage WebEngage Customer Data Platform Customer Data Platform 2019 n/a
In 2019, AloPeyk Iran deployed WebEngage Customer Data Platform on its website. AloPeyk Iran uses WebEngage Customer Data Platform as a Customer Data Platform to centralize website event capture and create unified customer profiles to support marketing and customer engagement for its transportation operations. The implementation included client side and server side event instrumentation feeding into an event ingestion pipeline, identity stitching to unify anonymous and authenticated interactions, a segmentation and audience builder for targeted cohorts, and journey orchestration to trigger personalized messaging and in app prompts. WebEngage Customer Data Platform was configured to persist behavioral attributes and profile metadata, enabling cohort analysis and campaign activation across owned channels. Operational coverage focused on marketing, growth, product, and customer support teams that consume segments and orchestrated journeys. Governance centered on an event taxonomy, consent aware data handling, and controlled access to segmentation and campaign tools to maintain data hygiene and campaign governance.
Apollo 24|7 India Healthcare 12000 $1.1B India WebEngage WebEngage Customer Data Platform Customer Data Platform 2020 n/a
In 2020 Apollo 24|7 India deployed the WebEngage Customer Data Platform on its website to centralize web-based customer data capture and profile stitching. The implementation used the WebEngage Customer Data Platform to create unified customer profiles from behavioral events emitted on site, enabling downstream segmentation and orchestration functions within the platform. Configuration focused on standard Customer Data Platform capabilities, including event ingestion and tracking, identity resolution, persistent profile attributes, audience segmentation, and campaign orchestration. The deployment emphasized rule-based and behavioral segmentation, real-time event streams for on-site personalization, and analytics workflows to surface user journeys for marketing and product stakeholders. Operational scope centered on the Apollo247 website and associated digital touchpoints serving users in India, with the primary business functions impacted being marketing, product, and customer experience. The WebEngage Customer Data Platform was positioned as the authoritative source for web-derived behavioral signals, feeding segmentation and orchestration logic used by campaign teams to drive on-site engagement and retention activities. Governance and process adjustments included establishing profile merge rules, data retention and attribute schemas, and campaign approval workflows to control automated orchestration. The narrative reflects an implementation aligned with Customer Data Platform best practices, where WebEngage Customer Data Platform is used to unify website customer data and enable audience-driven campaign execution across Apollo 24|7 India.
Professional Services 30 $5M Argentina WebEngage WebEngage Customer Data Platform Customer Data Platform 2017 n/a
Consumer Packaged Goods 2000 $1.1B Australia WebEngage WebEngage Customer Data Platform Customer Data Platform 2016 n/a
Retail 100 $11M Australia WebEngage WebEngage Customer Data Platform Customer Data Platform 2024 n/a
Consumer Packaged Goods 1000 $250M India WebEngage WebEngage Customer Data Platform Customer Data Platform 2018 n/a
Non Profit 110 $28M Switzerland WebEngage WebEngage Customer Data Platform Customer Data Platform 2015 n/a
Showing 1 to 10 of 77 entries

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FAQ - APPS RUN THE WORLD WebEngage Customer Data Platform Coverage

WebEngage Customer Data Platform is a Customer Data Platform solution from WebEngage.

Companies worldwide use WebEngage Customer Data Platform, from small firms to large enterprises across 21+ industries.

Organizations such as Apollo 24|7 India, Birds Eye Australia, Spinny, MYOB Australia and Akasa Air India are recorded users of WebEngage Customer Data Platform for Customer Data Platform.

Companies using WebEngage Customer Data Platform are most concentrated in Healthcare, Consumer Packaged Goods and Automotive, with adoption spanning over 21 industries.

Companies using WebEngage Customer Data Platform are most concentrated in India and Australia, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of WebEngage Customer Data Platform across Americas, EMEA, and APAC.

Companies using WebEngage Customer Data Platform range from small businesses with 0-100 employees - 27.27%, to mid-sized firms with 101-1,000 employees - 59.74%, large organizations with 1,001-10,000 employees - 11.69%, and global enterprises with 10,000+ employees - 1.3%.

Customers of WebEngage Customer Data Platform include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified WebEngage Customer Data Platform customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Customer Data Platform.