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List of Adobe Marketo Sales Connect (ex Toutapp) Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Acquisio, a Web.com company Professional Services 150 $15M Canada Adobe Systems Adobe Marketo Sales Connect (ex Toutapp) Sales Automation,Sales Engagement 2013 n/a
In 2013 Acquisio, a Web.com company, implemented Adobe Marketo Sales Connect (ex Toutapp) to support its agency-focused paid search automation sales organization. The deployment centered on the sales function that managed SaaS deals tied to advertising spend tiers of $150,000 to $1,000,000 per month and display budgets from $10,000 to $900,000 per month, and it served a commercial sales team within a 150-employee professional services firm. The implementation was used across the full sales cycle, from prospecting and inbound lead handling through strict qualification calls, demos run by sellers or sales engineers, to contract negotiation and close. Adobe Marketo Sales Connect (ex Toutapp) was configured to deliver sales engagement capabilities including cadence orchestration, templated outreach, email tracking, and activity sequencing, aligning with the companys established discovery and demo processes. The deployment integrated with Salesforce and LinkedIn Navigator for CRM record synchronization and prospect intelligence, and it was operationalized by sellers who led demos and deal negotiations. Sales performance context is explicit in the record, the seller achieved 252% of 2014 annual goals and ended at 158% of 2015 signed MRR goals while using advanced outreach tooling and the configured sales engagement workflows.
Agility Recovery Professional Services 210 $35M United States Adobe Systems Adobe Marketo Sales Connect (ex Toutapp) Sales Automation,Sales Engagement 2015 n/a
In 2015 Agility Recovery implemented Adobe Marketo Sales Connect (ex Toutapp) for the Apps Category . The deployment targeted commission based sales roles responsible for new customer prospecting and was instrumented to support solution selling to C level executives across the company sales organization. Adobe Marketo Sales Connect (ex Toutapp) was configured to manage outbound email cadences, template libraries, and sequence automation tied to individual seller activity. Configuration emphasized prospecting workflows and tracking, with Marketo and ToutApp used to build and execute email marketing campaigns and sales outreach sequences, while sellers continued to run web demonstrations using GoToMeeting as part of the buyer engagement process. The implementation included a direct integration to Salesforce CRM to synchronize contacts, accounts, activity logs and campaign membership, and the team led a project approach covering vendor selection, CRM integration, testing and finalization. Operational scope centered on the sales function and the commission based seller population, with process changes focused on standardized sequence use, call to demo handoffs, and CRM activity governance. Outcomes recorded during the first year are explicit and tied to the rollout, with a seller achieving 104 percent of quota, creating 83,000 dollars of annual revenue and building a portfolio valued at 419,000 dollars, and ranking in the top three among 20 sellers in two of the first nine months of selling.
BlueJeans Network Professional Services 1000 $250M United States Adobe Systems Adobe Marketo Sales Connect (ex Toutapp) Sales Automation,Sales Engagement 2015 n/a
In 2015, BlueJeans Network implemented Adobe Marketo Sales Connect (ex Toutapp) in a Sales Engagement deployment to support Sales Development functions. The implementation targeted activities to call warm leads and qualify high quality opportunities for SMB, Commercial, and Enterprise sales teams, aligning the application with inbound lead handling and demo qualification workflows. Adobe Marketo Sales Connect was configured to centralize email template management and cadence sequencing, enabling the Sales Development team to create, format, and reuse templates and outreach cadences for inbound leads. Configuration emphasized template libraries, sequence orchestration, and call logging consistent with Sales Engagement functional workflows. Operational scope included use of the BlueJeans Live Demo Room as the qualification node for net new and upsell opportunities, with the Sales Development team using Marketo Sales Connect to capture qualification data and hand off opportunities to respective sales teams. A senior Sales Development Representative acted as a trainer and technical authority, supporting onboarding and serving as the internal subject matter expert on product use cases across lines of business. Governance centered on shared template and cadence standards to ensure consistent outreach across the United States and Latin America, and on role-based responsibility for demo qualification and opportunity routing. Explicit outcomes reported include contribution to closed deals totaling 19K in the first four months, and the establishment of repeatable templating and cadence practices for the Sales Development organization.
CenturyLink Communications 42500 $22.4B United States Adobe Systems Adobe Marketo Sales Connect (ex Toutapp) Sales Automation,Sales Engagement 2018 n/a
In 2018, CenturyLink implemented Adobe Marketo Sales Connect (ex Toutapp) to centralize marketing data and enable coordinated sales engagement across the Enterprise business following the Level 3 Communications acquisition in 2017. The deployment positioned Adobe Marketo Sales Connect (ex Toutapp) as a focal application for Sales Automation,Sales Engagement and for marketing operations consolidation. CenturyLink configured Marketo as the single source of truth for marketing activity, consolidating multiple Marketo instances and other marketing technologies into a unified configuration. Functional capabilities implemented included multi-touch attribution, campaign orchestration across email and telemarketing channels, automated Salesforce task generation, and automated ingestion and refresh of activity data into a centralized data lake. Integrations were explicitly built to feed Marketo activity into the company data lake at scale, with Marketo activity volumes reported at approximately 400,000 daily activities, and to coordinate seller workflows via Salesforce tasks. Operational coverage encompassed the marketing operations organization and enterprise sales teams, enabling timely seller notifications tied to spikes in content consumption and lead activity. The rollout emphasized marketing technology rationalization and process restructuring, reducing the technology footprint from about 30 tools to around 20 while standardizing data models and attribution workflows in Marketo. Governance changes focused on centralized data ownership in marketing operations, automated data pipelines to minimize manual reporting, and operationalizing Marketo Sales Connect for consistent seller tasking and engagement sequencing. CenturyLink reported explicit outcomes from the implementation, including a reallocation of insights team effort away from manual data pulls that previously consumed 60 percent of their time, and reported revenue impacts of 1.1 million dollars in closed won incremental marketing revenue and about 10 million dollars in annualized marketing revenue impact. The project established Adobe Marketo Sales Connect (ex Toutapp) as the hub for Sales Automation,Sales Engagement and for enterprise multi-touch attribution across the customer journey.
Ceros Professional Services 200 $50M United States Adobe Systems Adobe Marketo Sales Connect (ex Toutapp) Sales Automation,Sales Engagement 2014 n/a
In 2014, Ceros implemented Adobe Marketo Sales Connect (ex Toutapp) to support outbound sales and prospecting across EMEA, aligning sales and marketing functions under a Sales Automation,Sales Engagement capability. The deployment focused on email sequencing, contact level engagement tracking, and template orchestration for New Business Directors and Interactive Content Specialists engaging senior executives. Adobe Marketo Sales Connect (ex Toutapp) was configured to manage staged email cadences, real time open and click tracking, template libraries, and cadence analytics, supporting pipeline hygiene and qualification workflows. Configurations included personalized template tokens, reply detection routing, and integration with sales cadence logic to expedite high level conversations and demo qualification. The implementation integrated with Salesforce and HubSpot CRM systems and Cirrus Insight to surface engagement signals inside account records, enabling prospect mapping and territory based outreach across Europe, the Middle East, and Africa. Integration work emphasized syncing activity history, contact metadata, and campaign membership so New Business Directors could manage a maintained pipeline of interested prospects. Governance centered on standardized outbound processes, account mapping by organizational structure and existing technology, and monthly to quarterly pipeline targets maintained by the sales team. Operational ownership rested with New Business Directors and Interactive Content Specialists who executed prospecting, demonstrated platform value to decision makers, and used the Adobe Marketo Sales Connect application to orchestrate cadence based touch points across EMEA.
Non Profit 300 $50M United States Adobe Systems Adobe Marketo Sales Connect (ex Toutapp) Sales Automation,Sales Engagement 2013 n/a
Professional Services 3150 $1.3B United States Adobe Systems Adobe Marketo Sales Connect (ex Toutapp) Sales Automation,Sales Engagement 2017 n/a
Professional Services 6000 $2.1B United States Adobe Systems Adobe Marketo Sales Connect (ex Toutapp) Sales Automation,Sales Engagement 2016 n/a
Professional Services 2800 $821M United States Adobe Systems Adobe Marketo Sales Connect (ex Toutapp) Sales Automation,Sales Engagement 2014 n/a
Professional Services 1800 $1.4B United States Adobe Systems Adobe Marketo Sales Connect (ex Toutapp) Sales Automation,Sales Engagement 2014 n/a
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Buyer Intent: Companies Evaluating Adobe Marketo Sales Connect (ex Toutapp)

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FAQ - APPS RUN THE WORLD Adobe Marketo Sales Connect (ex Toutapp) Coverage

Adobe Marketo Sales Connect (ex Toutapp) is a Sales Automation, Sales Engagement solution from Adobe Systems.

Companies worldwide use Adobe Marketo Sales Connect (ex Toutapp), from small firms to large enterprises across 21+ industries.

Organizations such as CenturyLink, Qualtrics, Taboola, Qlik and SentinelOne are recorded users of Adobe Marketo Sales Connect (ex Toutapp) for Sales Automation, Sales Engagement.

Companies using Adobe Marketo Sales Connect (ex Toutapp) are most concentrated in Communications and Professional Services, with adoption spanning over 21 industries.

Companies using Adobe Marketo Sales Connect (ex Toutapp) are most concentrated in United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Adobe Marketo Sales Connect (ex Toutapp) across Americas, EMEA, and APAC.

Companies using Adobe Marketo Sales Connect (ex Toutapp) range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 54.55%, large organizations with 1,001-10,000 employees - 36.36%, and global enterprises with 10,000+ employees - 9.09%.

Customers of Adobe Marketo Sales Connect (ex Toutapp) include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Adobe Marketo Sales Connect (ex Toutapp) customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Sales Automation, Sales Engagement.