List of Content Guru Storm CONTACT Customers
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Since 2010, our global team of researchers has been studying Content Guru Storm CONTACT customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Content Guru Storm CONTACT for Call Center from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Content Guru Storm CONTACT for Call Center include: NHS, a United Kingdom based Healthcare organisation with 1297455 employees and revenues of $200.00 billion, Panasonic Holdings Corporation, a Japan based Manufacturing organisation with 207548 employees and revenues of $57.80 billion, G4S, a United Kingdom based Professional Services organisation with 800000 employees and revenues of $20.00 billion, Betfred, a United Kingdom based Leisure and Hospitality organisation with 10000 employees and revenues of $13.00 billion, Sodexo North America, a United States based Professional Services organisation with 125000 employees and revenues of $11.35 billion and many others.
Contact us if you need a completed and verified list of companies using Content Guru Storm CONTACT, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the CRM software purchases.
The Content Guru Storm CONTACT customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of CRM software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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AXA UK | Insurance | 10000 | $6.2B | United Kingdom | Content Guru | Content Guru Storm CONTACT | Call Center | 2020 | n/a |
In 2020, AXA UK implemented Content Guru Storm CONTACT, deploying the cloud telephony platform as its primary customer engagement solution in the Call Center category. The deployment built on a six year relationship with Content Guru and was extended for a further five years, establishing Storm CONTACT as the strategic contact center platform supporting AXA UK’s customer service operations.
The implementation centered on Storm CONTACT’s core contact center telephony capabilities, cloud scalability, and customer engagement orchestration, with a roadmap to add next generation capabilities such as AI powered Natural Language Processing and deep data analytics. Functional configuration focused on inbound and outbound voice routing, queuing and workforce orchestration workflows consistent with enterprise Call Center operations.
Operationally the platform supported AXA UK’s health and commercial insurance customer service functions and maintained continuity during global shutdowns when remote work became necessary. The solution’s cloud architecture and stated integration capabilities enabled continuity of operations and centralized telephony management across customer service teams without specifying downstream system integrations.
Governance emphasis in the rollout included multi year vendor partnership continuity and continued development cycles to introduce advanced analytics and NLP capability sets. AXA UK and Content Guru positioned the Storm CONTACT implementation as a long term operational platform for contact center modernization, with explicit objectives to sustain smooth operations and evolve customer experience tooling.
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Betfred | Leisure and Hospitality | 10000 | $13.0B | United Kingdom | Content Guru | Content Guru Storm CONTACT | Call Center | 2016 | n/a |
In 2016 Betfred implemented Content Guru Storm CONTACT as its Call Center platform to overhaul call centre technology and address regulatory compliance and service quality requirements. The deployment covered a 150-seat contact centre in Wigan and a phased rollout across Betfred's network of 1,700 UK betting shops, supporting approximately 50,000 incoming calls per month.
Content Guru Storm CONTACT was configured as an omnichannel cloud platform supporting recordable voice, video, SMS, email and social media, and the implementation included a secure payment gateway certified to PCI DSS Level 1. The platform configuration incorporated automated recording controls so that recording stops during card detail entry, DTMF tones are masked to protect PAN data, and recording immediately restarts after CVC entry, ensuring secure handling of sensitive payment information.
A three month proof of concept with a VIP beta team preceded a phased six month rollout, with initial stabilization of the 150-seat contact centre followed by shop by shop activation across 1,700 sites. The cloud deployment architecture enabled agent remote working for business continuity and disaster recovery scenarios, allowing staff to operate from home without degrading the customer experience.
Vapour recommended the solution and worked alongside pure technology group and Betfred to deliver platform configuration, testing and staged cutover, including reporting instrumentation and operational acceptance. All communications were instrumented and made reportable, producing call metrics such as calls missed and received, call sources, time and date stamps, and waiting durations, which were surfaced to drive performance improvements across operations.
The implementation consolidated Betfred's Call Center capabilities under Content Guru Storm CONTACT, delivering PCI DSS Level 1 compliant payment processing and omnichannel, media rich customer communications while supporting evolving data protection obligations including GDPR. The phased rollout and reporting governance established centralized visibility and operational controls across the central contact centre and the retail estate, enabling controlled adoption and greater team flexibility.
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Department for Environment Food and Rural Affairs | Government | 500 | $100M | United Kingdom | Content Guru | Content Guru Storm CONTACT | Call Center | 2020 | n/a |
In 2020, the Department for Environment Food and Rural Affairs implemented Content Guru Storm CONTACT to support Call Center operations. The deployment provisioned Content Guru Storm CONTACT as a cloud‑delivered contact center platform to centralize citizen-facing services for environment, food, and rural affairs inquiries, focusing on departmental contact handling and agent orchestration. The implementation was scoped to provide a unified contact routing layer across DEFRA service lines and to standardize operational handling for public enquiries.
Functional capabilities implemented include automatic call distribution, interactive voice response, omnichannel session handling for voice and digital contacts, agent desktop tooling with contact logging, supervisor dashboards, and historical and real-time reporting, reflecting standard Call Center workflows. Architecture was configured as a cloud platform with tenant segmentation by service line, and included queue management and skills-based routing to direct specialist teams. Governance adjustments emphasized centralized contact center operations, formalized routing and service level workflows, and supervisor monitoring and shift scheduling to provide consistent operational control.
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Retail | 80 | $31M | Switzerland | Content Guru | Content Guru Storm CONTACT | Call Center | 2015 | n/a |
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Professional Services | 800000 | $20.0B | United Kingdom | Content Guru | Content Guru Storm CONTACT | Call Center | 2019 | n/a |
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Healthcare | 1297455 | $200.0B | United Kingdom | Content Guru | Content Guru Storm CONTACT | Call Center | 2014 | n/a |
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Manufacturing | 207548 | $57.8B | Japan | Content Guru | Content Guru Storm CONTACT | Call Center | 2015 | n/a |
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Banking and Financial Services | 180 | $15M | United Kingdom | Content Guru | Content Guru Storm CONTACT | Call Center | 2014 | n/a |
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Transportation | 250 | $60M | United Kingdom | Content Guru | Content Guru Storm CONTACT | Call Center | 2016 | n/a |
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Utilities | 5750 | $10.7B | United Kingdom | Content Guru | Content Guru Storm CONTACT | Call Center | 2014 | n/a |
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Buyer Intent: Companies Evaluating Content Guru Storm CONTACT
- Create Group New Zealand, a New Zealand based Construction and Real Estate organization with 10 Employees
- Helo, a United States based Media company with 50 Employees
- Tipmont Remc Envirowatts Tr, a United States based Utilities organization with 10 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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