List of Medallia Cooladata Customers
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United States
Since 2010, our global team of researchers has been studying Medallia Cooladata customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Medallia Cooladata for Customer Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Medallia Cooladata for Customer Analytics include: Marriott, a United States based Leisure and Hospitality organisation with 418000 employees and revenues of $25.10 billion, Marriott, a United States based Leisure and Hospitality organisation with 418000 employees and revenues of $25.10 billion, CIBC Canada, a Canada based Banking and Financial Services organisation with 48525 employees and revenues of $18.94 billion, Betfred, a United Kingdom based Leisure and Hospitality organisation with 10000 employees and revenues of $13.00 billion, DXC Technology, a United States based Professional Services organisation with 120000 employees and revenues of $12.87 billion and many others.
Contact us if you need a completed and verified list of companies using Medallia Cooladata, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Medallia Cooladata customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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3M Thailand | Manufacturing | 1000 | $250M | Thailand | Medallia | Medallia Cooladata | Customer Analytics | 2021 | n/a |
3M Thailand implemented Medallia Cooladata in 2021 as a Customer Analytics solution on its corporate website. The Medallia Cooladata deployment concentrates on site-level behavioral data capture and session analytics, instrumenting front-end web events and user journeys across product, support, and contact pages. Implementation targeted digital marketing and customer experience functions, aligning web interaction telemetry with marketing analytics and e-commerce measurement. The scope is the Thailand website, with instrumentation focused on web event streams rather than back-office transactional systems.
Configuration emphasizes standardized event schemas, sessionization, cohort segmentation, and ad hoc behavioral queries that are consistent with Customer Analytics capabilities. Medallia Cooladata centralizes event data for dashboarding and cohort analysis used by marketing and CX teams, and governance practices center on tagging standards, data quality controls, and role-based access managed by analytics and digital teams. Rollout follows iterative instrumentation and measurement cycles, embedding product and experience analytics into operational workflows for marketing and customer experience teams.
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Air New Zealand Australia | Transportation | 200 | $48M | Australia | Medallia | Medallia Cooladata | Customer Analytics | 2021 | n/a |
In 2021, Air New Zealand Australia deployed Medallia Cooladata as a Customer Analytics solution on its website. The implementation focused on instrumenting the public web property to capture event level and session level behavioral data, supporting customer experience, digital product, and marketing analytics use cases. Medallia Cooladata is used to centralize clickstreams, form interactions, and booking flow telemetry for analysis and reporting.
Configuration centered on event schema design, real time event ingestion, and prebuilt dashboards and cohort segmentation typical of Customer Analytics platforms. Deployment included client side tracking on web pages and server side event collection where available, enabling funnel analysis, journey orchestration, and segmentation workflows for customer experience and digital teams. Governance practices emphasized standardized event taxonomy and access controls to support cross functional analytics, and the rollout was scoped to the website rather than broader enterprise systems.
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Animal Friends Insurance | Insurance | 567 | $81M | United Kingdom | Medallia | Medallia Cooladata | Customer Analytics | 2019 | n/a |
In 2019, Animal Friends Insurance implemented Medallia Cooladata for Customer Analytics on its website. Medallia Cooladata was deployed as the primary web event capture and behavioral analytics layer to instrument digital customer interactions and feed an event stream used for session and funnel analysis.
The implementation emphasized event taxonomy and data model configuration within Medallia Cooladata, with capabilities aligned to cohort analysis, funnel reporting, real time dashboards, segmentation, and custom event properties. Configuration work focused on capturing page views, form interactions, quote and purchase conversion events, error and validation events, and derived behavioral signals to support digital experience measurement.
Operational coverage was scoped to the company website and the digital channel, supporting marketing, user experience, product and customer experience teams across Animal Friends Insurance in the United Kingdom. Medallia Cooladata was used to surface dashboards and segmented behavioral views for campaign and UX analysis, and to enable analytics-driven prioritization of digital improvements.
Governance activity centered on standardizing event definitions, implementing consent and privacy controls consistent with UK data protection practices, and phasing rollout across site properties to validate event quality before broader consumption by business stakeholders.
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Retail | 2921 | $1.4B | United Kingdom | Medallia | Medallia Cooladata | Customer Analytics | 2020 | n/a |
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Leisure and Hospitality | 280 | $63M | Aruba | Medallia | Medallia Cooladata | Customer Analytics | 2021 | n/a |
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Retail | 1066 | $649M | United Kingdom | Medallia | Medallia Cooladata | Customer Analytics | 2019 | n/a |
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Banking and Financial Services | 29508 | $8.0B | Canada | Medallia | Medallia Cooladata | Customer Analytics | 2021 | n/a |
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Banking and Financial Services | 615 | $150M | United States | Medallia | Medallia Cooladata | Customer Analytics | 2021 | n/a |
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Media | 10 | $1M | Nigeria | Medallia | Medallia Cooladata | Customer Analytics | 2018 | n/a |
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Leisure and Hospitality | 10000 | $13.0B | United Kingdom | Medallia | Medallia Cooladata | Customer Analytics | 2020 | n/a |
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Buyer Intent: Companies Evaluating Medallia Cooladata
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