List of ServiceNow IT Asset Management Customers
ServiceNow
2225 Lawson Lane,
Santa Clara, 95054, CA,
United States
Santa Clara, 95054, CA,
United States
1 408-501-8550
Professional Services
29187
$13.3B
Since 2010, our global team of researchers has been studying ServiceNow IT Asset Management customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased ServiceNow IT Asset Management for Hardware Asset Management (HAM), Software Asset Management (SAM), IT Asset Management (ITAM), SaaS Spend Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using ServiceNow IT Asset Management for Hardware Asset Management (HAM), Software Asset Management (SAM), IT Asset Management (ITAM), SaaS Spend Management include: AXA, a France based Banking and Financial Services organisation with 100041 employees and revenues of $105.46 billion, Air France-KLM, a France based Transportation organisation with 78399 employees and revenues of $36.48 billion, Community Health Systems, a United States based Healthcare organisation with 45000 employees and revenues of $12.63 billion, Allianz France, a France based Insurance organisation with 13106 employees and revenues of $11.90 billion, Motorola Solutions, a United States based Professional Services organisation with 23000 employees and revenues of $11.68 billion and many others.
Contact us if you need a completed and verified list of companies using ServiceNow IT Asset Management, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The ServiceNow IT Asset Management customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Air France-KLM | Transportation | 78399 | $36.5B | France | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2020 | n/a |
In 2020, Air France-KLM implemented ServiceNow IT Asset Management. The deployment was executed as part of a broader program to consolidate IT Request Management, IT Configuration Management and IT Asset Management capabilities onto the ServiceNow platform, aligning IT operations and asset controls under a single service management environment.
ServiceNow IT Asset Management was configured to provide core ITAM capabilities and was explicitly instrumented for Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management. Configuration workstreams included inventory reconciliation, software entitlement and license lifecycle workflows, and SaaS subscription tracking, with automation applied to discovery reconciliation and asset record normalization to maintain the CMDB linkage.
The implementation integrated ServiceNow IT Asset Management with ServiceNow IT Request Management and the CMDB to ensure asset records and configuration items were synchronized, and it included explicit operational ties to Microsoft Modern Workplace and Mainframe Application Access Management components identified in program scope. Operational coverage centered on IT operations and service delivery teams responsible for procurement, asset lifecycle, configuration management and application access, with record level synchronization between asset, configuration and request workflows.
Governance and rollout followed SaFe methodology, led by an IT program manager tasked with coordinating phased module rollouts, acceptance criteria and cross-team cadence. Process changes emphasized formalized asset governance, configuration reconciliation routines and workflow handoffs between request, configuration and asset teams to embed ServiceNow IT Asset Management into existing ITSM practices.
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Allianz France | Insurance | 13106 | $11.9B | France | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2022 | Capgemini |
In 2022, Allianz France deployed ServiceNow IT Asset Management to centralize asset processes and unify asset data. The initiative ran from March 2022 to August 2022 with Capgemini providing implementation services and business analyst support to define requirements and drive rollout activities.
The implementation configured core capabilities aligned to Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management, focusing on asset lifecycle orchestration, discovery and reconciliation workflows, license and entitlement tracking, and SaaS contract and spend visibility. ServiceNow IT Asset Management was configured to enforce standardized data models and automated lifecycle states for IT and software assets.
Architecturally the deployment was embedded on the ServiceNow platform, leveraging native CMDB and IT service workflow constructs to ensure asset records link to incidents, changes, and service requests. Integrations emphasized platform-native linkage rather than introducing external named systems, enabling handoffs between IT asset management, procurement request workflows, and finance reconciliation processes.
Governance and process change workstreams were driven by the Capgemini business analyst role, which documented asset ownership, standardized workflows, and introduced a centralized data governance layer to reduce fragmentation of asset information. The project narrative centers on centralizing the process and the data, reorganizing asset lifecycle controls, and instituting common inventory and entitlement governance across IT, procurement, and finance functions at Allianz France.
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Anywhere | Construction and Real Estate | 7890 | $5.7B | United States | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2021 | n/a |
In 2021, Anywhere deployed ServiceNow IT Asset Management to centralize desktop and endpoint lifecycle activities. The ServiceNow IT Asset Management deployment aligned with Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management use cases and supported desktop support operations in Madison, NJ from December 2021 to March 2023.
ServiceNow IT Asset Management was configured to maintain hardware asset records and track assignment and custody through onboarding and offboarding workflows. The implementation emphasized Hardware Asset Management capabilities, with operational activities including reimaging, diagnostics, repairs, hardware upgrades, and software updates coordinated through the IT asset workflow. Patch management and software deployment activities were managed in tandem with Ivanti, and security posture verification was conducted via McAfee ePO as part of the asset lifecycle.
Integrations were operationally significant, with ServiceNow asset records linked to Ivanti Asset Management for inventory and patch orchestration, TeamViewer and Ivanti for remote support sessions, McAfee ePO for security compliance checks, and Active Directory Users and Computers for membership and access validation. The deployment covered onsite client support, remote office users, and logistics functions such as equipment preparation and shipping receiving, establishing a single reference for hardware custody and repair status. Business functions impacted included desktop support, IT operations, security and compliance, and facilities logistics for device distribution.
Governance centered on using ServiceNow to manage, update, and resolve assigned workload with asset record accuracy enforced through integration touchpoints and AD verification. Process changes included standardized onboarding and offboarding asset workflows, formalized equipment staging for shipping and receiving, and operational coordination between desktop support technicians and centralized IT asset records.
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Atlas Copco Belgium | Manufacturing | 3700 | $152M | Belgium | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2021 | n/a |
In 2021 Atlas Copco Belgium deployed ServiceNow IT Asset Management to centralize IT asset records for a 3,700 employee manufacturing organization, implementing capabilities across Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management. The deployment scope explicitly supports onsite IT support specialists based in Cairo, Egypt, covering the main office in Cairo, an Alexandria branch, regional distributors and planned expansion, aligning asset tracking with local and regional end user support operations.
Configuration focused on inventory and lifecycle control within ServiceNow IT Asset Management, with implemented modules for hardware inventory, software entitlement and SaaS spend tracking, inventory reconciliation, and lifecycle state management. The implementation includes maintenance of the Asset Management database in ServiceNow with accurate records of IT assets, and workflow automation for fulfillment of change and service requests and for incidents that approach or breach service level agreements.
Operational coverage captures asset records used to deliver Microsoft 365 and MS Teams services, Microsoft Power Platform and SharePoint Online administration, PC and mobile device management, LAN and WAN infrastructure, video conferencing, server, network and telephony infrastructure. Primary system users include IT Support Specialists, the IT Manager, Regional End User Support teams and vendor managers, with the ServiceNow IT Asset Management application serving as the authoritative asset repository for those groups.
Governance and process changes were structured around Atlas Copco Way IT security guidelines, formal escalation procedures to the IT Manager and regional teams, and vendor relationship and procurement workflows with local vendors to ensure timely delivery and maintenance. Operational practices emphasize SLA-driven incident escalation, accurate asset records in ServiceNow IT Asset Management, and alignment of IT service fulfillment activities to regional support requirements.
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Avril Group | Consumer Packaged Goods | 8404 | $8.5B | France | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2017 | n/a |
In 2017, Avril Group implemented ServiceNow IT Asset Management as part of its enterprise ITSM toolset. The deployment explicitly targeted Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management capabilities within the ServiceNow IT Asset Management application and was integrated into an ongoing program of infrastructure and service desk modernization.
The implementation configured core ITSM modules including Problem, Change, CMDB, Portal and the Asset module, with ServiceNow IT Asset Management used to support asset lifecycle tracking, reconciliation between CMDB and asset records, and license entitlement and SaaS spend visibility consistent with ITAM and SAM practices. Configuration work emphasized process-aligned workflows for asset request to retirement, automated record reconciliation, and portal-driven self service for hardware and software requests.
Operational coverage tied the ServiceNow IT Asset Management deployment to the Group Service Desk and multiple support tiers, including N2 Infrastructure and N2 Workstation Support, workplace support teams and fleet management. The rollout extended functionally to international support activities referenced in the program, notably integration and steering of the Oleon Business Unit service desk in Ertvelde Belgium, subsequent transfers to Romania, and local support setups in Malaysia and Tunisia, with the asset management capability positioned as a common data source for incident, problem and change workflows.
Governance was organized around named process owners and contract management practices, the Asset Manager served as a process owner within the ServiceNow tool alongside Incident and Problem Managers, Knowledge Manager and Service Desk leadership. Contract monitoring, SLA and KPI oversight, on-call organizational steering and TSA contract oversight were embedded in operational governance, and the broader service desk consolidation work referenced in the program included transfers to Romania and an explicit reduction of service desk costs following that transfer.
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Banking and Financial Services | 100041 | $105.5B | France | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2020 | n/a |
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Insurance | 50 | $5M | Spain | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2021 | n/a |
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Media | 9800 | $6.1B | France | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2014 | n/a |
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Healthcare | 45000 | $12.6B | United States | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2020 | n/a |
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Insurance | 1060 | $808M | United Kingdom | ServiceNow | ServiceNow IT Asset Management | Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management | 2020 | n/a |
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Buyer Intent: Companies Evaluating ServiceNow IT Asset Management
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating ServiceNow IT Asset Management. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating ServiceNow IT Asset Management for Hardware Asset Management (HAM), Software Asset Management (SAM), IT Asset Management (ITAM), SaaS Spend Management include:
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated |
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Vesuvius | Manufacturing | 11280 | $2.4B | United Kingdom | 2025-12-04 |
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Talan | Professional Services | 7100 | $971M | France | 2025-05-20 |
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AskBlue | Professional Services | 350 | $50M | Portugal | 2024-10-08 |
FAQ - APPS RUN THE WORLD ServiceNow IT Asset Management Coverage
ServiceNow IT Asset Management is a Hardware Asset Management (HAM), Software Asset Management (SAM), IT Asset Management (ITAM), SaaS Spend Management solution from ServiceNow.
Companies worldwide use ServiceNow IT Asset Management, from small firms to large enterprises across 21+ industries.
Organizations such as AXA, Air France-KLM, Community Health Systems, Allianz France and Motorola Solutions are recorded users of
ServiceNow IT Asset Management for Hardware Asset Management (HAM), Software Asset Management (SAM), IT Asset Management (ITAM), SaaS Spend Management.
Companies using ServiceNow IT Asset Management are most concentrated in Banking and Financial Services, Transportation and Healthcare, with adoption spanning over 21 industries.
Companies using ServiceNow IT Asset Management are most concentrated in France and United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of ServiceNow IT Asset Management across Americas, EMEA, and APAC.
Companies using ServiceNow IT Asset Management range from small businesses with 0-100 employees - 4.35%, to mid-sized firms with 101-1,000 employees - 13.04%, large organizations with 1,001-10,000 employees - 52.17%, and global enterprises with 10,000+ employees - 30.43%.
Customers of ServiceNow IT Asset Management include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified ServiceNow IT Asset Management customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Hardware Asset Management (HAM), Software Asset Management (SAM), IT Asset Management (ITAM), SaaS Spend Management.