Munich Re UK selects Adobe Marketo for Marketing Automation

In 2015, Munich Re UK, a United Kingdom based Insurance organization with 436 employees and revenues of $160M selected Adobe Marketo for Marketing Automation while displacing Legacy, and integrating with the existing systems being used.

Customer Vendor Old Product New Product Category Market Users VAR/SI When Live
Munich Re UK Adobe Systems Legacy Adobe Marketo Marketing Automation CRM n/a n/a 2015 2015
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FAQ - Munich Re UK selects Adobe Marketo for (Marketing Automation)

In 2015, Munich Re UK selected Adobe Marketo for Marketing Automation to modernize their CRM operations and improve scalability, visibility, and control.

The Adobe Marketo deployment replaces Legacy and integrates with existing systems to streamline processes, reporting, and compliance across CRM.

Munich Re UK is a Insurance organization in United Kingdom, with approximately 436 employees and $160M in annual revenue.

Munich Re UK has initiated the Adobe Marketo implementation with an expected go-live in 2015, supporting its modernization of Marketing Automation processes.

Munich Re UK has not disclosed the SI for the Adobe Marketo implementation.

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