NORTHWESTERN MUTUAL FINANCIAL selects Adobe Analytics Cloud for Marketing Analytics

In 2021, NORTHWESTERN MUTUAL FINANCIAL, a United States based Insurance organization with 10 employees and revenues of $1M selected Adobe Analytics Cloud for Marketing Analytics while displacing Legacy, and integrating with the existing systems being used.

Customer Vendor Old Product New Product Category Market Users VAR/SI When Live
NORTHWESTERN MUTUAL FINANCIAL Adobe Systems Legacy Adobe Analytics Cloud Marketing Analytics CRM n/a n/a 2021 2021
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FAQ - NORTHWESTERN MUTUAL FINANCIAL selects Adobe Analytics Cloud for (Marketing Analytics)

In 2021, NORTHWESTERN MUTUAL FINANCIAL selected Adobe Analytics Cloud for Marketing Analytics to modernize their CRM operations and improve scalability, visibility, and control.

The Adobe Analytics Cloud deployment replaces Legacy and integrates with existing systems to streamline processes, reporting, and compliance across CRM.

NORTHWESTERN MUTUAL FINANCIAL is a Insurance organization in United States, with approximately 10 employees and $1M in annual revenue.

NORTHWESTERN MUTUAL FINANCIAL has initiated the Adobe Analytics Cloud implementation with an expected go-live in 2021, supporting its modernization of Marketing Analytics processes.

NORTHWESTERN MUTUAL FINANCIAL has not disclosed the SI for the Adobe Analytics Cloud implementation.

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