AI Buyer Insights:

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

List of Sailthru Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
8 News Now Communications 10 $1M United States Sailthru Sailthru Marketing Automation 2014 n/a
In 2014, 8 News Now implemented Sailthru as its Marketing Automation solution on the broadcaster's public website. The deployment embedded Sailthru tracking and personalization directly into site pages to enable email capture and audience engagement capabilities for the small digital operation. Sailthru was configured to support on-site behavioral targeting, content recommendation, and email list management, allowing editorial and digital teams to create segments and automated campaign workflows. Operational scope was focused on the newsroom and audience engagement function, with governance centered on template-driven content, subscriber consent capture, and workflow orchestration within Sailthru rather than broader enterprise integrations. The implementation followed lightweight, tag-based instrumentation and template configuration patterns typical for Marketing Automation deployments at small communications publishers.
A C L U Of Colorado Non Profit 10 $1M United States Sailthru Sailthru Marketing Automation 2023 n/a
In 2023, A C L U Of Colorado implemented Sailthru as its Marketing Automation platform. The deployment centers on using Sailthru on the organization website to centralize email orchestration and on-site behavioral capture for a small nonprofit communications team. Sailthru was configured to support core Marketing Automation capabilities including email template management, segmentation and audience profiling, behavioral personalization, and lifecycle automation workflows. The implementation uses site tagging to populate user profiles and preference centers to manage subscriptions and consent, aligning campaign scheduling with automated send rules and templated creative management. Integration scope is focused on the website integration layer and Sailthru’s delivery and personalization interfaces to translate on-site events into segmented campaign activity. Operational ownership resides with the communications and digital engagement function, rollout was staged by campaign type and template owners to establish governance for list management, subscription workflows, and approval controls.
Aberdeen Journals Manufacturing 279 $40M United Kingdom Sailthru Sailthru Marketing Automation 2015 n/a
In 2015, Aberdeen Journals implemented Sailthru on its website, embedding the Sailthru Marketing Automation platform into its digital publishing stack. Aberdeen Journals used Sailthru for Marketing Automation to support web-based audience engagement, personalized email and on-site messaging, and subscriber lifecycle management on https://www.pressandjournal.co.uk/. The deployment relied on a front-end tag-based implementation and platform instrumentation to capture behavioral signals and populate user profiles, enabling real-time personalization and automated outreach. Configuration emphasized core Marketing Automation capabilities including campaign management, segmentation and audience lists, triggered messaging, template-driven email delivery, and automated workflows for subscriber journeys. Operational responsibility sat with digital and marketing teams, aligning campaign execution with editorial and subscription functions across the publisher site. Governance covered list segmentation and consent-aware subscriber handling, while platform APIs and front-end data collection fed personalization, audience targeting, and campaign orchestration within the Sailthru environment.
Abirose Construction and Real Estate 998 $13M United Kingdom Sailthru Sailthru Marketing Automation 2014 n/a
In 2014 Abirose implemented Sailthru as a Marketing Automation solution on its website. The deployment established a web-centric engagement layer to support on-site personalization and automated campaign orchestration tied to visitor behavior. The implementation used standard Marketing Automation capabilities, including user segmentation, behaviorally triggered messaging, email personalization, content templating, and campaign scheduling consistent with Sailthru functionality. Configuration focused on rule-based audience definitions and template-driven message variants to enable targeted outreach from web interactions. Operationally the Sailthru deployment was integrated directly into the company website to capture real time browsing and engagement signals for use in lifecycle campaigns. Data captured from site activity was surfaced into Sailthru workflows to drive personalized messaging and on-site content decisions, aligning digital engagement with marketing execution. Governance and operational ownership rested with the marketing and digital channels teams, who managed segmentation rules, content templates, and campaign cadence. Rollout and ongoing management emphasized iterating on audience definitions and message templates to maintain relevance for customer engagement using Sailthru as the Marketing Automation platform.
Aceville Publications Professional Services 182 $36M United Kingdom Sailthru Sailthru Marketing Automation 2021 n/a
In 2021 Aceville Publications implemented Sailthru as a web-facing marketing platform deployed on their corporate website. The Sailthru implementation targets Marketing Automation use cases to manage subscriber engagement, email personalization, and on-site behavioral messaging for the UK professional publishing business. The deployment centers on category-aligned capabilities such as audience segmentation, automated email campaign orchestration, user profile and preference capture, lifecycle automation, and on-site personalization. Configuration work emphasized template-driven campaign flows, rule-based segmentation, and behavioral triggers to align editorial content with subscriber profiles. Technically the solution is embedded in the website to capture behavior and identify subscribers at point of interaction, using client-side tracking and server-side event ingestion common to Marketing Automation deployments. Data flows populate persistent profiles used for email and on-site targeting, and the implementation is scoped to digital marketing and subscriber management functions within the company. Governance is structured around marketing ownership for campaign configuration, with editorial and subscription teams coordinating on content rules and segmentation strategies. Rollout focused on instrumenting site touchpoints and standardizing workflow for campaign approvals and list hygiene to operationalize Sailthru across publishing and subscriber engagement processes.
Non Profit 41 $4M United States Sailthru Sailthru Marketing Automation 2019 n/a
Non Profit 10 $2M United States Sailthru Sailthru Marketing Automation 2020 n/a
Professional Services 10 $1M United States Sailthru Sailthru Marketing Automation 2019 n/a
Non Profit 50 $5M United States Sailthru Sailthru Marketing Automation 2020 n/a
Non Profit 13 $2M United States Sailthru Sailthru Marketing Automation 2020 n/a
Showing 1 to 10 of 620 entries

Buyer Intent: Companies Evaluating Sailthru

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Sailthru. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Sailthru for Marketing Automation include:

  1. Bluechip IT, a India based Professional Services organization with 130 Employees
  2. Rent the Runway, a United States based Retail company with 958 Employees
  3. Sfpl/Catalog Dept, a United States based Media organization with 10 Employees

Discover Software Buyers actively Evaluating Enterprise Applications

Logo Company Industry Employees Revenue Country Evaluated
Bluechip IT Professional Services 130 $25M India 2026-03-10
Rent the Runway Retail 958 $285M United States 2026-01-21
Sfpl/Catalog Dept Media 10 $1M United States 2025-11-21
Professional Services 10 $1M India 2025-11-13
Non Profit 10 $1M United States 2025-09-29
Media 10 $1M Cambodia 2025-04-10
FAQ - APPS RUN THE WORLD Sailthru Coverage

Sailthru is a Marketing Automation solution from Sailthru.

Companies worldwide use Sailthru, from small firms to large enterprises across 21+ industries.

Organizations such as Forever 21, Formula 1, General Assembly, Harper Collins Publishers and On are recorded users of Sailthru for Marketing Automation.

Companies using Sailthru are most concentrated in Retail, Leisure and Hospitality and Education, with adoption spanning over 21 industries.

Companies using Sailthru are most concentrated in United States, United Kingdom and Switzerland, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Sailthru across Americas, EMEA, and APAC.

Companies using Sailthru range from small businesses with 0-100 employees - 65.32%, to mid-sized firms with 101-1,000 employees - 27.74%, large organizations with 1,001-10,000 employees - 6.45%, and global enterprises with 10,000+ employees - 0.48%.

Customers of Sailthru include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Sailthru customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Automation.