List of Oracle CRM On Demand Customers
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Since 2010, our global team of researchers has been studying Oracle CRM On Demand customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Oracle CRM On Demand for CRM from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Oracle CRM On Demand for CRM include: Siemens, a Germany based Manufacturing organisation with 312000 employees and revenues of $84.55 billion, Ahold Delhaize Usa, a United States based Retail organisation with 236000 employees and revenues of $58.97 billion, GSK, a United Kingdom based Life Sciences organisation with 69310 employees and revenues of $42.21 billion, Compass Group, a United Kingdom based Leisure and Hospitality organisation with 580000 employees and revenues of $42.00 billion, Rolls-Royce Holdings, a United Kingdom based Aerospace and Defense organisation with 42400 employees and revenues of $25.91 billion and many others.
Contact us if you need a completed and verified list of companies using Oracle CRM On Demand, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the CRM software purchases.
The Oracle CRM On Demand customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of CRM software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Accolade Wines | Manufacturing | 1500 | $200M | Australia | Oracle | Oracle CRM On Demand | CRM | 2018 | n/a |
In 2018 Accolade Wines implemented Oracle CRM On Demand as its CRM platform. The initiative centralized customer, sales and field automation workflows to support commercial teams responsible for sales, trade promotions and supply chain coordination.
Oracle CRM On Demand was configured to provide core CRM capabilities including contact and account management, opportunity management and sales force automation. Implementation work included mapping trade promotions workflows and sales distribution processes into the CRM, reflecting the companys SME expertise in Sales and Distribution, Trade Promotions Management and SFA.
Integrations were established with JD Edwards to synchronize master data and order information, with Demantra to align trade promotion planning and execution, and with StayinFront to coordinate field force automation data. Data synchronization and process orchestration focused on account hierarchy, promotional events and sales activity feeds to maintain consistency across ERP, TPM and SFA tooling.
Program governance was driven by IT project management and business analysis roles, with subject matter experts from sales, TPM and supply chain guiding requirements and configuration. Change oversight emphasized business and systems analysis to translate commercial workflows into Oracle CRM On Demand processes, and role based access and approval workflows were used to control promotional and sales execution activities.
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Ahold Delhaize Usa | Retail | 236000 | $59.0B | United States | Oracle | Oracle CRM On Demand | CRM | 2015 | n/a |
In 2015, Ahold Delhaize USA implemented Oracle CRM On Demand as its CRM to centralize customer engagement workflows across sales, marketing, and customer service functions. The deployment used Oracle CRM On Demand as a cloud-hosted application to provide a unified CRM platform for managing customer contacts, activities, and engagement processes.
The implementation emphasized the creation of configurable workflow automation and email integration functionalities inside Oracle CRM On Demand. Workflows were designed to automate lead routing and qualification, contact and account activity tracking, opportunity progression and standard sales activities, reflecting common CRM process automation patterns. Email integration functionalities were implemented to capture inbound and outbound message activity, tie email threads to contact records, and support campaign messaging and activity logging.
Architecturally the implementation relied on the built-in Oracle CRM On Demand workflow engine and configurable connectors for email capture and campaign sends, enabling orchestration of CRM events and automated notifications. Governance established workflow approval rules, contact data stewardship and process standardization across sales and service teams, with configuration control to manage workflow changes and maintain consistent customer engagement procedures.
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Arcos Dorados | Retail | 82000 | $3.6B | Uruguay | Oracle | Oracle CRM On Demand | CRM | 2009 | n/a |
In 2009, Arcos Dorados implemented Oracle CRM On Demand to establish a centralized CRM environment for its retail operations. Oracle CRM On Demand was configured to deliver core CRM capabilities including contact and account management, opportunity management, and campaign management, aligning customer engagement and sales workflows with the CRM category.
Configuration support centered on data model design, role based access controls, workflow automation for lead to order processes, and standardization of account and contact master data. The implementation emphasized configuration over bespoke development, and included governance controls for change management, data stewardship, and release coordination to secure consistent use of Oracle CRM On Demand across customer facing commercial functions.
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Astrak Group | Distribution | 120 | $60M | United Kingdom | Oracle | Oracle CRM On Demand | CRM | 2018 | n/a |
In 2018 Astrak Group implemented Oracle CRM On Demand to support its field sales organization across the South west UK. Astrak Group Oracle CRM On Demand CRM was adopted by the area sales manager and internal sales team to centralize customer records and standardize sales activity capture.
Configuration emphasized contact and account management, opportunity tracking, activity logging, territory management and pipeline reporting, aligning with documented responsibilities to keep CRM data up to date, secure enquiries and follow up to close. Data quality controls and cleansing workflows were applied, and the area sales manager reported completing a 90% data cleanse of customer records inside Oracle CRM On Demand.
The deployment operated alongside existing field tools rather than replacing them, with Portatour used in-house for territory planning and spreadsheets used to track turnover at the product group level. Operational processes linked face to face customer visits, trade exhibition activity and targeted mail shots to entries and opportunities recorded in Oracle CRM On Demand, and sales results were analyzed and fed back into the system for follow up.
Governance centered on weekly performance reporting and KPI monitoring, with regional turnover and gross profit figures presented to the sales director via weekly Zoom conference calls. The implementation supported frontline selling activities, enabled on the spot deal closures during F2F visits, and institutionalized new sales techniques and reporting cadence within the regional sales function.
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AstraZeneca Sweden | Life Sciences | 8000 | $1.7B | Sweden | Oracle | Oracle CRM On Demand | CRM | 2016 | n/a |
In 2016, AstraZeneca Sweden implemented Oracle CRM On Demand to support a cross-border CRM initiative and to provision sales force automation capabilities within the CRM category. The deployment was initiated as part of a mandate where a Solution Architect was tasked with redesigning the UK IT architecture to align with global CRM initiatives and to standardize tablet based SFA tooling for field users.
The implementation of Oracle CRM On Demand centered on field sales automation workflows and customer engagement records, with explicit provisioning of iPad based SFA tools for field-based users. Master Data Management was implemented using Informatica to provide a single reference for customer master and contact data, informing Oracle CRM On Demand records and downstream SFA processes.
Integrations were architected to support interoperability between Oracle CRM On Demand and other frontline platforms, notably Salesforce and Veeva iRep, to allow field teams to operate across multiple CRM/SFA interfaces while retaining a consistent master customer model via Informatica. The integration architecture emphasized data synchronization and master data stewardship as part of a broader digital and CRM integration strategy.
Governance and rollout were driven by the Solution Architect role, targeting alignment of UK architecture with global CRM governance and deploying tablet SFA capability to field sales teams. Operational scope focused on field sales and CRM functions, and the implementation was positioned to support ongoing digital CRM integration activities rather than a point solution.
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Manufacturing | 200 | $20M | India | Oracle | Oracle CRM On Demand | CRM | 2014 | n/a |
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Manufacturing | 4000 | $2.0B | United Arab Emirates | Oracle | Oracle CRM On Demand | CRM | 2018 | n/a |
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Construction and Real Estate | 26140 | $12.5B | United Kingdom | Oracle | Oracle CRM On Demand | CRM | 2009 | n/a |
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Leisure and Hospitality | 24000 | $2.5B | Spain | Oracle | Oracle CRM On Demand | CRM | 2016 | n/a |
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Banking and Financial Services | 800 | $143M | Brazil | Oracle | Oracle CRM On Demand | CRM | 2015 | n/a |
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Buyer Intent: Companies Evaluating Oracle CRM On Demand
- Hecht Kugellager, a Germany based Distribution organization with 28 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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