Bengaluru, 560035,
India
Wipro
Wipro, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Wipro collaboration with software players such as Keap (formerly Infusionsoft), ION Investment Group and SAP empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
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Construction and Real Estate | 73 | $10M | United States | Keap (formerly Infusionsoft) | Keap Lead Management | Sales Analytics | 2014 |
In 2014, Keeping Current Matters implemented Keap Lead Management to centralize contact data and orchestrate lead capture and long term nurture workflows. The Keap Lead Management rollout targeted Sales Analytics use cases within the companys CRM and marketing automation stack in the United States.
The implementation configured core Keap Lead Management capabilities to centralize contacts, create landing page lead capture, ingest Facebook Lead Ads leads, and operate multi stage email nurture sequences for long term member acquisition. Functional modules implemented included contact record consolidation, automated campaign sequences, membership lifecycle workflows, and personalized membership onboarding automation.
Integrations were explicitly built to route leads from landing pages and Facebook Lead Ads into Keap, and partner development resources were used to extend platform workflows. The project engaged Wipro as the SI/VAR and leveraged Sixth Division to build integrations and personalized membership workflows that connected marketing capture to membership provisioning and ongoing engagement processes.
Governance focused on standardizing contact data and operationalizing automated lead to member processes across marketing, sales, and membership operations. Outcomes reported in the implementation notes include dramatic increases in memberships and revenue resulting from centralized contact management and sustained nurture campaigns.
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Automotive | 125000 | $18.9B | France | ION Investment Group | ION Openlink Endur | ETRM | 2014 |
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Professional Services | 76000 | $6.9B | United Kingdom | SAP | SAP S/4 HANA | ERP Financial | 2021 |
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Retail | 101138 | $22.4B | United Kingdom | Oracle | Oracle Cloud ERP | ERP Financial | 2009 |
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Utilities | 3128 | $926M | United Kingdom | Oracle | Oracle OBIEE | Analytics and BI | 2013 |
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Government | 1100 | $317M | Denmark | Oracle | Oracle CX Cloud | Customer Experience | 2016 |
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Utilities | 2485 | $3.0B | United States | Hitachi Vantara | Hitachi Ventyx Service Suite | Field Service Management | 2016 |
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Communications | 2000 | $2.0B | Netherlands | Ericsson | Ericsson Charging & Billing | OSS/BSS | 2023 |
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Utilities | 1200 | $470M | United Kingdom | SAP | SAP S/4 HANA | ERP Financial | 2019 |
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Healthcare | 21800 | $6.8B | United States | Anaplan | Anaplan Incentive Compensation Management | Incentive Compensation Management | 2017 |
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Buyer Intent: Companies Evaluating Wipro Services
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