List of Oracle CrowdTwist Loyalty and Engagement Customers
Oracle
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Austin, 78741, TX,
United States
1 737-867-1000
Professional Services
162000
$67.1B
Since 2010, our global team of researchers has been studying Oracle CrowdTwist Loyalty and Engagement customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Oracle CrowdTwist Loyalty and Engagement for Customer Loyalty from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Oracle CrowdTwist Loyalty and Engagement for Customer Loyalty include: Foot Locker, a United States based Retail organisation with 13140 employees and revenues of $7.99 billion, Raia Drogasil, a Brazil based Retail organisation with 64758 employees and revenues of $6.61 billion, American Eagle Outfitters, a United States based Retail organisation with 43000 employees and revenues of $5.26 billion, TGI Friday's, a United States based Leisure and Hospitality organisation with 11000 employees and revenues of $2.00 billion, rue21, a United States based Retail organisation with 6200 employees and revenues of $1.70 billion and many others.
Contact us if you need a completed and verified list of companies using Oracle CrowdTwist Loyalty and Engagement, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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American Eagle Outfitters | Retail | 43000 | $5.3B | United States | Oracle | Oracle CrowdTwist Loyalty and Engagement | Customer Loyalty | 2024 | n/a |
In 2024 American Eagle Outfitters implemented Oracle CrowdTwist Loyalty and Engagement to optimize its Real Rewards loyalty program, selecting the application within the Customer Loyalty category to enhance member experiences across its portfolio of brands including American Eagle, Aerie, OFFL/NE by Aerie, Todd Snyder, and Unsubscribed. The deployment focused on consolidating program management under Oracle CrowdTwist Loyalty and Engagement as a centralized loyalty platform to standardize earning and redemption rules, member profiles, and tier management across channels and brands.
Configuration work emphasized standard Customer Loyalty functional modules, including unified member identity and profile management, points and rewards accounting, a configurable rewards catalog, campaign orchestration and segmentation, and analytics and reporting capabilities. Automation of rule-based accruals and redemptions was implemented through the platform rules engine, while customer engagement workflows were configured to support personalized offers and lifecycle communications consistent with retail loyalty best practices.
The technical approach used the Oracle CrowdTwist Loyalty and Engagement cloud model for omnichannel event capture and real-time profile updates, layered with API-enabled connectivity to downstream commerce and fulfillment workflows. Governance was organized around a central loyalty operations team responsible for program rules, data governance, and phased rollouts across brands, with change control for campaign approvals and entitlement management to ensure consistent member treatment and compliance across the enterprise.
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Bbc Worldwide Americas | Media | 10 | $1M | United States | Oracle | Oracle CrowdTwist Loyalty and Engagement | Customer Loyalty | 2020 | n/a |
In 2020, Bbc Worldwide Americas implemented Oracle CrowdTwist Loyalty and Engagement for Customer Loyalty on its website. Bbc Worldwide Americas deployed Oracle CrowdTwist Loyalty and Engagement to establish a branded loyalty program, positioning the application to support member enrollment, points and rewards tracking, and personalized engagement tied to site interactions.
The deployment is web centric, integrated directly into site pages to capture enrollment events and engagement signals, with configuration focused on program rules, reward catalogs, and member profile management. Operational scope targeted marketing and audience engagement functions within Bbc Worldwide Americas in the United States, executed at the site level consistent with a small media operator. Governance and process changes concentrated on centralized program rule management and campaign orchestration inside the Oracle CrowdTwist Loyalty and Engagement console, enabling controlled rollout of promotions and segmentation workflows. The implementation emphasizes application level configuration and site integration rather than broad back office system integration.
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Black Box Wines | Distribution | 12 | $2M | United States | Oracle | Oracle CrowdTwist Loyalty and Engagement | Customer Loyalty | 2022 | n/a |
In 2022, Black Box Wines implemented Oracle CrowdTwist Loyalty and Engagement on its public website. Black Box Wines uses Oracle CrowdTwist Loyalty and Engagement for Customer Loyalty to manage customer engagement and rewards tied to its e-commerce ordering and subscription flows. The deployment is web-first, embedded into consumer purchase and account pages on blackboxwines.com to support visible enrollment and reward balances for shoppers.
Configuration centers on customer-facing modules common to Customer Loyalty applications, including web-based enrollment, points accrual and redemption rules, reward catalog management, and engagement tracking to inform marketing communications. Operational scope targets direct-to-consumer e-commerce and marketing functions, with governance organized around an administrative console for campaign management and controlled rule changes. The implementation integrates Oracle CrowdTwist Loyalty and Engagement into front-end site components to link customer identities with loyalty profiles and present real-time rewards during the purchase experience.
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E.L.F. Beauty Inc | Consumer Packaged Goods | 303 | $392M | United States | Oracle | Oracle CrowdTwist Loyalty and Engagement | Customer Loyalty | 2022 | n/a |
In 2022, E.L.F. Beauty Inc implemented Oracle CrowdTwist Loyalty and Engagement to establish an omnichannel loyalty program within the Customer Loyalty category, addressing the needs of a young, digitally engaged audience that interacts across direct-to-consumer websites and brick-and-mortar retail channels. The deployment used Oracle CrowdTwist Loyalty and Engagement as a cloud-based platform to centralize rewards management, member tiers, and engagement analytics while supporting global operations in every country where the brand is sold.
The implementation configured core functional modules including a configurable rewards catalog, tier management with Fan, Pro and Icon levels, gamification mechanics for non-purchase activities, point accumulation and redemption workflows, mobile receipt-scan ingestion, and a program management dashboard. Oracle CrowdTwist Loyalty and Engagement was used with both out-of-the-box capabilities and custom-built tools so the loyalty team could add new products, rewards, and promotional activations on a monthly or weekly cadence.
Operationally the solution was integrated with e.l.f.’s mobile app and direct-to-consumer websites to capture online transactions and member interactions, and it ingests uploaded receipt images to register in-store purchases from third-party retailers such as Walmart, Target, and Ulta. The cloud deployment delivered consistent omnichannel experiences, enabling members to earn and redeem points across physical and digital touchpoints while preserving regional program parity.
Governance and process changes centered on shifting day-to-day program ownership to the internal loyalty team, with a designated loyalty manager maintaining catalog entries and reward configurations and the in-house technical team supporting customizations. The program also formalized member engagement workflows to capture feedback and social interaction inputs, using those inputs to prioritize product trials, VIP events, and exclusive previews for high-tier Icon members.
Results are explicit in the implementation, with Beauty Squad running on Oracle CrowdTwist Loyalty and Engagement achieving membership above 2.8 million and enabling e.l.f. to acquire higher-value customers, amplify brand advocacy, and tailor experiences through dashboard-driven insights. The platform’s flexibility supported an experience-first loyalty strategy that extends beyond transactional rewards to include community engagement, product feedback, and exclusive member benefits.
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Fire & Vine Hospitality | Leisure and Hospitality | 150 | $17M | United States | Oracle | Oracle CrowdTwist Loyalty and Engagement | Customer Loyalty | 2024 | n/a |
In 2024 Fire & Vine Hospitality implemented Oracle CrowdTwist Loyalty and Engagement as its Customer Loyalty application, selecting Oracle in Q1 FY2024. The deployment targets the Revelers Club program across 11 locations throughout the Pacific Northwest, including El Gaucho Seattle, Bellevue, Tacoma, Portland and Vancouver, AQUA by El Gaucho, Aerlume, Witness Tree lounge, Yellowhawk Resort, and Walla Walla Steak Co., with the Revelers Club managed by the Fire & Vine Hospitality team.
Oracle CrowdTwist Loyalty and Engagement was configured to consolidate customer profiles and loyalty accounting, enforce points accrual for dollars spent, and support rewards management and personalized offer orchestration. The implementation uses CrowdTwist's API driven platform to enable real time profile enrichment and campaign delivery, supporting recognition of specific menu selections and curated engagement such as exclusive wine and bourbon tastings.
Integrations were executed with Fire & Vine's reservation system, events platform, and email lists, and data flows were linked to Oracle Simphony Point of Sale systems and other third party software. These API integrations provide a consistent and accurate customer view across transactional POS data, event participation, and marketing lists, enabling cross promotional opportunities between restaurants and hotel partners and operational use by marketing, guest experience, and restaurant operations teams.
Governance and rollout are overseen by Fire & Vine Hospitality, which provides operational leadership, product sourcing, marketing and technology support for the Revelers Club. The program implementation includes plans for employee account personalization to issue dining credits and incentives for long serving staff. As stated by the company, the unified data model and real time customer profiles enable more targeted and personalized offers while breaking down data silos across systems.
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Retail | 13140 | $8.0B | United States | Oracle | Oracle CrowdTwist Loyalty and Engagement | Customer Loyalty | 2021 | n/a |
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Leisure and Hospitality | 10 | $1M | United States | Oracle | Oracle CrowdTwist Loyalty and Engagement | Customer Loyalty | 2018 | n/a |
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Professional Services | 3000 | $600M | United States | Oracle | Oracle CrowdTwist Loyalty and Engagement | Customer Loyalty | 2022 | n/a |
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Leisure and Hospitality | 840 | $302M | United Kingdom | Oracle | Oracle CrowdTwist Loyalty and Engagement | Customer Loyalty | 2022 | n/a |
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Retail | 64758 | $6.6B | Brazil | Oracle | Oracle CrowdTwist Loyalty and Engagement | Customer Loyalty | 2017 | n/a |
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Buyer Intent: Companies Evaluating Oracle CrowdTwist Loyalty and Engagement
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Oracle CrowdTwist Loyalty and Engagement. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Oracle CrowdTwist Loyalty and Engagement for Customer Loyalty include:
- Binary, a Switzerland based Professional Services organization with 10 Employees
- Ace Data Centers, a United States based Professional Services company with 15 Employees
- Affordable Housing Concepts, a United States based Construction and Real Estate organization with 30 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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FAQ - APPS RUN THE WORLD Oracle CrowdTwist Loyalty and Engagement Coverage
Oracle CrowdTwist Loyalty and Engagement is a Customer Loyalty solution from Oracle.
Companies worldwide use Oracle CrowdTwist Loyalty and Engagement, from small firms to large enterprises across 21+ industries.
Organizations such as Foot Locker, Raia Drogasil, American Eagle Outfitters, TGI Friday's and rue21 are recorded users of
Oracle CrowdTwist Loyalty and Engagement for Customer Loyalty.
Companies using Oracle CrowdTwist Loyalty and Engagement are most concentrated in Retail and Leisure and Hospitality, with adoption spanning over 21 industries.
Companies using Oracle CrowdTwist Loyalty and Engagement are most concentrated in United States and Brazil, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Oracle CrowdTwist Loyalty and Engagement across Americas, EMEA, and APAC.
Companies using Oracle CrowdTwist Loyalty and Engagement range from small businesses with 0-100 employees - 23.53%, to mid-sized firms with 101-1,000 employees - 35.29%, large organizations with 1,001-10,000 employees - 17.65%, and global enterprises with 10,000+ employees - 23.53%.
Customers of Oracle CrowdTwist Loyalty and Engagement include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified Oracle CrowdTwist Loyalty and Engagement customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Customer Loyalty.