List of Adobe Marketo Customers
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United States
Since 2010, our global team of researchers has been studying Adobe Marketo customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Adobe Marketo for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Adobe Marketo for Marketing Automation include: McKesson, a United States based Professional Services organisation with 45000 employees and revenues of $400.00 billion, CVS Health, a United States based Healthcare organisation with 219000 employees and revenues of $372.81 billion, Chevron Corporation, a United States based Oil, Gas and Chemicals organisation with 45298 employees and revenues of $193.41 billion, BP, a United Kingdom based Oil, Gas and Chemicals organisation with 100500 employees and revenues of $189.19 billion, JPMorgan Chase, a United States based Banking and Financial Services organisation with 317233 employees and revenues of $180.60 billion and many others.
Contact us if you need a completed and verified list of companies using Adobe Marketo, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the CRM software purchases.
The Adobe Marketo customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of CRM software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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1-800Accountant | Professional Services | 300 | $45M | United States | Adobe Systems | Adobe Marketo | Marketing Automation | 2022 | n/a |
In 2022, 1-800Accountant implemented Adobe Marketo as its Marketing Automation platform on its public website. The Adobe Marketo deployment was positioned to centralize web driven lead capture and behavioral tracking to support marketing operations and demand generation for the professional services firm.
Adobe Marketo is configured to run web tracking, form based lead capture, progressive profiling, email campaign orchestration, automated nurture streams, and segmentation driven engagement programs. 1-800Accountant Adobe Marketo Marketing Automation supports marketing operations and demand generation workflows through program templates, smart lists, and engagement scoring logic.
The implementation is instrumented directly on the company website to collect behavioral signals and form submissions, feeding Marketo engagement programs and smart lists. Operational ownership is aligned with marketing, demand generation, and growth teams in the United States, enabling campaign execution, list segmentation, and staged lead handoff to sales processes.
Governance was established through campaign taxonomy, naming conventions, role based access controls, and centralized asset libraries to standardize email templates and nurture sequences. The rollout emphasized analytics instrumentation inside Adobe Marketo and standardized workflows for program creation and approval to maintain consistent campaign operations across the organization.
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1000 Mile Travel Group United States | Leisure and Hospitality | 50 | $3M | United States | Adobe Systems | Adobe Marketo | Marketing Automation | 2022 | n/a |
In 2022, 1000 Mile Travel Group implemented Adobe Marketo for Marketing Automation. The deployment centers on Adobe Marketo on their website, using Marketo web tracking and form handlers to capture visitor intent, newsletter signups, and booking inquiries. Implementation emphasis targets campaign orchestration and subscriber lifecycle management, positioning Adobe Marketo as the primary Marketing Automation engine for lead capture and outbound communications. The narrative intentionally links 1000 Mile Travel Group Adobe Marketo Marketing Automation to marketing and customer acquisition functions.
Operational configuration includes standard Marketing Automation modules such as web tracking, landing page and form management, email campaign sequencing, segmentation and lead scoring, and campaign asset templating. The implementation is scoped to the marketing and customer acquisition teams and is instrumented directly on site pages to collect behavioral signals and subscription data for nurture flows. Governance focused on centralizing campaign creation, asset reuse, and subscription consent handling to standardize campaign workflows and reduce manual coordination across the small marketing organization.
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1001 Ide 2022 | Professional Services | 10 | $1M | Indonesia | Adobe Systems | Adobe Marketo | Marketing Automation | 2023 | n/a |
In 2023, 1001 Ide implemented Adobe Marketo as a Marketing Automation application and instrumented it directly on the company website. The deployment centers on Adobe Marketo cloud SaaS capabilities, configured to handle web form capture, landing pages, email campaign orchestration, basic segmentation, and behavioral tracking consistent with Marketing Automation workflows.
Configuration and operational scope focus on marketing and client acquisition activities for the 10-person Professional Services firm based in Indonesia. Implementation work emphasized embedding Marketo tracking scripts and form posts into the website, authoring nurture programs and templates in Adobe Marketo, and establishing lead capture to support follow up by sales and consulting staff. Governance was organized around lightweight admin ownership by the marketing lead, with process changes to standardize web-to-lead handling, campaign cadence, and subscription consent capture.
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1001 Vies Habitat | Construction and Real Estate | 1284 | $800M | France | Adobe Systems | Adobe Marketo | Marketing Automation | 2021 | n/a |
In 2021, 1001 Vies Habitat implemented Adobe Marketo as a Marketing Automation solution on its corporate website. The deployment centers on web‑facing lead capture and behavioral tracking on https://www.1001vieshabitat.fr, positioning Adobe Marketo to drive digital campaign orchestration for the company’s marketing organization.
Adobe Marketo has been configured to support core Marketing Automation capabilities including web forms and landing page handling, email nurture sequences, audience segmentation, campaign orchestration, and behavioral tracking tied to on‑site interactions. The implementation emphasizes campaign template standardization, centralized asset management, and automated nurture workflows to support demand generation and customer engagement functions within the marketing team.
Operational coverage is focused on marketing and digital channels, with the Adobe Marketo instance instrumented on the corporate website to capture leads, track session behavior, and trigger automated campaigns. Governance workstreams include establishing campaign approval and template governance, data hygiene and consent controls for France market compliance, and cross‑functional processes for handoff of qualified leads to downstream sales or service teams.
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1010data | Professional Services | 150 | $20M | United States | Adobe Systems | Adobe Marketo | Marketing Automation | 2014 | n/a |
In 2014, 1010data deployed Adobe Marketo for Marketing Automation on its website. The deployment established Adobe Marketo as the primary Marketing Automation platform to support marketing and demand generation functions at the professional services firm. The implementation focused on web-driven lead capture and on-site engagement instrumentation tied directly to the public site.
Configuration emphasized Marketing Automation capabilities common to web deployments and included embedded web forms and landing pages, email campaign management, program automation and nurture workflows, and web visitor tracking. Adobe Marketo was used to create automated campaign programs, segment audiences for targeted outreach, and implement lead scoring constructs aligned to marketing qualification processes. These functional modules were configured to support recurring campaign execution and inbound lead processing.
Integration work was concentrated on the company website, using Marketo form embeds and tracking scripts to capture submissions and visitor behavior, enabling handoff to marketing operations. Operational scope centered on the marketing and demand generation teams, with marketing operations owning campaign orchestration, list segmentation, and lead lifecycle governance. Rollout was organized around site instrumentation and campaign template provisioning to standardize execution across programs.
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Retail | 20 | $2M | United States | Adobe Systems | Adobe Marketo | Marketing Automation | 2022 | n/a |
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Manufacturing | 1306 | $611M | United States | Adobe Systems | Adobe Marketo | Marketing Automation | 2019 | n/a |
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Professional Services | 10 | $1M | Singapore | Adobe Systems | Adobe Marketo | Marketing Automation | 2016 | n/a |
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Professional Services | 55 | $10M | United Kingdom | Adobe Systems | Adobe Marketo | Marketing Automation | 2019 | n/a |
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Manufacturing | 10 | $1M | Indonesia | Adobe Systems | Adobe Marketo | Marketing Automation | 2018 | n/a |
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Buyer Intent: Companies Evaluating Adobe Marketo
- Portwest, a Ireland based Manufacturing organization with 5100 Employees
- Doehler Group, a Germany based Manufacturing company with 9500 Employees
- Modern Aviation, a United States based Transportation organization with 210 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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