List of Salesforce Customer 360 Customers
Salesforce
Salesforce Tower 415 Mission Street, 3rd Floor,
San Francisco, 94105, CA,
United States
San Francisco, 94105, CA,
United States
1 415-901-7000
Professional Services
83334
$41.5B
Since 2010, our global team of researchers has been studying Salesforce Customer 360 customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Salesforce Customer 360 for Data Management Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Salesforce Customer 360 for Data Management Platform include: Mercedes Benz, a Germany based Automotive organisation with 175264 employees and revenues of $171.47 billion, Kroger, a United States based Retail organisation with 409000 employees and revenues of $147.12 billion, Kroger, a United States based Retail organisation with 409000 employees and revenues of $147.12 billion, AT&T, a United States based Communications organisation with 146040 employees and revenues of $122.43 billion, PayPal, a United States based Banking and Financial Services organisation with 24400 employees and revenues of $31.80 billion and many others.
Contact us if you need a completed and verified list of companies using Salesforce Customer 360, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Salesforce Customer 360 customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Addison Lee Limited | Transportation | 1600 | $281M | United Kingdom | Salesforce | Salesforce Customer 360 | Data Management Platform | 2015 | n/a |
In 2015, Addison Lee Limited implemented Salesforce Customer 360 as a centralized Data Management Platform to unify sales, service, marketing, and community engagement channels. The deployment standardized customer records and interaction histories across Sales Cloud, Service Cloud, Community Cloud, Marketing Cloud, and MuleSoft, enabling a single platform for customer acquisition, engagement, onboarding, and retention.
Salesforce Customer 360 was configured to support Sales Cloud driven opportunity management and account planning, Service Cloud case and contact logging for multi-channel support, Marketing Cloud automated journeys and social listening, and Community Cloud lead generation and partner visibility for SME growth. The configuration included plans to layer Einstein for predictive signals and Salesforce DMP and Data Studio for in-moment audience engagement, reflecting a roadmap to extend analytics and audience orchestration on top of the Data Management Platform.
Integration architecture relied on MuleSoft as the core API and integration layer, connecting the Addison Lee mobile booking app and third party systems to Salesforce to enable location based services, live chat, and enriched passenger experiences. Operational coverage extended from the UK contact centre, which manages about 120,000 queries per month, to global driver and affiliate networks in more than 80 countries, and high volume airport pickup flows such as 100,000 passengers to Terminal 5 per month.
Governance and process changes centered on moving from a ride centric model to an experience driven operating model, shifting agent workflows to an individual centric view rather than traditional account centric structures. Automated onboarding journeys for business teams, standardized opportunity management for enterprise sales, and Service Cloud driven driver enablement workflows were instituted to support 24x7 multi-channel engagement and to streamline relationship management with drivers and corporate clients.
Explicit outcomes cited include transformed customer query management, accelerated SME adoption and more than doubling growth rate in the SME sector, and positioning Addison Lee as an industry disruptor. The Salesforce Customer 360 deployment underpinned strategic initiatives such as Project Apollo, the companys autonomous ride sharing pilot awarded £20m, and operational sustainability efforts including a Greener Future Programme and a carbon neutral commitment.
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ADP | Professional Services | 67000 | $21.8B | United States | Salesforce | Salesforce Customer 360 | Data Management Platform | 2019 | n/a |
In 2019, ADP implemented Salesforce Customer 360 as its Data Management Platform to centralize client data and support unified service experiences. The initial deployment was expanded publicly in 2023 when ADP and Salesforce announced further collaboration to reimagine ADP’s client experience, emphasizing AI powered capabilities and tighter alignment between HCM data and frontline service workflows.
ADP configured Salesforce Customer 360 to leverage Data Cloud and embedded generative AI to surface enterprise insights and knowledge to service teams. The implementation emphasizes queryable knowledge management, enabling service agents to use generative AI to query thousands of ADP FAQ and knowledge articles and produce instant answers to client questions.
Operational coverage centers on client service and support functions that serve more than one million ADP clients, uniting ADP’s HCM data, client records, and knowledge assets across the enterprise. Collaboration tools and Data Cloud capabilities are used to provide cross functional visibility and to orchestrate case handling and information flow between service, support, and client facing teams.
Governance and rollout prioritized empowering service teams with timely, action oriented knowledge and streamlined workflows to provide real time responses to clients. According to ADP and Salesforce statements, Salesforce Customer 360 was intended to drive greater collaboration and make employees more productive and efficient by translating client data into operational knowledge.
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AT&T | Communications | 146040 | $122.4B | United States | Salesforce | Salesforce Customer 360 | Data Management Platform | 2020 | n/a |
In 2020, AT&T implemented Salesforce Customer 360, a Data Management Platform. The deployment leverages Salesforce's portfolio including Sales Cloud and Service Cloud to provide retail associates with a 360-degree view of every customer interaction, and to centralize customer records for combined sales and service workflows.
Salesforce Customer 360 was configured to include Sales Cloud for front line selling and Service Cloud for case management, with Tableau for analytics and Einstein for AI driven recommendations and case routing. MuleSoft was implemented to connect AT&T's various back end systems, enabling continuous data synchronization into the Customer 360 data layer, and professional services supported data modeling, profile consolidation, and workflow automation.
Operational scope focused on retail associates and customer service teams, aligning sales, service, and analytics functions around a single customer profile. Tableau analytics were used to surface customer preferences and feed personalized engagement strategies, while Einstein operationalized recommendations and automated routing within Service Cloud, and MuleSoft orchestrated connectivity between billing, CRM, and support systems.
Governance centered on a unified customer data layer within the Data Management Platform to support cross functional workflows and consistent customer experiences. The stated outcome is to accelerate AT&T's customer experience vision, empower retail associates with comprehensive customer context, and serve more intelligent and personalized recommendations and case routing through Salesforce Customer 360.
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Bone Dry Roofing | Professional Services | 200 | $40M | United States | Salesforce | Salesforce Customer 360 | Data Management Platform | 2020 | n/a |
In 2020, Bone Dry Roofing implemented Salesforce Customer 360 as a Data Management Platform to centralize operational and financial job data across its field operations. The deployment supported work across nine markets in five states and five lines of business, reflecting a cross functional scope covering finance, customer service, project management and production operations.
Salesforce Customer 360 was configured to serve as the primary data model for job level costing, payment records, and daily sales reporting. Configuration work included structuring job cost and payment objects, enhancing the daily sales reporting file to enable more efficient data input and additional categorical dimensions, and establishing record level workflows to support scheduling and materials planning.
The implementation involved explicit data exchanges with Acumatica accounting software and with an internal SalesForce i360 instance, where all job costs and payments were posted from Salesforce Customer 360 into accounting and reporting systems. Customer financing workflows were managed through processing channels with Dividend Finance, Service Finance and Foundation Finance, and the platform was used to coordinate supplier interfaces and materials lists for production managers.
Governance and operational changes emphasized finance and customer service process alignment, with finance staff and production managers using consolidated job data for close and input of jobs across sites. The upgrade to the daily sales reporting file achieved more efficient data input and additional categories to support company expansion, and a CFO directed assessment produced recommendations for optimizing in house storage and ad hoc materials purchasing.
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Bose | Manufacturing | 6000 | $3.0B | United States | Salesforce | Salesforce Customer 360 | Data Management Platform | 2022 | n/a |
In 2022, Bose implemented Salesforce Customer 360 as a Data Management Platform to centralize customer profiles and scale its direct to consumer business across marketing, service, and commerce channels. The deployment is positioned to unify customer data for personalized engagement and to support cross channel orchestration of digital customer experiences.
The Salesforce Customer 360 implementation includes Marketing Cloud to streamline interactions across channels and deliver personalized messaging, Service Cloud combined with Service Cloud Voice to empower contact center agents and elevate brand service, Commerce Cloud to accelerate digital sales, Einstein to drive hyper personalization, and Marketing Cloud Customer Data Platform to reimagine and enhance customer data. Configuration emphasis targeted customer profile unification, channel orchestration, and real time personalization capabilities typical of a Data Management Platform.
MuleSoft is used to connect Bose's back end systems, creating integration layers between commerce, service, and marketing domains and enabling shared customer identity and event flows across clouds. Operational scope centers on Bose's direct to consumer business and touches marketing, customer service, e commerce, and digital commerce operations, with integration architecture focused on data ingestion, identity resolution, and event routing.
The rollout requires cross functional governance for unified customer profiles and orchestration between marketing and service workflows, aligning data stewardship and campaign operational processes. Outcomes called out by Bose and Salesforce include delivering more personalized and tailored customer experiences, empowering world class service, accelerating digital sales, and building customer loyalty and satisfaction.
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Banking and Financial Services | 46254 | $20.0B | Spain | Salesforce | Salesforce Customer 360 | Data Management Platform | 2025 | n/a |
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Banking and Financial Services | 49824 | $21.3B | Canada | Salesforce | Salesforce Customer 360 | Data Management Platform | 2020 | n/a |
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Banking and Financial Services | 17398 | $8.2B | United States | Salesforce | Salesforce Customer 360 | Data Management Platform | 2022 | n/a |
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Government | 500 | $74M | Australia | Salesforce | Salesforce Customer 360 | Data Management Platform | 2016 | n/a |
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Manufacturing | 47000 | $12.7B | United States | Salesforce | Salesforce Customer 360 | Data Management Platform | 2021 | n/a |
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Showing 1 to 10 of 38 entries
Buyer Intent: Companies Evaluating Salesforce Customer 360
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Salesforce Customer 360. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Salesforce Customer 360 for Data Management Platform include:
- Texas Christian University, a United States based Education organization with 3184 Employees
- Tavan Bogd Group, a Mongolia based Distribution company with 12000 Employees
- Baker McKenzie, a United States based Professional Services organization with 13000 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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FAQ - APPS RUN THE WORLD Salesforce Customer 360 Coverage
Salesforce Customer 360 is a Data Management Platform solution from Salesforce.
Companies worldwide use Salesforce Customer 360, from small firms to large enterprises across 21+ industries.
Organizations such as Mercedes Benz, Kroger, AT&T and PayPal are recorded users of
Salesforce Customer 360 for Data Management Platform.
Companies using Salesforce Customer 360 are most concentrated in Automotive, Retail and Communications, with adoption spanning over 21 industries.
Companies using Salesforce Customer 360 are most concentrated in Germany and United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Salesforce Customer 360 across Americas, EMEA, and APAC.
Companies using Salesforce Customer 360 range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 18.42%, large organizations with 1,001-10,000 employees - 31.58%, and global enterprises with 10,000+ employees - 50%.
Customers of Salesforce Customer 360 include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified Salesforce Customer 360 customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Data Management Platform.