List of Act! CRM Customers
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Since 2010, our global team of researchers has been studying Act! CRM customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Act! CRM for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Act! CRM for Marketing Automation include: Mantra Group, a Australia based Leisure and Hospitality organisation with 5500 employees and revenues of $400.0 million, Smartway Pharmaceuticals, a United Kingdom based Life Sciences organisation with 70 employees and revenues of $230.0 million, TeamSport Indoor Karting, a United Kingdom based Leisure and Hospitality organisation with 1070 employees and revenues of $69.0 million, Quantum Health Group, a Australia based Healthcare organisation with 70 employees and revenues of $46.0 million, Sherman Brothers Trucking, a United States based Transportation organisation with 150 employees and revenues of $15.0 million and many others.
Contact us if you need a completed and verified list of companies using Act! CRM, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Act! CRM customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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5Star Life Insurance | Insurance | 70 | $10M | United States | Act! | Act! CRM | Marketing Automation | 2020 | n/a |
In 2020, 5Star Life Insurance implemented Act! CRM as its Contact and Customer Management solution to centralize customer contact records and day-to-day sales activity. The deployment concentrated on creating a single source for phone numbers, emails, meeting notes, to-dos, and documents so staff could locate and update client information in a shared system.
Configuration emphasized core Act! CRM capabilities, including real time shared access across users, group scheduling dashboards, power search, and scheduling and tracking functions. Functional setup focused on contact records, activity tracking, document attachment, task management, and calendar coordination to support relationship-centric workflows common to insurance sales and servicing.
Operational coverage included sales and customer service teams across the organization, consolidating appointment scheduling and client follow ups into Act! CRM. The implementation prioritized standardized contact data, searchable notes and task assignments to reduce reliance on ad hoc tools and improve visibility into customer interactions.
Governance and process changes reinforced shared update practices and consistent record keeping, using group scheduling dashboards and power search to drive daily operational adoption. Act! CRM was positioned as the primary Contact and Customer Management platform for maintaining client dossiers and coordinating sales outreach without introducing external integration dependencies in the documented scope.
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Mantra Group | Leisure and Hospitality | 5500 | $400M | Australia | Act! | Act! CRM | Marketing Automation | 2012 | n/a |
In 2012, Mantra Group implemented Act! CRM in the Apps Category. The deployment positioned Act! CRM as the primary contact management and email marketing application to centralize customer records, campaign lists, and basic campaign scheduling for the Victorian sales organization.
Configuration and functional setup emphasized contact database hygiene, segmented email lists, campaign scheduling, and exportable reporting feeds consistent with Act! CRM capabilities. Operational workflows supported prospecting, competitor analysis input, and conversion tracking, with a Sales Administrative Assistant responsible for high-volume data management and reactivation of inactive accounts.
Act! CRM was operationally linked to corporate reporting through Calumo, where sales reports and corporate performance outputs were reviewed and supplied, providing a reporting handoff between the CRM and the business intelligence process. The implementation covered the greater Victorian Sales Management Team of seven based in Melbourne and administrative support tasks spanning Mantra Group properties, affecting sales administration, sales management, and online prospecting functions.
Governance and process changes centered on structured data cleansing, account reactivation workflows, and routine reporting handoffs from Act! CRM into Calumo driven analysis. An explicitly stated outcome from administrative use of the system was a 25% increase in sales attributed to effective management of data from inactive customer accounts.
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Quantum Energy Technologies | Manufacturing | 20 | $2M | Australia | Act! | Act! CRM | Marketing Automation | 2011 | n/a |
In 2011, Quantum Energy Technologies implemented Act! CRM, categorized as CRM. The Act! CRM application was deployed within the company IT estate and supported by a contract Information Technology Manager responsible for infrastructure across Australia and New Zealand.
The deployment was hosted on the companys virtualized Windows Server environment, supported on VMware 4.1 and running database services on Microsoft SQL Server 2005, with IBM SAN storage used for application and database files. Act! CRM was configured and maintained for contact, lead and account management workflows, with regular updates, upgrades and performance tuning conducted as part of ongoing application support.
Operational access to Act! CRM spanned seven interstate offices in Australia and New Zealand and was made available over a private MPLS WAN that was migrated during the same IT program across six offices. The application environment coexisted with Epicor ERP and other infrastructure components including Elastix VoIP systems and Cisco security appliances, all overseen under the same IT operations and change control processes.
Governance and operational oversight for Act! CRM fell under the IT Manager remit, which included ICT budget control, vendor management, security systems and controls, and project implementation oversight. Routine activities included system support, database maintenance on MS SQL 2005, and coordination with senior management and service partners for capacity planning and operational reporting.
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Healthcare | 70 | $46M | Australia | Act! | Act! CRM | Marketing Automation | 2013 | n/a |
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Transportation | 150 | $15M | United States | Act! | Act! CRM | Marketing Automation | 2004 | n/a |
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Life Sciences | 70 | $230M | United Kingdom | Act! | Act! CRM | Marketing Automation | 2009 | n/a |
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Leisure and Hospitality | 1070 | $69M | United Kingdom | Act! | Act! CRM | Marketing Automation | 2013 | n/a |
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Banking and Financial Services | 10 | $1M | United States | Act! | Act! CRM | Marketing Automation | 2010 | n/a |
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Non Profit | 80 | $8M | Australia | Act! | Act! CRM | Marketing Automation | 2015 | n/a |
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Buyer Intent: Companies Evaluating Act! CRM
- Revolut Ltd, a United Kingdom based Banking and Financial Services organization with 6000 Employees
- Toronto Public Library Board, a Canada based Media company with 10 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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